Nicole Henson

Santa Rosa, CA 714-***-**** adxujz@r.postjobfree.com linkedin.com/in/digitaldisco Sales & Marketing Specialist with over five years of combined experience in business operations, account management and newsroom publications. Brings qualifications in social advertising and market data analytics. Passionate about broadcast & print media.

SKILLS

Client Relations, Account Development, Written and Verbal Communication, Social Media Marketing, Microsoft Software, Writing for Web, Influencer Marketing, Podcasting, Public Relations RELEVANT EXPERIENCE

Convex- San Francisco, CA

Marketing and Sales Development Represenative

October 2022 – Apr 2023

● Conducted over 200 marketing campaigns to drive brand awareness and successfully establish Convex as a thought leader in the start-up community.

● Executed market research to identify meaningful data metrics, emerging trends and relevant industry news; offered suggestions on improvements to senior leadership.

● Connected with new and existing clients through omnichannel programs to provide technical assistance or other support inquiries.

Intelletrace- Novato, CA

Account Executive

Jan 2022 – Sep 2022

● Represented organization at industry events; established and maintained relationships with key stakeholders, local organizations and influential community leaders to promote future opportunities for synergistic partnerships.

● Executed product and services promotion strategy by collaborating with senior leadership and connecting with external vendors for collaboration,

Cat Spec– Long Beach, CA

Operations Assistant

July 2018 – July 2021

● Hired, trained and supervised over 115 technical employees.

● Developed and conducted training and development programs and objectives.

● Facilitated a respectful and inclusive work environment by planning and organizing team meetings and events. The Orion- Chico, CA

Public Relations Editor

May 2015- May 2018

● Analyzed data from 25000 monthly active users and used outputs to guide marketing strategies; increased app engagement time by 2x.

● Facilitated successful community engagement online and in person by hosting, attending and/or supporting local events.

● Managed a team of 15 staff and directed creative efforts for daily publishing of content including writing for web, video, radio, print, advertising and social media.

Volunteering

Chico Art Center- Chico, CA

Community Manager

Jul 2017 – July 2018

● Developed and implemented a Public Relations Strategy showing results in under 6 months. Increased engagement with the community by 61%. Raised 46k in donations and membership sign-ups. Organized quarterly networking events with over 320 guests.

EDUCATION

Chico State University– Chico, CA May 2018

Bachelor of Arts, Public Relations and Journalism

Minor in Broadcasting Media

● Classes: Digital Literacy and Media Technology, Writing for Brands, Multi-platform Storytelling for Public Relations, Public Relations Research, Measurement and Evaluation, Diversity and Inclusion in Media, Crisis Communications University of Virginia, Darden School of Business

Certification, Market Research Data Analytics

*Available by request: portfolio, writing samples, references.

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