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Social Media Human Resources

Location:
The Bronx, NY
Posted:
July 30, 2023

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Resume:

Delani Morgan

Bronx, NY adyl8y@r.postjobfree.com 917-***-**** linkedin.com/in/delanimorgan Published Piece

WORK HISTORY

Vested - Communications Agency New York, NY

Associate Account Executive February 2022 – Present

Lead Forbes Tech and Finance Council Specialist

oDraft various thought leadership pieces to be published in Forbes

oParticipate in online panel discussions on behalf of clients

Manage various financial accounts such as:

oBailard, Western Alliance, Webster Bank, Paychex, Five One Labs, Unison, Certegy, Atlanticus and Depository Trust & Clearing Corporation (DTCC)

Support various rebranding campaigns

Utilize Muck Rack and Cision to locate the most vital reporters for campaigns and initiatives

Lead client meetings focused on award nominations and real estate conferences

Graduate Associate (Junior Associate) June 2021 – February 2022

Wrote press releases, briefing documents and media coverage reports

Updated project trackers, compiled media lists and nominated clients for awards

Pitched to various reporters to place client stories in top publications

Created influencer lists and recommended them to clients

Lavender App New York, NY

Mental Health Innovation Consultant January 2021 – Present

Using published thesis to create an app to prevent, predict, and intervene self-harm

Share research regarding the factors that contribute to self-harm

Draft blogs and social posts

Weber Shandwick New York, NY

Junior Associate, Client Experience November 2020 – January 2021

Managed OREO and ALDI accounts and provided operational support on client projects

Accurately maintained executional tools, trackers and reporting

Engaged with client contacts

Supported multiple client programs

Hearst - MOTOR Information Systems New York, NY

Social Media/Marketing Intern June 2020-August 2020

●Lead writer for Automotive Parts Campaign and Columnist writer for MOTOR Magazine

●Created Contact list of Automotive parts manufacturers for Automotive Parts Campaign

●Posted content on Facebook, Twitter, and LinkedIn and conducted social media analyses reports

●Created strategies to improve different social media platforms (YouTube, LinkedIn, Facebook, Twitter, and Instagram)

●Drafted Press Releases and Worked on Blogs

Gary Zarr & Associates New York, NY Summer 2019: Public Relations & Social Media Intern June 2019-August 2019

●Created media lists and pitches to place client stories in top publications

●Used Cision to create lists of relevant individuals for upcoming events

●Assisted in researching target publications, reporters, and bloggers

●Drafted press releases

●Built social communities for the agency and clients on Twitter, Facebook, Instagram, and other social networks

SUNY New Paltz Office of Communications New Paltz, New York

Social Media & Marketing Manager Intern October 2018 – May 2019

Developed content strategies and researched new trends

Monitored and controlled all social media accounts

Posted content which lead to a significant increase in followers

Posted news concerning the New Paltz community

Promoted upcoming events and attended weekly meetings

Attended large events and created stories for campus account

Reviewed analytics data, campaigns, and audience insights

SUNY New Paltz United University Professions New Paltz, New York

Public Relations Intern October 2018 – May 2019

Posted important content across multiple social media platforms (Twitter, Facebook, Instagram, LinkedIn, and Snapchat)

Assisted different committees with research projects and writing reports

Liaised with various campus departments to collaborate on different initiatives

Scheduled and held interviews with people for upcoming newsletters and events

Promoted important events and meetings through photography, blog posts, and newsletters

COMPUTER & RESEARCH SKILLS

Microsoft Office, Google Drive (Docs, Slides and Sheets), WordPress, SimilarWeb (website analytics & competitive traffic intelligence platform), Muck Rack, Cision, Qualtrics (Online survey platform), CoverageBook, APA format, Chicago Format, and MLA Format.

EDUCATION

State University of New York at Oswego Oswego, NY

Master of Arts in Strategic Communication December 2020 (GPA: 4.0)

●Organizational Communication Courses (Human Resources), Media and Leadership Courses

State University of New York at New Paltz New Paltz, NY

Bachelor of Arts in English / minor in Sociology May 2019 (GPA: 3.5)



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