JEROME MARTIN A

Mobile : +91-812**-***** Email : adyj2m@r.postjobfree.com

Professional Summary

Digital Marketing Manager with comprehensive background in lead generation, tactical and strategic planning and e-mail marketing. Successfully drives growth in company ROI through innovative and cutting-edge marketing campaigns.

Skills

Team Player

Paid ads

Pay-Per-Click Advertising (PPC)

Data analysis

SEO/SMO

Social media

CMS ( Word Press)

Competitive and Strategic planning

Sales Strategies

Web Management

LinkedIn ads

Email marketing tools like (Zoho,Mailchimp,Sendinblue)

PHP

JAVA

HTML/CSS/JS

Landing Page Optimization and User Funnel.

Adobe photoshop/ Canva

Work experience

Digital Marketing Manager Feb 2023 - Present

Cera Chem Private Limited, Chennai

Key Achievements as Digital Marketing Manager

As a Digital Marketing Manager, I have consistently delivered impactful results and spearheaded successful initiatives to drive growth and achieve business objectives at Cera Chem Private Limited. Through my expertise in various digital marketing strategies and innovative approach, I have achieved significant milestones. Here are some key achievements during my tenure in this role:

Increasing Monthly Sales by 4 Lakhs through Indiamart Optimization:

Recognizing the potential of Indiamart as a valuable platform for lead generation and sales, I conducted a thorough analysis of our product pages and implemented optimization strategies. By conducting extensive keyword research, optimizing product descriptions, and enhancing visual elements, I successfully improved our visibility and attractiveness to potential customers. This resulted in a remarkable increase of 4 lakhs in monthly sales. The strategic optimization of our Indiamart presence played a pivotal role in boosting revenue and enhancing market position.

Creating an Application Video for New Product Launch:

To generate excitement and drive sales for a new product launch, I conceptualized and produced a compelling application video. The video showcased the product's features, benefits, and applications, while also featuring testimonials from satisfied stockists, dealers, and customers. By effectively communicating the value proposition and demonstrating the product's effectiveness, the video captured the attention of the target audience. As a result, we exceeded our sales projections and witnessed a significant increase in new product sales. The video played a crucial role in building brand awareness, fostering trust, and driving conversions. Website Revamping and Competitor Analysis:

Recognizing the importance of a visually appealing and user-friendly website, I led the initiative to revamp our company website. I conducted in-depth research and analysis of the latest design trends, user experience best practices, and competitor websites. By incorporating innovative design ideas and ensuring a seamless user flow, we transformed our website into a compelling online platform.

Leveraging Zoho Email Marketing for Government Projects:

To create a strong pipeline for government projects, I implemented targeted email marketing campaigns using Zoho. By leveraging our existing database and reaching out to a specific audience, I effectively communicated our capabilities and value proposition. The personalized email campaigns successfully generated leads and opportunities, resulting in a substantial increase in government project acquisitions. This achievement showcased our ability to effectively penetrate the government sector and expand our business opportunities.

As a Digital Marketing Manager at Cera Chem Private Limited, I have consistently achieved significant results through my strategic initiatives and innovative approach. By optimizing our presence on Indiamart, I successfully increased monthly sales by 4 lakhs. Additionally, the creation of an impactful application video for a new product launch drove sales growth and brand awareness.

Digital Marketing Consultant and Manager

January 2022 to January 2023

Getzinfoz - Chennai, Tamil Nadu

Tool Knowledge:

Facebook Ads Manager

Google Ads

Optimizing landing pages and user funnels.

Website analytics tools like :

• Google Analytics

• NetInsight

• Omniture

Social Media Dashboard tools like :

• Publer

• Hootsuite

• Buffer

• SocialBee

Digital Marketing Manager

April 2016 to December 2021

Agni Group of Companies - Chennai, Tamil Nadu

Key Qualifications & Responsibilities

Identified and executed improvements for processes, content, and lead generation.

Collaborated with the sales team to increase brand awareness and enhance business development by building and maintaining relationships with General Manager and CEO.

Provided market research, forecasts, campaign results, and consumer trends. Key Achievements

Implemented first SMO strategy which boosted site visits by 200% in 8 months while increasing total sales by 65%.

Achieved 3Lakhs project with HCL 2 years contract

Responded to customer requests via telephone and email.

Performed initial client assessment and analysis to begin research process.

Coordinated art and graphics creation for effective merchandising.

Analyzed business developments and monitored market trends.

Contributed ideas to concept development, strategic planning and business operations.

Directed the hiring, training and performance elevations for marketing and sales staff and supervised their daily activities.

Entered and assigned new Leads using CRM tools.

Boosted conversion rates by 80% through innovative customer relationship building and landing page optimization..

Created and maintained company web pages using PHP. Junior PHP Developer &SEO Analyst

January 2016 to April 2016

Direct Owners.com - Chennai, Tamil Nadu

Key Qualifications & Responsibilities

Test Driven Development

Database design and Storage (MySQL)

Social Media posting

Meta Tag Analysis

Website & Mobile app Front End Development

Website back linking,Ranking Checking

Keyword Analysis

Telemarketing Executive

May 2015 to January 05/2016

Bharat Matrimony.com Ltd- Chennai,TN

Key Qualifications & Responsibilities

Established excellent sales ability and strong interpersonal skills with a confident and persuasive approach.

Troubleshoot any issues and escalated issues to proper department.

Displayed excellent sales skills and understanding of such skills.

Explained product prices and packages as well as answered questions and addressed concerns of customers.

Made an average of 200 outbound and inbound calls per day.

Attained 2Lakh in sales targets on a monthly basis. Strength

Focused

Creative

Team Player

Flexible

Aspire to Learn

Extra-Curricular Activities

Reading Book

Cricket

Sketching Art

Personal Details

Name : Jerome Martin A

DOB : 22-05-1992

Marital Status : Married

Temporary Address : 1-2,Janaki Nagar,

Alwarthirunagar,Chennai – 600087

Permanent Address : 2A,Poonthottam,Kempstown,

Palakkarai,Trichy - 620001

Declaration:

I hereby declare that the above given details are true to my knowledge. Place :

Date : ( Jerome Martin A )

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