Curriculum Vitae

Lindsay Caulkett

Personal Details

Date of Birth:

** **** ****

Nationality:

South African/UK British Citizen

Residential:

Basingstoke, Hampshire, UK

Email:

adyf19@r.postjobfree.com

Mobile:

078*-***-****

Profile

I believe that I am a very motivated, committed, honest and dependable person.

I am an outgoing person who works well both within a team and independently as required.

I enjoy challenging roles that stretch my skills and encourage me to grow personally, I see this as a good quality to have and as it assists me both in my personal life and at work, by sticking to goals and achieving them.

I am also very well spoken and feel that I am a well-grounded individual.

I am driven and adaptable in any fast-paced environment. I enjoy problem-solving and having multiple tasks in one basket, completing them with a high standard, working under pressure is my strength.

Education and Qualifications

2003

Matric (A-Levels) (Art, Typing, Biology, Home Economics, English, Afrikaans)

John Ross College, South Africa

2003 - 2005

Interior Design Diploma

Intec College, South Africa

2006

Draughting Diploma

Intec College, South Africa

2007

Small Business Management Certificate

Intec College, South Africa

2009

Intermediate Level Excel Course

REED – London, UK

2011

Advanced Level Excel Course

REED – London, UK

2012

Microsoft Dynamics AX/Axapta Versions 4, 5

WIKA UK

2013

Kaizen – On Time Delivery

WIKA Germany

2013

Training Certificate – First Aid (including annual refresher for 2014)

St Johns Ambulance

2013 - 2015

Nutrition Specialist Level 3 - Diploma

Future Fit Training, UK

Nutrition and Weight Management

Nutrition for Sports and Exercise

Client Psychology and Motivation

2014-2015

Fitness Professional:

Level 2 Certificate - Fitness/Gym Instructor

Level 3 Diploma - Personal Training

Inspired Fitness Training, UK

Awarding body Active IQ

2016-2018

Level 3 NVQ Diploma in Digital/Content Marketing and BTEC Level 3 Certificate in Principles of Marketing

BCOT, UK

Basingstoke College of Technology

Skills Summary

Operating Systems:

Microsoft Windows XP/Vista, Windows 7, Hubspot, Salesforce, Google Analytics, SEMrush, Asana, Hootsuite, Canva, Backoffice (Sitefinity), Vimeo, Social Bee, SAP and Figma and Wrike

Computer Software:

ICDL (international Computer Drivers License). Reviewed course material to familiarize myself with computers and software. The ICDL course material covers Word Processing, Spreadsheets, Databases, Presentation Tools, Information and Communication skills.

Experienced in Microsoft Office 2003/2007/2010

Other:

Telephone Skills, Time Management, Contact Management, Data Entry.

Employment History

August 2022 – Current

Consumer Marketing Exertis UK

Working with world-leading brands and retailers such as XBOX, Samsung, LG, Poly and Commodity Networks industries to create unique go-to-market propositions and own the end-to-end delivery of campaigns. Marketing plans consisting of Social Drive (Paid Social), Digital Marketing, PR and Content creation/design.

Articulate and pitch the retail, digital and PR services offered by Exertis to our vendors and retail customers to help us drive incremental value and strengthen our customer and vendor relationships.

Own the entire consumer marketing mix and our service proposition and thrive in delivering beyond customer expectations.

Responsible for managing the relationships and executing the plans on a quarterly basis with the established brands in the consumer portfolio.

Negotiate and secure funding in support of the marketing activities.

March 2022 – August 2022

Content & Campaign Manager Satago, London

Develop a content strategy across channels to support in lead generation, customer engagement and brand advocacy.

Maintain the content calendar, working with the partnerships teams to ensure the content strategy reflects wider company goals.

Work closely with Head of Design to define the brand and tone of the company

Write, edit and publish content such as thought leadership, case studies, flyers, event follow up collateral and direct mails to feature in Satago’s blog, newsletters, and social channels (Facebook, LinkedIn & Twitter) as well as support our sales teams as well as various strategic partnerships.

Use SEO search terms to create content to drive inbound traffic to Satag’s website.

Develop script and storyboarding for videos or edit and proofread copy from copywriters for written content.

Build and send marketing emails, direct marketing campaigns and monthly newsletters.

Work closely with external experts on new Website

Create award the strategy. Draft and submit award entries. Manage any award campaigns either internally or externally.

Own and execute social media

Promoted to Content Marketing Specialist, Global - January 2021 – March 2022

Digital and Content Marketing, EMEA - 2018 - 2020 GEMS Sensors UK

I analyse activity and research global competitors in the markets

Contribute and Implement in the development of a marketing plan

I develop and execute advertising campaigns

I manage outsourced marketing supplier relationships

I own and lead blog creation (publish on the Gems website)

Content portal for channel partners and direct sales teams

I plan, manage, and execute video scripts for short video production as needed – Gems Sensors Basingstoke office and Marine overview

SEO and Top Keyword reviews monitored - Using Google Analytics and Semrush

Orchestrating SEO Kaizen events for Keyword analysis

Manage Content requests daily from the Product managers - Using Asana

Manger and implement effective Tradeshow/s (yearly)

Monthly monitoring of website traffic for all content published

My focus is to improve SEO and website traffic – monitor through GA and Semruh

Brochure designs and Catalogue ownership (update/maintain)

Social Media – all platforms. Owner of strategy and execution

September 2015 – 2018 GEMS Sensors UK

Digital Marketing and Lead Specialist EMEA

The goal of my role is to deliver to the sales team qualified leads that convert into prospective selling opportunities and marketing materials for Gems’ European team.

These leads will come from both inbound leads via the Gems’ website and outbound activities by the position, such as social media and tradeshows. Additionally, this role will support implementation of digital marketing campaigns in cooperation with Gems Global Marketing Team.

Qualifying leads are either done through by phone or email, prospects identified by inbound and outbound sources.

Qualification includes complete contact data and identify need, authorization, timeframe, and budget.

- Prospect for new leads in target markets/applications

- Enter applicable data into Salesforce.com CRM database

- Follow up on requests for information

- Validate direct marketing lists/ GDPR Trained

- Follow up on direct mail campaigns

- Establish basic lead grading for each prospect

- Assist in market research, data gathering, and creation and launch of marketing material

- Support planning, and generate leads from, attending/exhibiting trade shows

- Implement and carry out successful Tradeshows across Europe

- Prepare and communicate reports on lead qualification efforts to regional and global leadership

- Support the Policy Deployment for Demand Generation initiative on a yearly basis

January 2015 – August 2015 Sematron

Internal Sales Support Coordinator

Sematron design, supply and implement global solutions for the Telecoms & Enterprise, Defence & Avionics, New Media & Broadcast and Mobile & Wireless sectors, they are currently the largest UK distributor for Timing, Test and Measurement equipment.

The role as the Internal Sales Support Coordinator, focused on Components, Test and Measurement equipment, aims to support Sales Consultants in their sales targets and responsibilities.

I raise detailed quotes based on requirements derived by the Sales Consultants from the customers however, I also work with customers directly with their orders. I am then responsible for the lifecycle of the quotation process which requires regular updates from both internal and external customers. All quotations are generated, tracked and processed through the SAP Business One solution.

Other responsibilities include regular updates of various supplier costings.

June 2012 – January 2015 Calibration Dynamics/WIKA Instruments

Internal Sales Coordinator/customer service

Calibration Dynamics is a division of WIKA Instruments, a subsidiary of the world's leading manufacturer of pressure, temperature, and level and calibration instrumentation. Calibration Dynamics specialize in providing Test, Measurement and Calibration Instruments to the industry.

The primary function of my role is to provide internal sales and administrative support to the Sales Manager and Field Sales Team whilst promoting the range of Products and Services offered by the company.

My responsibilities include:

Producing quotations in accordance with technical requirements.

Providing innovative solutions to our customer's product and service needs.

Promotion of the Company's product range where relevant.

Liaison with the field sales team.

Liaison with Principals, Suppliers & Customers.

Ensuring the smooth, regular and rapid transition of the customer's order through order processing into the production environment, thereby promoting a strong level of customer satisfaction.

Proper maintenance of sales office databases, quotation systems, information systems and sales analysis information.

To assist with booking in of goods, pre-delivery inspection reports, packing and shipping of finished orders.

To assist with the maintenance and improvement of existing relationships with Key Accounts.

Assisting the Internal Sales Manager with 'Special Systems' build specifications, assembly, site installation, commissioning and technical documentation.

The role carries a high profile within the Company which has taught me to work pro-actively within the team. As the role is customer faced, my organizational and communication skills have improved significantly as well as my ability to articulate the range of products and services available from Calibration Dynamics.

November 2008 – June 2012 MVTS Technologies

Internal Sales Coordinator/Customer Service/Admin

MVTS Technologies is a medium sized, full-service provider based in the UK, USA and Asia - Specializing in the refurbishment and distribution of Automatic Test Equipment (ATE) to the semiconductor industry.

This was a new role incorporated into the company which gave me the opportunity to make it my own.

My responsibilities include:

Processing of customer orders for parts and service requests including the generating of quotes requested from the customers, ensuring accurate markup is added. Interacting with customers, mainly via email.

Managing the shipping /logistics of the parts from our warehouses based in Amsterdam, Bangkok and Carlsbad.

Following through with orders, start to finish – ensuring customer satisfaction within a specified SLA.

Dealing with customers whom have received faulty boards, which I then process the new replacements, sufficiently and within decent timescales. Ensuring that the customer is informed of stock availability and order status.

As this is a new role within the company, I have established efficient processes which have resulted in good customer service being delivered in a professional manner. In turn I have built a strong relationship with my customers.

In this role I provided input into the design and implementation of three new web based systems, which were launched within various areas of the business to assist with a better work flow for the team.

March 2008 – November 2008 RH Technical Industries UK

Coordinator/administrator

RHTI develop and manufacture operator interface and printed graphic products for world leading electronic industries.

My responsibilities included:

Processing of quotes and following up with the customer that they have received the quote and to answer any of their questions, in order to follow through with the sale.

Loading of orders into the system and following through with the orders, making sure the delivery dates are met

Dealing with customer phone calls and making sure our customers are dealt with accordingly. This could be from transferring directly to the required member of staff or dealing with their query on the spot.

Daily invoicing.

Dealing with returns from customers and complaints.

General office admin, including filling, faxing, etc.

November 2007 – December 2007 (Short-Term) Spotlight Interactive

Admin Assistant

Spotlight Interactive develops software solutions for Financial Advisors. This was a 1 month contract prior to immigrating to the UK.

My responsibilities included:

Issuing of unlock codes to customers.

Loading of weekly payment schedules onto the banking system

Data capture.

Maintaining database information of customers and providers.

September 2006 – October 2007 Quattro Finance/Medical/Admin Assistant

Quattro Med is a division of Quattro Finance that resells medical aid solutions (Momentum). I was head hunted for this position and assisted in the growth of the company in its early stages.

My responsibilities included:

Day to day planning of consultant’s times and diaries.

Process clients medical queries and follow up with their provider, this included claims, hospital authorizations, additional dependents, etc.

Maintain a 24hr SLA to customers.

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