Account Manager Executive

Elizabeth A. Carlson

***** ** ***** **., ****, Renton, WA 98058 +1 (425) 999 - 7832 ***************@*****.***

Education

BA EQUINE STUDIES UNDERGRAD POST UNIVERSITY

·Major: Equine Studies in Nutrition/Care and Management/Veterinary Assistant Liberty Work – Equine to Human Mental Health Related coursework: Veterinary Assistant, Training Various Equine Facilities, Provost List of 2021/NSCS (Present Member)

BA MARKETING AND ADVERTISING UNDERGRAD GRAND CANYON UNIVERSITY

· Marketing and Advertising Related coursework: Digital Marketing – Cobalt/Sincro Digital/Ansira. (NSC Member)

Skills & Abilities

MANAGEMENT

·Account Management (Digital Marketing & Advertising) Dealer Accounts - General Motors, Other OEM’s)

·B2B, Minor Sales as-needed, Consult - DP, GM of client base, First Point of Contact, Relationship Management

·Roll out product launches, Program Pilots, Go-To-Market, Relevant Marketing Guidance, Trends, Analytics, Google My Business, Certifications, and continued education in the field.

·Client Training, Walk-throughs, Encouraging and Introducing new opportunities for the dealer to grow business and increase ROI.

SALES

·Minor Sales Experience: Plus-up product options, Win-back accounts, Saves, Product Reviews and Program Pilots. Worked closely with Inside and Outside Sales on a regular basis to attain new clients, and fit others into the best products for their business needs.

COMMUNICATION

·Quarterly Business Reviews, Monthly Consult Conversations, DP/GM Go-To-Market Meetings, Weekly, Bi-Weekly, Monthly B.I. Meetings to address conflicts, and solve problems. Training & consulting presentations

LEADERSHIP

·Chairperson/Leadership - Employee Resource Groups within the company. Advocate Trainer, Subject Matter Expert (Various Job Duties Per Role), Team/Client Advocate, Conflict Resolution & Engagement, People Supporter, Servant Leader/Advocate, Emotionally Intelligent, Empathic/Understanding of People & Various Situations, Supports Management, Strives for Everyone to be Successful, Problem Solver, Communicator.

Experience

STRATEGIC ACCOUNT EXECUTIVE – DIGITAL ADVERTISING ANSIRA JAN 2023

Account Executive for Endorsed/Non-Endorsed OEM’s. Assist new and existing clients with choosing the best products and services. Establishing client relationships and interacting with prospective clients.

Develop and execute an aggressive and strategic sales plan within a defined market, balancing prospecting for net-new business and defending a current book of business within the defined territory.

Conduct cold calls each week to solicit new relationships for Ansira, while following up on all leads/opportunities to close sales.

Successfully prospect utilizing in-person, phone, video, and email tactics, ever-evolving in a changing landscape that includes social distancing protocols that limit in-person contact.

Promote the value and competitive advantages of Ansira digital solutions in a consultative manner.

Develop market intelligence and knowledge of prospects, competition, solutions options, and industry trends in order to have more effective sales meetings that accelerate the sales process.

SERVICE WRITER - EXPRESS/MAINLINE SERVICE ADVISOR BUD CLARY VOLKSWAGEN SERVICE AUG 2022

Express service/mainline advisor, prepare work orders, Service reports or RO’s, gather information to deliver to the customer on prognosis of vehicle and next steps.

Sell products and services, and or upsell additional products which include labor times, and warranty work.

Seek prior approval for warranty items. Research and execute dealership processes and procedures according to OEM guidelines.

MERCHANDISING SUPPORT REP. NORDSTROM OCTOBER 2021-AUG 2022

Merchandising Support, Markdowns, Warehouse Floor Organization and Presentation, Marketing Placement, Display Advertising.

Customer Service and Assistance. Fashion Recommendation, Sales.

VETERINARY ASSISTANT EMERALD DOWNS RACETRACK & CASINO JUNE-AUG 2021/2022 (SEASONAL HOBBY)

Assistant to the Vet on Vaccines, Supplements, X-rays, Treatments, and recommendations for the Trainers/Owners.

Billing and Bookkeeping, Note taking/Clerical work.

Work with trainers on requests and relaying info. to doctor.

WEBSITE PERFORMANCE MANAGER COBALT/SINCRO DIGITAL/ANSIRA MARCH 2008-MAY 2021

December 2020 to May 2021 - Manage dealership client base, Consult/Recommend Optimization Strategies, Client Upsells, Saves. Convert Opportunities into Wins, Group Teaming, Account Manager/Sales Strategy Teaming, Google Analytics, minor SEO optimization.

March 2020 to December 2020 - Manage 55+ client accounts, consulting and recommending optimization strategies to increase sales. Convert to Plus & Premier Members

October 2018 to March 2020[Australia & New Zealand] - Field client requests, update client websites, suggest/recommend optimization strategies to clients. Collaborate with client third party vendors. First point of support, troubleshooting, and consulting with inbound clients.

March 2008 to October 2018 – Sr. Account Manager of 50+ GM Client Accounts. Optimization/Quarterly/Monthly, and weekly calls with dealer groups, as well as small dealerships. Maintain 95% monthly contact/touch rate.

References

Upon Request

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