NATALIE
RONQUILLO
***********@*****.*** 818-***-****
Seattle Area, Greater 98411
LANGUAGES
Chinese (Mandarin)
Professional Working
Spanish
Native or Bilingual
English
Native or Bilingual
PROFESSIONAL SUMMARY
Results-driven B2B Marketing Specialist with over 7 years of experience in devising and executing data-backed marketing strategies for B2B companies. Proven track record in lead generation, content marketing, and cross-functional collaboration. Adept at driving revenue growth and enhancing brand presence. UCLA with a passion for innovation and delivering exceptional results. WORK HISTORY
Marketing Manager Roncelli 10/2021 - 03/2023
Increased B2B lead generation by 30% within 5 months through the successful execution of targeted marketing campaigns, resulting in a significant boost in sales revenue. Launched a content marketing campaign that drove a 25% increase in website traffic and improved organic search rankings by 15%, effectively raising brand visibility and thought leadership. Collaborated with a 10-member sales team to nurture leads and achieve a 20% rise in the lead-to- conversion rate, driving higher customer acquisition and retention. Managed a $30,000 marketing budget, maximizing ROI through cost-effective strategies that aligned with business objectives.
Sales and Marketing Specialist Los Angeles Endoscope Center 02/2020 - 10/2021 Strategically expanded the Latin American customer base by 30%, driving revenue growth in the region and opening new business opportunities.
Conceptualized and executed targeted marketing campaigns that increased sales revenue by 25% within a 6-month period, surpassing company sales goals. Conducted comprehensive market research and analyzed customer preferences, resulting in the development of customized marketing approaches for diverse audience segments. Collaborated with the sales team to optimize sales funnels, contributing to a 20% increase in overall sales conversion rates.
Marketing and Partnerships Manager Cactus Botanics 12/2018 - 02/2020 Secured and managed a high-ROI partnership, generating $60,000 in revenue and strengthening the company's position in the market.
Revamped social media content, increasing engagement by 30% and growing the follower base by 25%, resulting in improved brand visibility and customer loyalty. Leveraged SEO techniques and engaging copywriting to boost website presence by 20%, enhancing organic traffic and customer engagement. Collaborated with global marketing teams to align messaging and branding across different regions, achieving consistency and synergy in marketing efforts. Project Management and Marketing Manager SinoWJ, CINOSTAR 05/2016 - 12/2018 Successfully launched 3 marketing campaigns that led to a 40% increase in customer acquisition and drove brand recognition in the target market.
Spearheaded the creation of educational content for teachers, reaching 100,000+ educators and establishing the company as a thought leader in the industry. Developed strategic partnerships and implemented co-marketing initiatives, resulting in a 50% increase in brand exposure and market reach.
SKILLS
B2B Lead Generation
Content Marketing Strategy
Digital Marketing (SEO, SEM, Email
Marketing)
Marketing Analytics and ROI Optimization
Cross-Functional Collaboration and Team
Leadership
Influencer Relationship Management
Website Optimization and Analytics (Google
Analytics)
Social Media Marketing and Engagement
Strategies
Project Management and Deadline
Management
Multilingual (Chinese Mandarin, Spanish,
English)
Microsoft Excel, PowerPoint
G Suite, Photoshop
EDUCATION
University of California, Angeles (UCLA) - Los Angeles 05/2016 B.A.
CERTIFICATIONS
Digital Marketing Training - 2019 (UCLA Extension)