Jason Su

**** *. ******** **** #****, Monterey Park, CA

Phone: 626-***-**** E-mail: ady1ew@r.postjobfree.com Education Drexel University: LeBow College of Business, Philadelphia, PA Graduated Bachelors of Science in Business Administration Dual Major in Finance and Legal Studies 2013 Professional Experience Hamilton Beach; Aramco Imports: Los Angeles Ecommerce Director 6/2022 - Present

Scaling Hamilton Beach (Exclusive Licensee) and Alpine Cuisine brands to mid-7 figures

Launching hundreds of new products with full graphics, copy, and SEO with minimal overhead

Hiring, managing and growing a team of copywriters, graphic designers, and photographers

Monitoring and executing multichannel ad purchasing using current best practices

Implementing and integrating a software stack and 3PL to help facilitate multi-channel growth, review solicitation, and inventory management including in marketplaces such as Amazon and Walmart.com

Creating budgets and projections on sales, inventory, and ad spend

Working with programmers and business system analyst to facilitate the creation of queries, dashboards, and live reports

Establishing a framework for new product research and development

Communicating across multiple departments such as purchasing, accounting, logistics, and graphics to forecast sales and execute marketing plans

ChoiceMMed America Corporation: Remote Ecommerce Director 4/2018 – 6/2022

Grew the Mibest and Choicemmed brands on Amazon from a $0 to over 8 figures annually

Executed a course of action to clean up the online presence of multiple brands within Amazon.com

Analyzed the current market through data to determine best products to source and set target prices

Managed and monitored multichannel ad purchasing and click funnels which include Amazon PPC and Facebook

Managed a team to help complete all facets of marketing including SEO research, developing copy, managing photography and graphics, and loading data

Leveraged software to automate logistics and expand into multiple marketplaces without significant overhead Otimo LLC: Santa Barbara, CA Ecommerce Marketing Manager 1/2017 – 11/2017

Specialized in Amazon seller central management, product content analysis, and data driven product sourcing

Developed road maps for product listing SEO that included product page optimization, back end SEO, and PPC advertising (external/internal) for fledgling and developed brands.

Developed sales and marketing strategies for multiple Amazon categories including electronics, supplements, pet supplements, children toys, clothing, and specialty food

Built and managed a team that saw double digit month over month revenue growth, increasing revenue by double digits month over month

Conceptualized and launched a subsidiary supplements brand from the ground up, KOS UC Santa Barbara: Santa Barbara, CA Business System Analyst, Financial Analyst 4/2014 - 1/2017

Redesigned business processes and created tools that decreased processing time and increased accuracy

Created a financial model that predicted the impacts of variables such as student dropout rate, student growth rate, loan maxes, etc. on the ~$350 million in aid awarded

Creating business rules, in a proprietary financial aid processing software, utilizing SQL and pseudo SQL rules engine, that manages security, creates data discrepancy tickets, and automates data processing

Handling the budgeting and management of funds for all staffing for a department of 28 full time employees and 17 student employees

Skills Mandarin (Working proficiency); SEO; PPC; Facebook Marketing; Factset; Power MHS; Microsoft Suite: Access, Excel Activities Fundraising: Special Olympics Southern California 2014-Present Interests: Men’s Rugby Present

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