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Brand Manager

Location:
Al Dafna, Qatar
Posted:
June 21, 2023

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Resume:

MARIAM AKKAM

SENIOR BRAND MANAGER DOHA, QATAR ***51186

DETAILS

Doha

Qatar

33551186

adxtxa@r.postjobfree.com

LINKS

LinkedIn

SKILLS

Facebook Ads Manager

Adobe Suite

Photography

LANGUAGES

Arabic

English

PROFILE

Motivated Brand Manager with vast experience creating content and managing the online presence of companies and brands. Bringing forth experience developing and managing brands on various platforms, resulting in an active community of followers. Excellent leadership and management abilities. Adept in overseeing the brand's operations, and committed to serving as a positive and motivating team leader. Experienced in managing and training employees, and implementing powerful marketing strategies. EDUCATION

Bachelor Degree in Architecture, Petra University, Amman February 2012

High School, Amna Bint Wahab, Doha

June 2005

EMPLOYMENT HISTORY

Brand Director at Creu Concept, Doha

June 2019 — Present

• Worked with a director to understand and interpret the director’s vision

• Developed and implemented a brand identity strategy, resulting in increased brand recognition and loyalty

• Developed a comprehensive brand identity system with the Design Team that improved brand recognition.

• Utilized social media platforms to promote the brands and increase brand visibility

• Collaborated with a creative director to capture and edit images that accurately represented the brand's vision

• Developed a brand voice and tone guide that helped create a consistent and unified brand identity across all media channels

• Established clear roles and responsibilities for each team member, allowing for better accountability and collaboration

• Coordinated with other departments to ensure smooth project execution and timely delivery

• Built and managed a high-performance team that achieved all key performance indicators

• Analyzed customer feedback and usage data to identify areas for improvement and develop strategies to increase customer loyalty

Head of Social team at 7awi, Amman

August 2018 — May 2019

• Managed a team of 5 account managers to ensure successful delivery of services and customer satisfaction

• Supervised a team of administrative staff, providing guidance and support to ensure successful completion of tasks

• Created new processes and approaches to increase efficiency of the department

• Overseeing the entire team and their day-to-day operations

• Developing digital strategies for brands

• Ensuring operations excellence and quality of deliverables

• Creating and implementing future annual plans for the social media department

• Managing and evaluating the team according to KPIs to assess their performance Acting Social Media TeamLeader at iMena Digital, Amman May 2018 — July 2018

• Managed the company’s social media accounts.

• Managed a team of digital marketers to ensure projects were completed on time and within budget

• Analysed media coverage and social media analytics to measure the success of campaigns and adjust strategies accordingly

• Adapted design concepts to different media formats, including web, social media, print, and video

• Acting social media manager for the department in order to organise the team members’ duties and tasks, create presentations when pitching for new clients, and overseeing the department’s day to day tasks and quality of work guide the creation and execution of marketing materials, balancing the overall company strategic direction with day-to-day tasks.

• Ensuring operations excellence and quality of deliverables

• Hiring & managing the social & visuals team

Digital Strategist at iMena Digital, Amman

April 2017 — 2017

• Managed a team of digital marketers to ensure projects were completed on time and within budget

• Developed and implemented a comprehensive digital marketing strategy that increased brand awareness

• Ran successful online campaigns to increase brand awareness

• Responsible for setting the overall strategy and making sure the team will implement it to achieve the client’s yearly and monthly KPIs

• Responsible for preparing activations to increase the clients reach & target

• In charge of the moderation team tasks, schedules & salaries calculation Senior Community Manager at iMena Digital, Amman

February 2017 — March 2018

• Implemented a comprehensive social media strategy to promote community initiatives

• Managed client’s social media accounts.

• Utilised social media platforms to develop an engaged community of followers that increased brand visibility

• Acting as the voice of our clients on the social media space, engaging in dialogues and answering questions where appropriate and engage in conversations with our target audience

• Creating social content calendars, preparing social media monitoring reports Social media manager at Al-Faridah for Specialized Publishing - Amman, Amman January 2015 — December 2015

• Responsible for the management of different social media channels of our magazines, such as Twitter, Facebook, Instagram and more

• Acting as the voice of our magazines on the social media space, engaging in dialogues and answering questions where appropriate and engage in conversations with our target audience

• Creating social content calendars, preparing social media monitoring reports Architect at DSAQ, Doha

January 2013 — April 2014

• Discussing the objectives, requirements and budget of a project

• Consulting with other professionals about the design of an environment

• Advising the client on the practicality of their project

• Using IT in design and project management, specifically using computer-aided design software

• Keeping within financial budgets and deadlines

• Producing detailed workings, drawings and specifications

• Specifying the nature and quality of materials required

• Preparing tender applications and presentations

• Project managing and helping to coordinate the work of contractors

• Regular site visits to check on progress, ensuring that the project is running on time and to budget

REFERENCES

References available upon request



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