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Social Media Email Marketing

Location:
Philadelphia, PA
Posted:
July 18, 2023

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Resume:

About Me

I’m a simple guy. I like my steaks medium rare, my Wawa coffee black, and an oxford comma to perfectly complete a three-point sentence. As a writer, I work simple. I write bold headlines, I attract eyeballs, and I earn my clients millions. Writing is not only my passion— it’s the field I’ve dedicated my professional life to. But enough about me—let’s talk about you and what I can do to help.

Money Map Press Baltimore, MD June 2021—Present

Content Manager

Raised $2 million in email marketing in my first 6 months on the job.

Boosted renewal rates by over 3%.

Capable of writing an endless barrage of emails, order forms, video scripts and hundreds of subject lines daily.

Gabriel Marketing Group Tysons Corner, VA January 2021—June 2021

Content Manager

Lead marketing efforts with our numerous SaaS based clients.

Boosting CTR on email campaigns by over 15%.

Working daily on blog copy, one-pagers, digital and in-person marketing events, email, websites, video scripts and any other copy needs.

The Lincoln Project Washington, DC June 2020—November 2020

Lead Email Copywriter

Created and managed month long email marketing calendar—not an easy task with Donald Trump constantly changing the news cycle with a single tweet.

Grew our email subscriber list from 150,000 to over 870,000.

Earned the Lincoln Project over $50 million via email campaigns.

Swayed 6% of former Republican voters away from Trump—propelling Joe Biden to the presidency.

AIPAC Washington, DC December 2019—March 2020

Speech Writer

Researched, crafted and edited dozens of scripts. This included working with members of congress, former governors, and political talking heads.

Managed multiple shows/moments/panels as Script Master during for AIPAC’s Policy Conference— the largest gathering of America’s pro-Israel community.

American Nurses Association Silver Spring, MD January 2019—January 2020

Senior Copywriter

Composed targeted messaging across multiple platforms—email, scripts, social media—for National Nurse Week.

Wrote new copy for their current website.

Created specialized content to attract high end nursing professionals to enroll with.

Accenture Federal Services Washington, DC November 2018—November 2019

Senior Copywriter

Targeted high churn users through email marketing to boost client awareness and usage.

Created marketing themes and ideas across different channels including phone scripts, social media, and banner headlines.

Led content development for our Lead Nurturing team in an attempt to expand customer base.

Borenstein Group Fairfax, VA February 2017—June 2018

Content Marketing Director/Accounts Manager

Managed multiple accounts simultaneously to ensure that their in-flight marketing campaigns were on-schedule and on-message based on the scope of the project.

Improved SEO for important ads and articles across all search engines.

Led the marketing team in all phases of writing, editing, and public relations efforts.

Established new copy style guides, defined company voice and developed company brand book that allowed my clients to grow and improve their bottom lines.

Coordinated marketing schedules that included content calendars, timed social media posts, and updated blog posts in an effort for increased client exposure.

Interviewed clients and conducted SWOT for deeper marketing insights.

Circa Healthcare Exton, PA January 2016—December 2016

Copywriter

Composed web content, banner ads, SEO keyword ads, email marketing, newsletters, and other offline marketing materials for new international campaign to boost sales.

Collaborated with designers in developing unique messaging for national trade shows.

Proofread and used AMA guidelines to finalize dozens of materials weekly.

Awards

Recognized as one of the top B2B Marketers by Chief Marketer.

Education

The Ohio State University

Bachelor of the Science in History, and Political Science, awarded June 2010.

Skills

Proficient in Microsoft Office, Adobe Creative Cloud and CRM Platforms including Word Press and Drupal. Issued my Public Trust clearance on November 2018.



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