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Brianna Cook

Director Profile

adyrsq@r.postjobfree.com • +33 (0-646-***-***

LinkedIn • Hollywood, FL

Personal Details:

**/**/**** ******, ** American

Female Single

Summary

High-caliber, pioneering, and people-centric leader with 10+ years of expertise in business development, digital marketing, and consultation. Extensive background in founding small to medium-sized businesses providing partnership and development aid to emerging countries. Additional experience in non-profit companies, including participating in and leading community welfare projects. Proven track record of driving strategic growth and maximizing revenue opportunities. Highly skilled in identifying and capitalizing on market trends, forging strategic partnerships, and delivering innovative solutions that fuel business expansion. Committed to creating and implementing comprehensive business development strategies aligning with organizational goals, while effectively managing budgets and resources. Outstanding interpersonal leader, able to build and motivate dynamic teams, liaise with key stakeholders and clients, and foster a culture of collaboration and excellence. Well-versed in digital applications. Areas of Expertise

Business Development

Account Management

Project Management

Inspection & Quality Control

Sales & Marketing Operations

Operations Management

Business Insights & Analysis

Risk Assessment & Mitigation

Advertising & Brand Strategy

Customer Service & Relations

Cross-Functional Collaboration

Team Leadership

Technical Proficiencies

SPSS, Microsoft Suite (Word & Excel), CRM Systems (Zoho, SalesForce, ZenDesk) Achievements & Honours

Wrote and published the article “The Paris Climate Agreement Together With the 2030 Sustainable Development Goals & Web 3.0,” based on research gathered in development projects in Ghana and other multiple businesses.

Co-founded IoTeeDom, a business operating in the EU, the US, India, and Ghana for providing partnerships and development aid to emerging technology businesses in developing countries. Career Experience

The Voices For Peace, Ghana 2020 – Present

Director

Oversaw and led the operations of the non-profit specializing in developing digital solutions to facilitate and enhance data collection projects. Collaborated with the National Statistics Office, journalist organisations, and the National Police for event organisation. Organised youth events aimed at fostering open dialogue regarding data collection projects. Offered public relations services for national news stations.

Hosted the largest event in Accra, Ghana with more than 100 attendees.

Educated on social impact metrics and applications. IoTeeDom, USA, India, Ghana 2017 – Present

Founder & CEO

Establish a team consisting of five individuals from the EMEA region to handle directions and related tasks. Conduct research and planned innovation projects by employing data collection methods in the field. Utilize field research to enhance the planning and strategic decision-making processes within organisations and public administration. Play a key role in the facilitation of device distribution for the purpose of enhancing impact investment measurements. Managed project budget. Provided a comprehensive analysis of the project's effects.

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Successfully securing funds amounting to $328K USD for the purpose of business development. Marketing.com (formally DAS Group), USA 2017 – 2023 Senior Digital Consultant

Delivered comprehensive business analysis on a quarterly and monthly basis for a network of 100 franchise locations. Collaborated closely with key accounts to facilitate smooth contract renewals. Provided expert guidance and strategic direction to clients in digital transformation journeys. Collaborated closely with key stakeholders, such as executives and senior management, to understand their business objectives, challenges, and opportunities. Analyzed data and metrics to identify areas for improvement and formulate actionable recommendations to enhance performance, increase user engagement, and maximize return on investment. Led the implementation of digital initiatives, working closely with cross-functional teams and external partners to ensure successful execution and timely delivery of projects. Leveraged your deep understanding of digital technologies, strategic thinking, and client-centric approach to drive digital transformation, optimize business outcomes, and empower organisations to thrive in the rapidly evolving digital landscape.

Oversaw key accounts within the B2B and auto glass sectors, with the primary account generating an annual sales revenue of

$24.6M (USD).

Successfully executed marketing campaigns and effectively managed a budget of approximately $250K for the fiscal year.

Assisted in facilitating a 19% increase in contract revenue value through effective support and management of the client's renewal process.

Nominated as a Top Franchise Supplier by Entrepreneur Magazine in the year 2021-2022 after receiving positive feedback received from clients at various locations.

Zimmerman Advertising, USA 2015 – 2017

Digital Account Executive

Assisted in the management and provision of account support for a team of over 10 individuals at the company. Oversaw and manage digital marketing campaigns for clients. Developed and executed effective digital strategies to achieve client objectives and maximize online presence. Built and maintained strong relationships with clients, understood individual business goals, and effectively communicated digital marketing strategies and results. Created comprehensive digital marketing strategies aligned with client objectives. Developed detailed campaign plans, including setting campaign objectives, defining target metrics, and outlining key deliverables. Coordinating with various teams such as creative, social media, SEO, and content to ensure seamless execution of digital campaigns across multiple channels. Managed digital marketing budgets for clients, ensuring efficient allocation of funds across different campaigns and channels. Identified new opportunities and innovative strategies to drive client success and maintain a competitive edge in the market.

Collaborated in the development and training of a team to successfully execute a comprehensive media plan with an annual budget of $2M (USD).

Conducted beta testing of novel software platforms to enhance budget management efficiency.

Engaged in professional partnerships with esteemed Fortune 500 companies, including Office Depot and Michaels Arts & Crafts.

JM Field Marketing, USA 2012 – 2015

Account Executive

Scheduled marketing, supply chain, and order fulfillment team sales meetings. Oversaw all the operations and took charge for data collection.

Held responsibility for the development of the operations related to the Amadeus North America Customer Relationship Management call center platform.

Promoted to the post of Project Manager of Amadeus North America’s customer support system and Zillow’s program for real estate agent outreach.

Education

Certificate in Digital Marketing

University of South Florida, USA, 2022

Master’s Degree in International Business (Executive Management) Florida Atlantic University, USA, 2017

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Bachelor’s Degree in Psychology and Sociology

University of North Florida, USA, 2012

Affiliations

Hubbcast, Co-Founder & Board Member, 2023

University of South Florida Digital Marketing Certificate Program, Board Member, 2021-2023 Languages

English, Native Proficiency

French, Elementary Proficiency

Spanish, Elementary Proficiency

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