I’m an online marketing specialist who’s passionate about creating beautiful and functional digital experiences. With a keen eye for design and a love for all things tech, I’m dedicated to bringing your vision to life in an engaging and user-friendly way. Whether you’re looking to build a sleek e-commerce site or a playful blog, I’m here to help you make your mark on the web. So hire me and let’s make something amazing together! Hello, I’m George Arce.
Email Marketing
I get excited when email campaigns outperform previous months. I've managed at times more than a million subscribers with weekly emails filled of friendly reminders that we're still here! Web Design
My Adobe Suite is like a paintbrush in the hands of an artist. I have the ability to take a blank canvas, in this case a website, and turn it into a beautiful and functional masterpiece.
Content Marketing
Engaging and captivating content are key to a successful digital campaign. I like to create stories that resonate by using creativity and wit to turn even the most mundane topics into something exciting and share-worthy.
Project Management
I have the ability to lead a team towards a common goal, keeping everyone on track. I like breaking down complex projects into manageable tasks, assigning them to the right people and ensuring these are completed on time and within budget. Social Media Marketing
I’ve learned to get people talking about a brand. Selecting the right beats and rhythms to keep your audience engaged is crucial. I’ve worked on campaigns with Ricky Martin to promote human rights. Search Engine Marketing
I know how to navigate the complex world of search engines, finding the right keywords and phrases to drive traffic. I have a keen eye for detail and analyzing data to optimize campaigns. SEO
I have a deep understanding of search engine algorithms, and how to optimize websites to rank higher in search results. I adapt easily to trends, and I’m always experimenting with new strategies. UX/UI Design
My goal is to remove obstacles that might hinder a user’s journey. I like to create a seamless experience. I work hard to turn the most mundane online tasks into something enjoyable and memorable. Analytics & Reporting
I enjoy finding patterns and trends that reveal the story behind the numbers. I have a sharp eye for detail, spotting even the tiniest anomalies and my reports include actionable insights, recommendations and solutions to help improve performance. Video Editing
I have an eye for detail, knowing exactly when to cut, fade, or transition to create a seamless and engaging video. My video editing skills are limited, but I have been able to create videos that evoke emotion, especially supporting human rights. Web Servers
My web server skills are like a superhero’s powers - I might not be able to fly or shoot laser beams out of my eyes, but I can make sure your website is up and running like a well-oiled machine. Web Design Principles
I know how to strike just the right chord with colors, typography, layout, and other elements to create a beautiful and harmonious websites.
Newmoon Accelerator in Dubai
PARTNER / WEB MARKETING & SALES MANAGER
My mission at Newmoon was to accelerate and educate creators, founders and partners about the future of Web3. I scouted for businesses looking to transition to Web3.
• I organized and participated in Web3 conferences meant to promote the company and generate new leads.
• Worked on UI/UX and graphic design, Wordpress integrations.
• Managed the web marketing for Buidl, a Web3 job search site. America Israel Tours in Calabasas, CA
WEB MARKETING MANAGER
Develop and expand the company’s web presence through social media, email, web advertising, and other online sources.
• Draft, implement, maintain, and revise online marketing campaigns to drive sales and revenue.
• Coordinated with team members to ensure active projects, promotions and campaigns were successfully launched.
• Monitored and improved SEO.
• Customized and trained the sales team on Salesforce.
• Assisted with budget preparation for marketing campaigns.
• Develop and implemented a successful sales strategy. Weboart in Beverly Hills, CA
WEB MARKETING & SALES MANAGER
I was responsible for the company’s sales strategy and I would also translate project requirements into UI / UX proposals.
• Integrated Wordpress as a CMS for customers.
• I worked with clients such as Ed Hardy, Monica Lewinsky, Prices.com, Alma Bank, America Israel Tours and others.
• Devised methods aimed at enhancing usability for the web and increasing customer transactions resulting in dramatic increase in sales for our clients.
Experience
2003–2020 2016–2020 2022–2023
• Search engine optimization
• Search engine marketing (SEM)
• Social Media Management
• Customer Support & Sales
• Experience with UX/UI
• Team player with problem-solving skills
• Proficient in color theory, emotional
design, typography
• Project management
• Billing and Collections
adxu83@r.postjobfree.com
Woodland Hills, CA
UX Design Certificate
Google, Inc.
English
SKILLS
CONTACT
CERTIFICATIONS
LANGUAGES
MAY 1999
Art / Communication Studies
Columbia College Chicago
GPA 3.72 / 4.0
EDUCATION
2020–CURRENT
Web Color Media in Woodland Hills, CA
WEB MARKETING & PROJECT MANAGER
Founded in 2020, Web Color Media offers marketing
consultation, web design, search engine optimization and social media management services.
• Planned and implemented web-based marketing strategies and campaigns for start-up and established companies.
• Collaborated with web development and design teams.
• Coordinated and managed projects while working with customers and their project requirements.
5565 Canoga Ave #205
Woodland Hills, CA 91367
ADDRESS
Flyfone in Los Angeles, CA
WEB DESIGNER
Responsible for designing the overall layout and aesthetic for the website. The duties included meeting with the executive team to discuss strategy and running A/B testing projects.
• UI / UX for the customer account management portal.
• Designing engaging and responsive landing pages.
• Optimizing the website for maximum speed and scalability.
• Integration of PHP code with HTML, CSS and JavaScript. Rent.com (eBay) in Santa Monica, CA
ACCOUNT MANAGER / CALL CENTER MANAGER
Managed property rental accounts in the Atlanta region, while serving as the primary connection between customers and the product development department. I also was promoted to customer support manager.
• Participated in marketing and product development executive meetings.
• Managed more than 30 call center team members, defining and implementing sales and support strategies.
• Successful at converting leads into accounts.
• Ensuring website function and stability across devices i.e. desktop, mobile, tablet.
• Providing internal support and external customer service throughout the build and launch process of the website. 1999–2002 2003–2005
References
2014–2021
LGBT PUERTO RICO
Non-profit organization
promoting equal rights for LGBT
Puerto Ricans.
2003
WEBBY AWARDS
2nd place in “Most Creative
Website Design” category.
AWARDS & HONORS
ORGANIZATIONS
• Salesforce and Hubspot
• Adobe Suite – Photoshop,
Illustrator, InDesign
• PHP Debugging
• Web Server Administration
• Wordpress Integration
• Microsoft Office Suite
• Google Adwords
TECHNICAL SKILLS
TESTIMONIALS
“George has a great work ethic, a good
eye for the aesthetic and is a pleasure to
work with!”
—Michael Taus, Attorney
“George perfectly translated my vision
into one of the most beautiful sites
I’ve ever seen, and I generated a fair
amount of business because of it. He is
responsive and easy to work with, and I
recommend him highly.”
—Jennifer Jackson, CEO Transformation Insight
FRANK CANIZARLO
CEO / America Israel Tours
MARIA SANTIAGO
Account Manager / America Israel Tours
TRANG LÊ BOZON
Chief of Partnerships / Newmoon Accelerator
+33 6 47 78 88 40
HAROLD PARK
Marketing Director / Web Color Media