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Marketing, Content Creation, Producer, Writer, Speaker, Sales Manager

Location:
Moorpark, CA
Posted:
July 25, 2023

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Resume:

DANIEL M. BORUNDA

***** ********** **** * Moorpark * California 93021

818-***-**** * adyipq@r.postjobfree.com Linkedin: www.linkedin.com/in/danielborundastrategistwriter

EXPERIENCED MARKETING SPECIALIST and PROJECT MANAGER with over 10 years of success in Content Marketing, Project Management, Copywriting, PR and marketing including; Social Media Marketing, Content Creation, Special Event/ TRADE SHOW Management, Creation and Development of Marketing Plans, Promotional Print Materials and VIDEO Production. In addition, notable CRM experience with HUBSPOT and SALESFORCE with proven skills as a PUBLIC SPEAKER/ WRITER and Proficient with MICROSOFT, CANVA and EXCEL.

SUMMARY

Copywriting

Marketing Management

Social Media Marketing

Email Marketing

Video Production/ Content Creation

Trade Show/ Special Event Management

Public Speaking

Graphic Design

PROFESSIONAL EXPERIENCE

SERACOLLECTION RESEARCH SERVICES, Los Angeles *June 2022- Present

Since 2004, SeraCollection Research Services has been a leader in Clinical Research and expanded their services during the Pandemic to include COVID-19 Vaccinations and Testing.

Marketing Manager

Spearhead marketing efforts to engage local community, political influencers (*Senators & Congressman) and increase company awareness online and in local community. Represent company and speak at various city/ political events. Coordinate COVID Vaccination and Testing Clinics at city events and public venues. Write press releases, promotional Emails and design promotional event flyers and company signage. Create, write and post on social media.

UNIVERSAL REPROGRAPHICS, Los Angeles *December 2020- December, 2021

Since 1959, Universal Reprographics has been the premier supplier of high-quality printing, document scanning, large format color and signage for some of the largest architecture and private sector companies in Los Angeles.

Director of Sales

Responsible for rebranding company image, designed new company logo & created new company tag line. Created, wrote and launched Email marketing campaigns on HubSpot, created and wrote Social Media posts on a bi-weekly basis. Hired, managed sales team and involved in new business development and account management.

AMERICAS PRINTER, Buena Park, California *2019- December, 2020

Americas Printer is a premier, full-service printing, packaging and mailing facility that offers a wide range of print media services. Within a 60,000 square foot facility, we print 24 hours a day to over 24,000 businesses nationwide.

Marketing/ Sales Manager

Marketing and sales management and account manager with high-level clients in the entertainment, hair-care, cosmetic and beauty industry. Those clients include; Paramount Pictures, Brazilian Blowout and Bellami Hair.

COLOR ON DEMAND PRINTING, Los Angeles, California *2016-2019

Color On Demand is an award-winning, printing, packaging facility based in West Los Angeles, California. The company provides printing and packaging services to the entertainment, cosmetic, arts and education industries.

Vice President/ Sales & Marketing

Personally managed and generated accounts in the cosmetic, hair-care and entertainment industries as well as marketing, copywriting, design and development of company promotional materials. I also coordinated and managed company trade shows and coordinated design, copywriting of promotional trade show print material.

Notable Accomplishments:

* Generated over $1 million dollars in new business.

* Wrote and created new corporate brochure to appeal to higher profile clients.

* Recruited & hired additional sales staff.

G2 GRAPHIC SERVICE, North Hollywood, California * 2012- 2016

G2 Graphic Service is a full-service, design, printing, packaging and mailing facility based in Los Angeles. G2 provides printing and mailing services to the entertainment, casino & gaming, cosmetic and health care industries.

Senior Account Manager/ New Business Development

Spearheaded the design of the new G2 brand look and successfully managed the new brand across all print, Web and social media channels. Developed, wrote copy and launched innovative new company Web site (www.g2online.com) that attracted new clients. I was also responsible for the design and copywriting for all company communications including press releases and promotional print material.

Notable Accomplishments:

Through skilled leadership and results-oriented sales follow-up procedures, helped sales team in capturing over $340,000 in new business sales from trade show prospects within one year.

Arranged and coordinated “Prime time” media coverage of company’s annual holiday tradition of making home-made fudge for clients. The news story about G2’s services and the fudge-making process was broadcast on three different networks and reached an estimated 500,000 households.

Recruited, hired and managed sales team that generated nearly 1 million dollars in new business sales within one year which increased annual company sales by 16.5%.

Directed the creation and design of the new company Facebook and Linkedin page. Managed and wrote social media posts that increased social media awareness and engagement.

Created and coordinated “Charity Car Show” and arranged co-sponsorship with the LAPD. The well-attended event staged at the Bob’s Big Boy in Burbank raised over $1800.00 for a local homeless shelter.

COLOR WEST, INC., Burbank, California * 2008 -2012

Color West is a printing and packaging company that works with manufacturing and entertainment clients.

Strategic Marketing/ Sales Manager

I was responsible for the creation and execution of breakthrough marketing strategies, including development of a new “Eco-friendly” brand identity. I managed the integration of the new branding across all print and Web communications. Developed, wrote and implemented sales performance/accountability programs to motivate an existing 10-person sales staff to perform at their highest level. Recruited and hired new sales people.

Notable Accomplishments:

Played key role as a sales manager; increased 1st Quarter 2010 sales from the 1st Quarter 2009 21.5% despite recession and intense pricing pressure from competition.

Successfully generated more than 1 million dollars in new business sales through coordination and follow-up of tradeshow prospects at major beauty conferences.

Directed the design and copywriting for unique company E-Newsletter, “Scratchpad,” that proved to be an effective marketing tool through periodic E-mail blasts to both existing clients and prospects via Mailchimp.

HOLDEN COLOR, INC. Simi Valley, California * 1996-2008

Holden Color is a commercial printing company that serves the education, advertising and manufacturing industries.

Sales & Marketing Director

Recruited and managed a high-performing, eight-person sales staff. Wrote and edited the company’s award-winning quarterly newsletter, “Holden News” and spearheaded the creation of a promotional video while maintaining a sales base of more than 20 accounts and close to an average of $1 million dollars in annual sales.

Notable Accomplishments:

* Directed sales and marketing efforts which increased annual sales from $3M to $9M (1996-2004)

Created, wrote and developed the company’s award-winning newsletter, “Holden News” and Website.

Earned recognition for successfully increasing company’s annual sales by more than 16.58%, which was far above the national printing industry average growth of 2% to 3%.

EDUCATION

Master of Fine Arts in Film and Television Production, Pending

University of California at Los Angeles, Los Angeles, CA

Bachelor of Arts in Communication Arts

Loyola Marymount University, Los Angeles, CA



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