Customer Service Store Manager

BEVERLY T. ALLICK-WISEMAN

**** ******* ****** ****** *******,GA 30127

Ph.: 786-***-****

*********@***.***

EXPERIENCE

Belk- Regional Vice President Birmingham/ Georgia August 2020- Present

Manage team in central Zone 7 regions94 locations .1.5 billion volume

Deliver plus Performance in total Omni Sales for all store locations

Responsibility for total stores expense adherence to budgets, Drive sales and deliver EBIDTA.

Communicates and directs teams to execute Timely floor setup for all promotional and seasonal activity

Leads proper execution of all existing systems and procedures, and ownership of new system implementations and processes

Drive Merchandising Principles and inspect execution in stores on announced and unannounced visit

Lead direct and coach direct reports with a plan to maximize talent, build bench strength and succession planning.

Collaborate with cross functional team: Marketing/ Visual Merchandising, real estate, Operations and any function that impacts Stores and field operations.

Shrinkage control and Loss Prevention in all stores within each region

Exceed Sales & profit in all stores meeting or exceeding plan

Paradies Lagardère- Regional Director Ohio Valley March 2019- August 20

Lead the day to day management of 6 airports 46 retail locations within the region, including customer experience, associate engagement, operational excellence, merchandising excellence, store leadership and visual presentation.

Own and deliver P&L for the region

Delivered a +6% comp sales and +8 % to plan and positive RESOP for region in 2019

Reinforce and coach behaviors that drive an exceptional and authentic experience for the customer and associates (First Class Service)

Drive and lead actions that deliver sales growth driving brands portfolio (MAC INDY, Spanx, Brooks Brothers, PGA and No Boundaries)

Execute sales and growth strategy

Drive gross margin dollars and profit

Analyze business performance patterns and determine needed actions

Set annual sales plan budget for each location to achieve comp growth

Control and manage regional expenses (payroll, travel, expense budgets etc.)

Work with LP to ensure low shrink and LP best practices are in place

Coordinate with all business partners and Merchant Team regarding merchandise needs and allocate resources to drive business and meet goals

Ensure team understands and executes merchandising vision and standards to include pricing and signing

Proactively partner with the General Manager and members of the Support Center Merchandising team to ensure team is knowledgeable, has tools and can make decisions to drive their business

Inspire regional team to meet business objectives and goals

Ensure team is engaged, connecting with the customer, meeting business objectives, and delivering results

Model great communication, relationship building and leadership skills

Partner with Regional HR Manager to ensure all talent and people goals are achieved

Develop talent - via coaching, training, and development – to grow within the organization

Create actionable succession plans and career path strategies for team

Evolve productivity through best practices and continuous learning

Resolve escalated issues, review trends and strategies to drive continuous improvement

Work with LP to ensure low shrink and LP best practices are in place

Hudson Bay Company/Saks Off 5th –Market Manager March 2017-Feb 2019

Manager total of 4 selling locations volume totaling $25million

Driving Sales, Profit, Controllable profit, EBITDA, Payroll Management P&L, Performance, email capture, ship from store and Omni-channel

Initiatives within market.

Lead General Managers and store teams through motivating communication, clear standards, actionable plans, and regular follow up.

Leading company initiatives by clearly communicating objectives and priorities to Team

Supports the selling and customer service experience; provide leadership and motivation to team in achieving sales goals, driving Omni-channel

growth, and execution of company initiatives.

Sustains adherence to the HR policies and procedures. Monitors performance management, compliance and hiring practices in partnership with

Regional Human Resource Director.

Managing training of individual develop plans, maintaining a proactive talent succession plan to fill open positions by recruiting and hiring quality leaders

Manage and resolves poor performance and terminations appropriately, in partnership with Regional HR, to improve overall productivity and performance of the team.

Hire, trains develops and retains direct reports, ensuring readiness for increased responsibility while providing a bench of internal talent

Oversees the store and market’s inventory shortage strategy, results, and concerns, store audit and communicates policies and communicate policies and procedures to the leadership teams.

Oversees the merchandise presentation and signage standards for market

Partners with Merchants to ensure merchandise assortment represents the customer in market

Communicates consistently with Corporate Visual and Creative team to ensure appropriate direction is communicated

Constant commitment to integrity, people development and engagement that promotes the company core values and winning ways, while driving a culture of high performance.

Hudson Bay Company /Saks Off 5th- Vice President Store Director Atlanta, GA Feb 2016-March 2017

Open new location in Buckhead Atlanta April 2016

Recognized as New Store of the Year for 2016 out of 45 new stores

Manage volume of 11 million team of 4 manages and selling staff of 65 selling associates

Deliver #1 volume pick up for 2016 +3.9 Million /+45% to plan

Develops relationships in the retail market to keep current with industry talent

Ensures management team members recruit, interview and select candidates with requisite skills to accomplish goals and add value to existing team, manages retention and turnover

Fosters a high-performance culture through comprehensive associate on-boarding, orientation, training, cross-training, regular coaching, counseling, and feedback

Coach and develops team and provide opportunity for growth, promotes innovation, and leads team to develop best practices and share ideas, identifies High Potential individuals and provides for personal development with formal and clear plans

Promotes a high-performance culture that encourages associates to share ideas and recognizes and acknowledges individual and store team performance

Identifies issues and creates strategies to keep competitive with the local retail market

Problem solves in a fast-paced, changing environment exercising good judgment about the company's objectives in determining solutions

Provides a safe and secure shopping and working environment

Monitors and communicates competitive strategies through first-hand market observations

Ensures all merchandise is well presented on the floor following visual, marketing and operational directives and standards, mindful of FOB adjacencies, and is signed according to standards

Partners with Corporate and RVP to ensure merchandise assortment represents the customer in the market

MACYS-Vice President Store Manager Atlanta, GA April 2015- February 2016

Drive selling/ Service, Merchandising, Sales promotion, Store Maintenance, Expense Management, Shortage and all Sales and Support functions.

People: Manage 15 Million volume doors including 3 Sales Manager, 1 sales Supervisor, Merchandise Team Manager and 60-100 Sales /Support Staff Recruit a qualified team of selling focused Executives; build a bench of future advancements and promotions

Build a recognition culture by executing the recognition program with energizing, engaging the stores team

Hold General Managers accountable for conducting for performance opportunities

Conduct ongoing Talent Analysis of Associates and Executives, establish career progression plans for key palters and positions to match best talent resulting in retention of best people and turnover reduction

Monitor and address performance issues on a timely basis; administer Responsibility Based Performance actions as needed

Customer: Coach Associates and Executives to consistently deliver selling behaviors resulting in high Customer Engagement

Coach Sales Manager to actively coach their team using weekly metrics and engaging with Associates thru formal and informal observations by focusing on selling behaviors.

Celebrate and recognize selling successes; coach team to continually improve selling performance

Maintain high customer readiness standards (deliver a clean, neat, and easy to shop store environment)

Sales: Lead and own Sales tactics thru execution and action planning

Increase selling thru coaching, follow up and recognition

Determine business driving opportunities by leading and participating in In-store focused Deep Dive

Ensure consistent execution of merchandise presentation, sales and event set up, sizing, pricing and signing standards

Provide leadership in delivery of all company initiatives; Cleary communicate objectives and priorities to team

Establish high-level of shortage awareness and effectiveness; ensure implantation of all policies and procedures

Strong Leadership and Negotiation skills

Highly organized and able to adapt quickly to changing priorities

Able to work well with all levels of management and able to build partnerships and direct teams

Strong ability to anticipate and solve problems, act decisively and persist in the face of obstacles

MACYS-District Merchant Men’s/Kids /Home Atlanta, GA October 2011– April 2015

Develop and drive strategies to exceed the Company’s sales plans and deliver sales growth & Margin over LY for the district.

Manage districts to include 16 stores and 100 million in volume: Atlanta West, Alabama and Memphis, Miami, Puerto Rico.

Communicate merchandise direction to stores and ensure consistent store execution

Train, set goals, and manage Store Managers to expectations through clear communication of sales

Delivered #1 sales result Growth over Last year and Plan for total Macys Dept. Stores Spring a& fall season 2 consecutive years 2013-2014

Ensure that Store Management has an effective coaching process in place; observe and review coaching tools during store visits; surface opportunities for improvement to Store Management and District Vice President of Stores.

Recognize Store, Store Management and Sales Associate performance during Store Visits; utilize the Scorecard and Associate Trend Report

Analyze available sales reports and data to determine the needs of the business and set business strategies make adjustment to vendor and assortment

Partner with wholesale vendors to address assortment needs, negotiate space and build seasonal and annual plans

Seek new ways to increase business by review trends, shift in customer demographics and listening to the overall voice of the customer

Ensure that visual directives are implemented and that the standards of housekeeping as outlined in the “Policy and Procedure Manual” are

Maintained. Analyze fixture and space productivity.

Ensure all Visual directives are executed in district, highlight trends in focal areas of the store and ensure standards are maintained.

Oversee vendor shop installs from and approve space and locations

Execute regional/district store cluster customized strategies.

Facilitate district communication thru cascade calls. Communicate priorities, strategies, and direction to the district

Present priorities at quarterly and seasonal Meetings

Lead event execution: work with Store Management to plan and execute events preform post event-analysis

Coach Merchandising Team on merchandise execution; build skills and knowledge

Communicate with Stores to drive action as needed; respond to requests from Central planners & Buyers and Vendor partners

Analyze reporting to determine merchandise execution, product training and coaching actions

MACYS - Assistant Store Manager Hialeah, FL June-2011 to October 2011

Manage business totaling 25 million in sales achieving and exceed sales plan

Direct all activities related to selling & service, merchandising, sales promotion, store maintenance, expense management, shortage prevention and sales support functions for a multi-million dollar portion of the store, as well as assisting the Store Manager in the store-wide execution of

these activities

Drive and exceed sales goals by developing & executing strategies; determine business-driving opportunities

Lead selling through coaching, follow-up, and recognition

Ensure Executive team adheres to report processes; support action plans focusing on deficient areas

Ensure merchandise presentation, sales and event set-up, sizing, pricing, and signing standards through direction of Executive team

Support the My Macy's process by communicating merchandise needs to District Merchant and Planning team

Coach Executive team to motivate Associates to solicit our Star Rewards Program by reinforcing the benefits of new accounts

Assume total store leadership in absence of Store Manager and partner in the strategic planning of short and long goals

Take a leadership role in delivery of all Company initiatives; clearly communicate objectives and priorities to team

Coach Associates and Executives to consistently deliver selling behaviors resulting in high customer engagement

Recruit and select a team of qualified selling focused Executives; build a bench for future advancements & promotions

Conduct ongoing Talent Analysis of Associates and Executives; establish career progression plans for key players and positions to match best talent resulting in retention of best people and turnover reduction

Lead team to support giving back to the local community helping create stronger, healthier places to live and work

MACYS- Merchandise Team Manager Dadeland.FL November 2010-June 2011

Manage business totaling 10 million in sales

Drive and exceed sales goals by developing & executing visual directives; identify business-driving opportunities

Analyze merchandising reports to review business results and take appropriate action to capitalize on business strengths and impact deficiencies; partner with Executive team to execute

Use tools and analyze documents to forecast workload and allocate resources as needed

Direct merchandise receipt placement, replenishment, and sales promotion set-up; partner with Executive team to plan and execute floor/fixture moves, merchandise placement and presentation

Execute all price changes, markdowns and signing; lead team and ensure accuracy

Manage physical inventory process and ensure that shortage prevention initiatives are executed

Process RTVs, salvages

Establish that selling Associates and Executives understand high level of merchandising expectations

Ensure that all procedures, policies, exposure standards, safety and shortage awareness are thoroughly understood

Coach, motivate and develop support team to reach their fullest potential and to increase productivity and efficiency

Role Model exemplary service, lead support staff to provide an outstanding shopping experience

Maintain high customer readiness standards; deliver a clean and neat selling floor and stockroom

Clearly communicate store and Company objectives so both management and staff are well informed

Recruit, select and train talented, results-oriented support Associates

Create a positive, inclusive work environment focusing on internal and external customer service and safety

Address Associate concerns in a reasonable and fair manner consistent with the values expected by the Company

Monitor and address performance issues on a timely basis; administer Responsibility Based Performance as needed

Utilize review process as a tool for Associate talent development, promotion, and advancement

Lead Associates in support of community service opportunities

BCBGMAXZARIA- Wholesale Brand Visual Manager-Macys/ Saks / Neiman /Bloomingdales stores FT Lauderdale, FL

July 2007 – November 2010

Maximized business through creation of Visual Merchandising guides in Region

Built a strong clientele, increased the number of items per transition the average customer purchased, and increased the percentage of regular price merchandise sold versus sale merchandise.

Provided customers and staff with expert product knowledge and coaching on shop set ups and merchandising standards

Implemented monthly morning seminars to illustrate key items, new trends, product fit, and overall enhance product knowledge.

Merchandised shop based on BCBG Max Azria retail standards, getting outstanding recognition from the Regional Merchandise Manager

Partnered with store management to assure proper staff scheduling and stock support

Created competitor reports regarding information on sales trends, hot items and overall performance

Daily communication with Coordinator and Account Executive and Buying team regarding selling information and all shop issues

Communicated with Department, Group, Merchandise Managers, Senior /Regional Merchandise Managers & VP of Wholesale Merchandising all aspects of business in Wholesale doors.

Communicate with Buyers and Planners regarding customer needs and preferences in order to complete buys for each season.

Analyzed and monitored sales records, trends and economic conditions to anticipate consumer buying patterns and determine what the company will sell and how much inventory is needed

EDUCATION

AMERICAN INTERCONTINENTAL UNIVERSITY

PLANTATION, FL

Bachelor of Arts, Fashion Design & Marketing, June 2007

Tutored students in Mathematics and Sketching

Kennesaw State University

Mini MBA, September2020

STRENGTHS

Managing, recruiting, training, and developing staff to high performance

Assisting in overseeing all functions pertaining to operations including sales, adherence to company policy, controlling shrinkage, maintaining inventory levels and customer service

Lead Displaying eye catching merchandise to increase impulse purchasing and impacting sales

SKILLS PROFICIENT IN Microsoft Office, Mac OS X, Power Point, Outlook, Excel, CAD, Illustrator, Photoshop, POS Systems, Design Review,

Floor Planning, Retail Math, POS

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