Sales Manager Customer Service
Resume:
Pierre Balian
Sales Manager
Lake Elsinore, CA **530
adyp0r@r.postjobfree.com
Customer-driven, quality-focused and safety-conscious with more than 20 years of progressive experience in retail operations and a track record of top performance in a variety of challenging assignments. Possess thorough understanding of store operations, based on actual hands on experience and the ability to easily adapt to new and different environments. Strengths include:
• Operations Management
• Excellent Customer Service
• Staff Training, Scheduling, & Development
• Cash Management & Expense Control
• Inventory Control
• P & L Management
• Purchasing Management
• Merchandising Technics
• Highly organized, efficient and detail oriented
• Excellent verbal and communication skills
Authorized to work in the US for any employer
Work Experience
District Sales Manager
VPX Bang Energy - Ontario, CA
August 2017 to Present
• Lead a team of 7 Account Sales Managers (ASMs)
• 2023: $2 million in annual revenue
• 2021: $10 million in annual revenue prior to Pepsi acquisition
• Manage daily ASM revenue performance, current inventory levels, out of stock product and non-buys for accounts through Encompass (software platform)
• Staff Development/Accountability: monthly/quarterly team meetings to review team/individual achievement, new product launches and role playing of best practice selling techniques.
• Responsibilities include ongoing coaching and ride along partnership to support growth of route sales. Ride along partnership include a review of inventory levels, ensuring displays meet schematic expectations and best practices on how to open accounts.
• Conduct District tour (2) times a year with R.
Director and various Corporate partners to showcase ASM achievement, markets wins and challenges in each market. 2018-2021: Training Account Services Manager
• Responsible for training (5) new ASMs for S.
California. ASM training consisted of learning
Encompass route software, new account opening technique, sales planning to daily goals, account management and time management execution.
2017-2018: Account Sales Manager (ASM)
• One of (7) ASMs to launch VPX in S.California, Orange County and Inland Empire markets
• Responsible for the Inland Empire market that began with 15 accounts, grew to 160+, resulting in $1.1 million in annual revenue; awarded #1 ranking ASM in the Company (2017/2018)
• 2018: launched WINCO grocery chain in Temecula, Ca to carry Bang Energy. Due to earning trust of the Regional Buyer, additional product (Redline) was also sold.
• Revenue at the Temecula location exceeded $100k
• vs plan of $70k, 30% increase over plan in the first 30 days
• As a result of the success in Temecula, 10 additional stores launched with Bang Energy and Redline products within 60 days
• Created merchandise display schematic for additional stores to follow to ensure brand consistency in all store footprints
Skills: Operations Management • Consumer Products •Leadership Development • Retail • Sales District Sales Manager
So Cal Beverage - Sun Valley, CA
March 2014 to August 2017
Promoted to District Sales Manager for all of the Orange County, San Diego & Inland empire market based on demonstrated ability to achieve sales goal numbers consistently, boost employee morale, lead team and the ability to maintain and open new accounts. Sales Manager
So Cal Beverage
February 2013 to August 2017
• Excel at identifying prospects and maintaining established accounts by consistent follow-through
• Responsible for regular call frequency on assigned retail accounts primarily to sell volume, increase distribution, merchandise, monitor price and shelf space management.
• Build business relationships using Basic Selling Skills and present professional sales presentations using sales histories.
• Responsible for maintaining published product freshness standards in assigned retail accounts by monitoring and rotating stocks.
• Responsible for maintaining up-to-date routes.
• Sell in new placements, merchandise with paper P.O.S., book permanent P.O.S.
• Increase shelf space and position for So Cal Beverage. Introduce new brands and packages where appropriate.
• Work with Credit Department to resolve credit issues including collecting past due balances.
• Responsible for daily decisions regarding retail inventory levels using past sales history, changes in climate, competitive activity and special promotional activities.
• Responsible for 4 sales reps and making sure they are meeting goals set by company and implementation of Company programs at retail level.
• Responsible for weekly sales meetings with reps to go over numbers and opportunity and ensure they have a plan in place for current week.
Assistant Store Manager
Total Wine & More - Rancho Cucamonga, CA
February 2011 to February 2013
• Responsible for 4 direct managers and 22 employees with annual sales of 11million dollars.
• Responsible for Driving Sales, Margin and Winery Direct % to store specific goals.
• Ensuring customer service standards are met by all employees.
• Delivering payroll & Controllable expenses to plan.
• Oversee all general operations according to company Policy & Procedure.
• Responsible for Inventory Control.
• Hire, interview, train and develop all team members.
• Responsible for overall store appearance in accordance with Merchandising Guidelines.
• Actively participating in team member performance management.
• Providing Team with timely feedback, both formal and informal.
• Demonstrating a leadership role in Loss Prevention. General Manager
AMF Bowling Centers - San Bernardino, CA
February 2010 to February 2011
• Managed a staff of 30 people and 4 managers
• Responsible for all aspects of center operations and floor management including entertainment, food, beverage, equipment and property.
• 3 million in annual revenue
• Reviewed weekly/monthly P&L statements, worked with management team and developed action plans to grow revenue and control expenses that meet or exceed annual budgets.
• Achieved financial objectives by developing and monitoring the performance of financial operational plans/budgets, sales & marketing plans to support the overall objectives of the Company.
• Hiring and training top talent
• Managed direct reports to accomplish performance goals. Provided developmental coaching and guidance for long-term career growth opportunities to all direct reports.
• Community outreach activities to build additional revenue
• T.I.P. certified and Serve Safe certified
• Increased group event sales revenue through effective management of sales team, and created actionable and measurable sales deliverables.
• Ensured compliance with all applicable occupational, health and safety regulations and laws.
• Increased sales of 15% to prior year and plan
Store Manager
Barnes and Nobles - Rancho Cucamonga, CA
February 2006 to February 2010
• Managed a staff of 40 people and 5 managers.
• Responsible for sales and inventory of over 10 million dollars
• Increased sales throughout 3 consecutive years, consistently exceeding sales goals as outlines below, while maintain profit margins:
2007 12% 2009 26%
2008 20%
• Responsible for maintaining all floor standards and visual presentations of a 25,000 sq ft. store.
• Responsible for recruiting and staffing for any open positions throughout the store.
• Promoted 2 booksellers into lead and manager positions through training and developing. Group Sales Manager
Macy's West - Brea, CA
September 2004 to February 2006
• Responsible for team development, recruitment, retention, and training.
• Provided selling leadership, customer conflict and problem resolutions.
• Reduced Shrink levels in store to be under company goals.
• Managed a staff of 75 people; oversaw 2 departments, of which totaled volume of 12 million dollars.
• Maintained floor standards and visual presentations; assisted floor moves and sales set up with the merchandise Team manager.
• Analyzed department numbers and business results with buyers to ensure correct product placement
• Worked with different vendors to ensure proper placement of merchandise to drive profitability
• Awarded a Sales Achievement certificate for exceeding planned numbers by 30% for the year. General Manager
Champs Sports - Moreno Valley, CA
January 2001 to September 2004
• Managed a staff of 3 managers and 20 employees.
• Awarded recognition for turning sales numbers of $-35,000 to $ 60,000 in just 6 months.
• Increased sales throughout 4 consecutive years, consistently exceeding sales goals as outlines below, while maintain profit margins:
2001 30% 2003 42%
2002 40% 2004 48%
• Maintained sales and inventory of over 6 million.
• Responsible for interviewing, hiring and developing of staff.
• Oversaw all aspects of operations: visual merchandising and P & L for all stores.
• Awarded recognition for producing a sales increase of 65% over last year's numbers. Area Manager
Foot ActionU.S.A
March 1998 to January 2001
Promoted to Area Market Manager resulting into 10 stores based on my demonstrated ability to lead a sales team, Control shrink year after year by -.05% to plan, merchandising technics and Customer Service.
Area Manager for Southern California
Foot ActionU.S.A - West Covina, CA
January 1996 to March 1998
• Managed a staff of 10 people- West Covina (home store)
• Accountable for the overall operations for 10 stores- i.e.: payroll, profit and loss reports and visual merchandising.
• In charge of hiring and training of staff in various locations.
• Recruited for any open positions throughout the district.
• Provided coaching to store management to maximize selling, effectively scheduling staff and monitoring floor coverage.
• Partnered with HQ, RD, store management, or mall marketing office, etc, to identify sales opportunities and initiate actions.
• Manages District shrink within the Company guidelines and goals.
• Facilitated weekly Monday meetings to discuss business opportunities for past and upcoming weeks- store location varied each week.
• Increased sales throughout district 4 consecutive years, consistently exceeding sales as outlines below, while maintaining profit margins:
1998 $52,800/$48000 +10% 2000 148,480/128,000 +16% 1999 $110,000/95000 +15.6% 2001 180,000/150,000 +20%
• VIP award for exceeding volume statistical goals, controlling shrink under company standard by -.50%, and controlling profit & loss expenses ( 1997 )
Education
Business Administration
Rio Hondo College - Whittier, CA
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