Roma Shah

Boston, MA 505-***-**** ady46i@r.postjobfree.com https://www.linkedin.com/in/roma-shah1/

Results-driven and innovative professional with a proven track record in product management. Seeking a Product Manager role to utilize expertise in leading product strategy, driving growth, and delivering exceptional user experiences. Committed to leveraging strong leadership skills and industry knowledge to contribute to organizational success and drive impactful product initiatives.

SUMMARY OF QUALIFICATIONS:

Over 10 years of experience in product management, with a focus on developing and launching successful products in fast-paced environments.

Demonstrated ability to lead cross-functional teams and collaborate with stakeholders at all levels, including executives, engineering, design, and marketing teams.

Expertise in defining product vision, strategy, and roadmap aligned with market needs and business objectives.

Proven track record of driving revenue growth, increasing customer satisfaction, and improving product adoption and retention.

Deep understanding of agile methodologies, user-centered design principles, and data-driven decision-making.

Excellent analytical skills with the ability to conduct competitive analysis, gap analysis and translate insights into actionable strategies.

Strong communication and presentation skills, adept at conveying complex concepts to both technical and non-technical audiences.

PROFESSIONAL EXPERIENCE:

Productize (B2B, AI Powered PM Platform) June’22-Present

Director of Product

Productize is a B2B AI powered Customer Intelligent software that gathers product feedback data and combines it with AI/ML and Generative AI (ChatGPT) technologies, to provide insights that drive product growth.

Spearheaded product strategy and roadmap for Productize – AI driven customer intelligent company, overseeing the entire product lifecycle from ideation to launch.

Led a team of 7 developers and collaborating with cross-functional teams to define product vision, set priorities, and ensure successful execution of product initiatives.

Developed and executed go-to-market strategies to successfully launch new products and penetrate untapped markets.

Conducted market research, user interviews, and competitive analysis to identify market trends, customer needs, and growth opportunities.

Leveraged agile methodologies to drive product development, working closely with engineering and design teams to deliver high-quality products on time and within budget.

Implemented data-driven decision-making processes, utilizing key metrics and user feedback to iterate and optimize products.

Established strong relationships with key stakeholders, including executives and customers, to gather insights and align product strategy with business goals. Presented product updates, business cases, and strategic plans to executive leadership, providing recommendations for product improvements and new feature development.

Paymentworks (B2B & B2C Fintech) Jan’21-June’22

Sr. Product Manager

Paymentworks is a digital B2B supplier onboarding platform which is committed to making secure, compliant, and optimized business payments to the vendors.

Collaborated with cross-functional teams to develop and launch new products, driving revenue growth and enhancing the user experience.

Conducted market research and competitive analysis to identify market trends, customer pain points, and opportunities for product differentiation.

Gathered and analyzed user feedback, conducted usability studies, and leveraged data insights to prioritize feature enhancements and drive product roadmap decisions.

Worked closely with engineering and design teams, utilizing agile methodologies to deliver high-quality products within tight deadlines.

Developed and managed product documentation, including product requirements, user stories, and technical specifications.

Collaborated with marketing and sales teams to create effective product messaging, positioning, and go-to-market strategies.

Tracked product performance, monitored key metrics, and generated reports to evaluate product success and identify areas for improvement.

Innoneo Health Technologies (B2B, Healthcare Technology) Apr’20-Dec’21

Sr. Product Manager

Innoneo Health is a Technology-powered Healthcare and integrator of consumer-centric health and wellness services across the care continuum-Smart Personalized Health Ecosystem for every individual.

Led 2 projects EMR (Electronic Medical Record) and Patient Portal applications and worked with the cross-functional teams and various stakeholders, including analytics, design/user experience, engineering, and customer service.

Contributed to the product vision, strategy, features, and prioritization through collaboration with stakeholders and customers across the organization.

Developed strong relationships with key stakeholders across the value chain to facilitate delivery and execution of initiatives.

Translated product roadmap features into well-defined product requirements including user stories, and acceptance test criteria.

Developed and maintained appropriate tracking and reporting of product performance post-launch to evaluate future investment.

Endurance International, (B2C, Websitebuilder) Jan’17-Apr’20

Product Manager

Endurance International is a leading web technology company serving millions of customers globally. Newfold Digital helps customers of all sizes build a digital presence that delivers results.

Led teams of 8+ developers, product design in all phases of custom product solutions delivery (from requirements gathering through build, test phases, QA, launch and support) for a website builder product.

Increased customer conversion rate by 33% because of optimized checkout flow

Set up Google Analytics dashboards to identify the product features that correlated with customer attrition and reduced monthly churn by 4%

Ensured that the Product Backlog was visible and transparent to all teams by creating and maintaining an Owned Product Roadmap.

Established agile/scrum practices within the organization and improved team’s velocity by 30%

Analyzed metrics to understand customer and product performance.

Eigenrisk, (B2B, Risk Analytics) Jan’14- Dec’16

Product Owner QA Manager

EigenRisk is a Risk Analytics platform that helps (re)Insurers, Brokers, and Risk Managers to manage their Catastrophe and Climate Risk more proactively.

Led 12 product, manual, and automation QA teams responsible for 3 different analytics products.

Translated vision and strategy into product requirements and facilitated the execution of initiatives from design to development to release.

Reported weekly product development and QA status to the leadership teams including CTO and CEO and took necessary actions based on the feedback.

Created 3000+ end-to-end test cases and regression testing scripts for functional testing, reducing testing time and number of defects by 60% by using branching strategy.

Implemented key improvements in the automation framework, developed tools and continuous integration process, which drove a 40% decrease in automation testing time, while improving release quality.

Oracle Corporation (B2B, ERP) Oct’06-Dec’13

Product Owner Principal QA Engineer

Led automation and functional QA teams and provided weekly status reports across US/India/China QA Managers.

Prepared test requirements, scenarios, and test cases that resulted in 95% test coverage.

Provided technical leadership to the automation team to maximize operations efficiency.

EDUCATION

Masters in computer information systems Eastern Michigan University Michigan

Project Management University of California Berkeley

SKILLS

Product Strategy Stakeholder Engagement, Design Thinking, Competitive Analysis, Market Research, Prioritization, UI/UX, Product Development, Process Improvement, People Management, Agile Development, Roadmap Planning and Execution, Scrum

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