BRUCE BROUGH
Have moved to Spring, TX from Silicon Valley
Spring, TX 77379
ady26j@r.postjobfree.com
I am an experienced marketing and communications professional and writer who has been there, done that, in the US, Europe and Asia. Formerly vice president, director of PR practice for Cintara, Inc., a Silicon Valley full-service ad and branding agency and later senior associate at Balzac Communications in Napa, an agency specializing in wine, food and the arts as well as technology clients. Before Cintara, I was director of corporate communications for Acer America, with Acer Group (Taiwan) corporate duties. I have served as a key executive with a major international PR firm (Hill and Knowlton), a legendary high tech Marcom firm (Regis McKenna, Inc.), government (NASA) and Fortune 500 companies (Acer, Ford, IBM, Texas Instruments and N.V. Philips) in addition to starting my own firm. Authorized to work in the US for any employer
Work Experience
Co-founder, Senior consultant and writer
Brough Communications, Inc - Spring, TX
March 2017 to Present
PR and Press Relations consulting and implementation for high technology and general clients. Also retail sales.
Part-time Work
Santa Cruz
February 2005 to Present
Retail Sales, Radio Shack (Scotts Valley, CA)
Retail Sales Associate, Mattress Discounters (Capitola, San Jose, Salinas and Sand City, CA) Co-founder, COB, Senior Consultant
Brough Communications, Inc - La Selva Beach, CA
April 1995 to Present
www.brough.com
Worked with clients as senior consultant and writer (projects). 1995 - 1998, part-time thereafter. Director, Corporate Communications
Brough Communications, Inc - New Orleans, LA
June 2004 to August 2004
50/50 time from NO and Napa handling all communications programs. Senior PR Associate
Brough Communications, Inc - Napa, CA
October 2003 to April 2004
consultant) with wine, food, technology and fine arts clients, including Diageo (French and Napa wine brands).
Director, Corporate Communications
Brough Communications, Inc - Capitola, CA
February 2002 to May 2002
www.greyzone.com
Directed all PR, advertising, web content and business development activities for this venture-funded start-up. Left due to venture funding shortfall.
Vice President, Director of PR Practice
Cintara, Inc - San Jose, CA
October 2000 to September 2001
www.cintara.com
Built and directed PR business unit for this full-service ad and marketing support agency. Director, Corporate Communications
Brough Communications, Inc - San Jose, CA
1998 to August 2000
Directed global PR and messaging for world's third-largest PC maker: Built staff, managed agencies, and drove strategic iniatives.
(more)
Director of Corp. PR / Worldwide Marketing Communications Mgr Signetics, Inc. / N.V. Philips - Sunnyvale, CA
1986 to 1989
IC Business Unit
Began as corporate public relations director for US subsidiary Signetics in CA. Accepted 2-year expatriate assignment at Philips Corporate HQ, Eindhoven, Holland, as worldwide marketing communications manager, Integrated Circuits Business Unit (ICBU). Worked with major ad and PR firms implementing strategies to publicize IC products and corporate interests and to bring Philips national organizations under Philips brand umbrella.
Sr. Vice President, Director, Advanced Tech. Network Hill and Knowlton, Inc - Silicon Valley, CA
1981 to 1986
Opened Silicon Valley office of this international PR firm in 1981. Director and founder of H&K's Advanced Technology Network (1983). Clients: High tech, retail, insurance and airlines. Founder and Principal
Franson / Brough Associates - San Jose, CA
1980 to 1981
Served firms in Calif., Texas and Florida. Began as Bruce Brough Associates in 1980. Franson became partner in late 1980. Brough clients went to H&K's new Silicon Valley office in Nov. 1981. President and Principal
Pease/Brough Associates, Inc - Palo Alto, CA
1978 to 1980
Partner in PR agency. Handled Verbatim, Microtest, others. Transferred clients to new firm. Vice President, Public Relations Practice
Regis McKenna, Inc - Palo Alto, CA
1976 to 1977
Joined when RMI was ad and PR firm. Left to form own firm when Regis sold ad business to Chiat-Day and began to personally manage PR.
Worldwide Press Relations Manager
Texas Instruments (TI) - Dallas, TX
1975 to 1976
Global press relations for TI Semiconductor and Consumer Divisions. Information on previous major PR management positions at IBM, Ford, NASA, and writing positions available on request.
Education
BS in Public Relations
University of Maryland
MA in Mass Communications
The American University
Skills
Writing, Communications, Public Relations, Retail Sales Certifications/Licenses
APR