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Sales Manager Representative

Location:
Little River, SC
Posted:
June 15, 2023

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Resume:

Kathy G. Hardwick

*** ******* ***** **** # ***

Longs, SC 29568

843-***-****

adxp0w@r.postjobfree.com

Attention: Human Resources

I have extensive experience in sales and marketing with several notable companies and organizations. Throughout my career I have been primarily involved in creating and implementing competitive sales techniques that have resulted in increasing clientele and annual profits. My overall responsibilities have included inside/outside sales, marketing, promotion, advertising, accounting, budget, and payroll for up to 500 employees. I have a successful sales and marketing record with outstanding companies such as, Alabama Theatre, Crown Reef Resort, Sands Resorts, Premier Resorts at Barefoot Resort, Springmaid Beach Resort (now Double Tree by Hilton).

My personality is well disciplined to interact with local and national corporate heads, staff, clients/customers, vendors, and the community in a professional manner. I am committed to managing expected and unexpected challenges with diplomacy for all concerned parties. The ability to effectively solve problems and achieve desired outcomes through intelligent leadership has been a highlight throughout my career. I work well independently or in team effort to meet and exceed performance expectations.

At your convenience I welcome the opportunity to meet with you and discuss your expectations and my ability to fulfill your position requirements for. You may contact me by calling 843-602- 4476 or via email adxp0w@r.postjobfree.com.

Thank you for your time. I look forward to hearing from you. Sincerely,

Kathy G. Hardwick

Kathy G. Hardwick

843-***-****

OBJECTIVE: to utilize knowledge, experience and skills in sales and marketing toward increasing clientele, profits, and professional public relations. Career Profile

Proficient in organizing and directing outside and inside sales

Accomplished in generating sales to commercial/residential customers

Accomplished in genrateding sales to Corporations and Associations in the hotel industry

Effective in organizing and implementing profitable sales via marketing techniques and programs

Efficient in increasing sales volume and profit margins

Creative and analytical in generating successful sales incentives

Adept in rejuvenating stagnant territories into profitable sales

Skilled in developing and maintaining product interests

Competent in designing and setting up sales promotion displays

Successful in securing resort properties from owners for leasing to vacationers and business travelers

Responsible in managing budget and accounting functions

Experienced in advertising campaigns for national publications

Knowledge in Microsoft Word - Excel – Microsoft Works- Q&A –

PageMaker-Megays-Prologue-Act-Delphi-Daylight

Personal Attributes

Utilizes positive communication skills with local and national professionals, vendors, and clients

Motivates and inspires others toward peak performance levels

Ensures diplomatic problem solving with emphasis on positive outcomes for all concerned individuals

Performs well independently and in team effort to accomplish goals

Establishes and maintains professional relations with associates Always Best Care, Surfside Beach SC

Outside Sales Representative 2018-2020

Successful cold calling sales techniques to penetrate and develop a stagnant territory into a profitable area. Secured major accounts for the company. Managed challenges and ensured effective problem solving in a productive and timely manner. Homecare company called on Hospitals, Nursing Homes, Rehab centers, etc Springmaid Beach Resort now Double Tree by Hilton

Group Sales Manager Senior Adult Market and National Association

(2013-April 2017)

Immediate Supervisor: Director of Sales & Marketing Summary: To sell the meeting and sleeping room facilities and services of the resort in accordance with strategic objectives and selective selling guidelines in place to meet and exceed market driven Group revenue components.

Essential Duties and Responsibilities:

Present a clean, pleasant and professional image to all Associates, guests and clients. Aggressively pursue all appropriate opportunities for outside customer solicitation and relationship building including: Outside Sales Calls, Civic Association Events, Trade Events, Industry Vendor Relationships, etc. Out of town solicitation is also to be made when requested (generally 3-5 business days). Receive and respond to all customer inquiries within eight (8) business hours. Negotiate and capture all profitable Group business in accordance with selective selling guidelines. Correspond with potential customers providing any requested information concerning bids, proposals, confirmation of bookings, thank you letters, follow-up letters, etc. In conjunction with other office Associates, maintain accurate and up to date records on all Group Sales department functions and transactions. Professionally greet and service all walk-in customers. Conduct efficient and professional site inspections. Entertain qualified clients in accordance with Company Policies. In a timely, accurate and consistent manner, document and report all sales activities as required by the Director of Sales & Marketing. Maintain an active list of top clients to ensure continuous relationship building activities. Top accounts should be contacted, visited entertained, etc. frequently. Tele-Prospect for new Group business utilizing reader board surveys, newspaper notifications, old account files and other prospecting resources. I attended RMCA, ASAE, SC Baptist Convention. Premier Resorts at Barefoot Resort

SC Association Sales Manager (2007-2012)

Immediate Supervisor: Director of Sales & Marketing Summary: To sell the meeting and sleeping room facilities and services of the resort in accordance with strategic objectives and selective selling guidelines in place to meet and exceed market driven Group revenue components.

Essential Duties and Responsibilities:

Present a clean, pleasant and professional image to all Associates, guests and clients. Aggressively pursue all appropriate opportunities for outside customer solicitation and relationship building including: Outside Sales Calls, Civic Association Events, Trade Events, Industry Vendor Relationships, etc. Out of town solicitation is also to be made when requested (generally 3-5 business days). Receive and respond to all customer inquiries within eight (8) business hours. Negotiate and capture all profitable Group business in accordance with selective selling guidelines. Correspond with potential customers providing any requested information concerning bids, proposals, confirmation of bookings, thank you letters, follow-up letters, etc. In conjunction with other office Associates, maintain accurate and up to date records on all Group Sales department functions and transactions. Professionally greet and service all walk-in customers. Conduct efficient and professional site inspections. Entertain qualified clients in accordance with Company Policies. In a timely, accurate and consistent manner, document and report all sales activities as required by the Director of Sales & Marketing. Maintain an active list of top clients to ensure continuous relationship building activities. Top accounts should be contacted, visited entertained, etc. frequently. Tele-Prospect for new Group business utilizing reader board surveys, newspaper notifications, old account files and other prospecting resources

Sands Resorts

Myrtle Beach, SC

Corporate Sales Manager (2006-2007)

Initiated and implemented new Tour & Travel sales with Direct Mail, Sales Calls, National and State Trade Shows. Worked with Director of Marketing and Director of Sales on Direct Mail and marketing strategies to increase overall group business. We have also shared the other markets with the exception of Sports until the last few months where we have been responsible for all markets. We have continued a strong presence in the hospitality community, on the local, state, and National Level. We have met and exceeded all sales goals.

Present a clean, pleasant and professional image to all Associates, guests and clients. Aggressively pursue all appropriate opportunities for outside customer solicitation and relationship building including: Outside Sales Calls, Civic Association Events, Trade Events, Industry Vendor Relationships, etc. Out of town solicitation is also to be made when requested (generally 3-5 business days). Receive and respond to all customer inquiries within eight (8) business hours. Negotiate and capture all profitable Group business in accordance with selective selling guidelines. Correspond with potential customers providing any requested information concerning bids, proposals, confirmation of bookings, thank you letters, follow-up letters, etc. In conjunction with other office Associates, maintain accurate and up to date records on all Group Sales department functions and transactions. Professionally greet and service all walk-in customers. Conduct efficient and professional site inspections. Entertain qualified clients in accordance with Company Policies. In a timely, accurate and consistent manner, document and report all sales activities as required by the Director of Sales & Marketing. Maintain an active list of top clients to ensure continuous relationship building activities. Top accounts should be contacted, visited entertained, etc. frequently. Tele-Prospect for new Group business utilizing reader board surveys, newspaper notifications, old account files and other prospecting resource

Crown Reef Resort, Myrtle Beach, SC

Group Sales Manager (2004 – 2006)

Initiated and implemented new SMERF sales and marketing plan at the local, regional, and national levels. The new SMERF plan increased sales by 80% in the first year. Present a clean, pleasant and professional image to all Associates, guests and clients. Aggressively pursue all appropriate opportunities for outside customer solicitation and relationship building including: Outside Sales Calls, Civic Association Events, Trade Events, Industry Vendor Relationships, etc. Out of town solicitation is also to be made when requested (generally 3-5 business days). Receive and respond to all customer inquiries within eight (8) business hours. Negotiate and capture all profitable Group business in accordance with selective selling guidelines. Correspond with potential customers providing any requested information concerning bids, proposals, confirmation of bookings, thank you letters, follow-up letters, etc. In conjunction with other office Associates, maintain accurate and up to date records on all Group Sales department functions and transactions. Professionally greet and service all walk-in customers. Conduct efficient and professional site inspections. Entertain qualified clients in accordance with Company Policies. In a timely, accurate and consistent manner, document and report all sales activities as required by the Director of Sales & Marketing. Maintain an active list of top clients to ensure continuous relationship building activities. Top accounts should be contacted, visited entertained, etc. frequently. Tele-Prospect for new Group business utilizing reader board surveys, newspaper notifications, old account files and other prospecting resource

BORN IN THE CAROLINAS MUSEUM, Myrtle Beach, SC

Director of Sales & Marketing (2002 – 2004)

Involved for 2 years in the design, development, and promotion of the Museum through coordinating trade shows, bookings, and educational Programs for individual, group and community involvement. Initiated and implemented new Tour & Travel sales with Direct Mail, Sales Calls, National and State Trade Shows. Worked with Director of Marketing and Director of Sales on Direct Mail and marketing strategies to increase overall group business. We have also shared the other markets with the exception of Sports until the last few months where we have been responsible for all markets. We have continued a strong presence in the hospitality community, on the local, state, and National Level. We have met and exceeded all sales goals. Present a clean, pleasant and professional image to all Associates, guests and clients. Aggressively pursue all appropriate opportunities for outside customer solicitation and relationship building including: Outside Sales Calls, Civic Association Events, Trade Events, Industry Vendor Relationships, etc. Out of town solicitation is also to be made when requested (generally 3-5 business days). Receive and respond to all customer inquiries within eight (8) business hours. Negotiate and capture all profitable Group business in accordance with selective selling guidelines. Correspond with potential customers providing any requested information concerning bids, proposals, confirmation of bookings, thank you letters, follow-up letters, etc. In conjunction with other office Associates, maintain accurate and up to date records on all Group Sales department functions and transactions. Professionally greet and service all walk-in customers. Conduct efficient and professional site inspections. Entertain qualified clients in accordance with Company Policies. In a timely, accurate and consistent manner, document and report all sales activities as required by the Director of Sales & Marketing. Maintain an active list of top clients to ensure continuous relationship building activities. Top accounts should be contacted, visited entertained, etc. frequently. Tele-Prospect for new Group business utilizing reader board surveys, newspaper notifications, old account files and other prospecting resource Resume of Kathy G. Hardwick

EMPLOYERS (Continued…)

ALABAMA THEATRE, North Myrtle Beach, SC

Regional Sales Manager (1994 – 2002)

Created and developed a local, regional and national level Educational Program and Senior Adult Market Initiated and implemented SMERF market sales and Marketing Plan. Established a strong Alabama Theatre presence in the local hospitality field as well as professional organizations and associations. I also created and developed the theatre’s special events program for theatre rentals to large outside groups. I attended RMCA, Bank Travel, SC Baptist Convention, and the Corporate Gold Card Program.

PROCHEM, North Myrtle Beach, SC

Outside Sales Representative (1989 – 1994)

Utilized successful cold calling sales techniques to penetrate and develop a stagnant territory into a profitable area. Secured major accounts for the company. Managed challenges and ensured effective problem solving in a productive and timely manner. Resume of Kathy G. Hardwick

EMPLOYERS (Continued…)

EDUCATION HORRY GEORGETOWN TECHNICAL COLLEGE, Conway, SC Business Administration

Kathy G. Hardwick

860 Fairway Drive Unit #806

Longs, SC 29568

843-***-****

adxp0w@r.postjobfree.com

REFERENCES

Rebecca Ceron Martin

Designs by Rebecca

843-***-****

Charlie Bradshaw

Director of Sales

The Alabama Theatre

843-***-****

Ellen Calhoun

National Sales Manager

The Alabama Theatre

843-***-****

Donna Rebello

Marketing Director and Group Sales Manager

The Original Benjamins

843-***-****

Pam Reis

Group Sales Manager

(Formerly Director of Sales)

DoubleTree Resort

843-***-****



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