William McLaughlin

Elgin, IL 618-***-**** adxgzu@r.postjobfree.com

Experienced Regional Manager Specializing in Team Management and Product Development Highly accomplished regional leader with over 30 years of remarkable experience in institutional sports sales. Demonstrated extensive industry expertise by developing market- and region-specific programs, as well as the ability to comprehend the product and make it easy to sell. Possesses superior training and mentoring skills, combined with the capability of creating and presenting content, and an in-depth understanding of human behavior, leveraged to foster growth and development with new and existing employees. Served as a key person and instrumental in promoting and implementing national sales programs and collaborating closely with CEO, CFO, and marketing specialist on hundreds of corporate and sales initiatives. Adept at developing partnerships, budgets, setting goals for representatives, managing multiple accounts and prices, meeting deadlines, and producing reports with high level KPIs. Displayed throughout understanding of all levels of the industry by performing at the regional and national levels and assisting in the achievement of short and long-term goals and establishing company-wide initiatives. Recognized for a strong design and marketing background, and utilized experience with pictures, information, layout, and design to play a critical role in catalog development. Assumed a leadership role in a company-wide initiative to promote diversity, equity, and inclusion. With a strong foundation of knowledge, skills, and aptitude, eager to master new challenges and contribute to the overall growth of the company. CORE COMPETENCIES

● Leadership training ● KPIs ● Budgeting/forecasting

● Contract negotiations ● Creative thinking ● Cross-functional collaboration

● Project management ● Cycle management ● B2B/retail experience

● Product presentations ● Time management ● Market analysis

● Design/content creation ● Self motivated ● Product road mapping PROFESSIONAL EXPERIENCE

Outreach Manager ll 07/2022 – Present

Oak Street Health

Chicago, Illinois

Outreach sales director responsible for counseling, educating, and leading a team of outreach executives in the Chicago area for primary care doctor’s facilities in the Chicago area servicing patients on Medicare. Produced programs and presentations to potential patients. Developed weekly, monthly and annual targets and objectives for the team. Created reports to share metrics and performance factors. Responsible for recruiting, training, and coaching new outreach executives. Collaborated with executive leadership on a variety of corporate initiatives, as well as on the development and implementation of plans for short- and long-term corporate objectives.

● Hired, trained and coached a sales team

● Created daily and monthly reports to track metrics

● Presented at health fairs and senior centers

● Completed training program on Medicare

● Participated in a diversity, equity and inclusion committee Regional Sales Manager 09/2013 – 09/2021

Riddell Sports/ All American Corporation

Des Plaines, Illinois

Accomplished sales expert responsible for managing, coaching, and mentoring a team of 20 sales representatives in the Midwest region for the world's largest manufacturer of football protective equipment for institutional sports. Collaborated with 11 additional regional managers across the United States and Canada to accomplish corporate goals. Utilized remarkable budgeting and forecasting expertise to develop regional budgets and individual sales targets for each representative in the region, as well as to oversee and manage the region's MAP. Exhibited exceptional negotiation skills by managing accounts in the assigned region to establish short- and long-term equipment purchasing programs. Developed annual forecasts and key performance indicators for all direct reports sales representatives to ensure regional and corporate objectives were met by leveraging analytical and financial expertise. Produced reports to track and analyze sales performance and progress throughout the fiscal year. Responsible for recruiting, training, and coaching new sales representatives in the region, as well as providing senior representatives with continuing education to maximize productivity. Negotiated significant partnerships within key accounts by working independently with state associations and with the marketing and communications department. Regularly collaborated with the vice president of sales and senior executive leadership on a variety of corporate initiatives, as well as on the development and implementation of plans for short- and long-term corporate objectives.

● Successfully established numerous partnerships, including American Football Coaches Association, National Football League, NFL Academy-London, England, NFL Detroit Lions-Touchdown, NFL Chicago Bears-Bear Care, Smarter Football Initiatives Wendell Phillips HS and Peoria H S, 55 Former Chicago Bears player, The Golden Celebrity Golf Outing, South Minneapolis High School, Illinois Athletic Directors Association, Illinois High School Football Coaches Association, Minnesota Football Coaches Association, Minnesota Athletic Directors Association, Wisconsin Athletic Directors Association, Wisconsin Football Coaches Association, Michigan Interscholastic Athletic Administrators Association, Michigan High School Football Coaches Association, St Louis Metropolitan Football Coaches Association, The University of Notre Dame Football Clinic, and Missouri Interscholastic Athletic Administrators Association

● Participated with team in the nation InSite sales competition with Smart helmet technology adaptation project

● Increased regional sales by $18m in eight years and consistently exceeded corporate objectives on an annual basis

● Assumed the lead role in developing and diversifying a national corporate initiative program called 'Riddell Athlete' – Online school and team stores marketed to students, faculties, parents, and fans

● Facilitated the creation of the company's President's Club, and was chosen to represent the regional managers at the inaugural President's Club in St. Lucia

● Contributed significantly to the annual catalog's development, editing, and proofreading, as well as numerous other distributed pieces of marketing collateral

● Participated in a company-wide program to promote diversity, equity, and inclusion in a leadership capacity

● Created and launched custom-tailored regional sales and bundling programs to drive growth and diversification in emerging markets

● Successfully promoted and implemented National Sales programs Sales Representative/Training and Mentoring Manager 01/1989 – 09/2013 Neff Motivation INC.- Josten’s

Greenville, Ohio

Ambitious sales professional in charge of developing, growing, and maintaining a $1m territory in Southern Illinois and Eastern Missouri. Responsible for supporting the entire development cycle by training, mentoring, and coaching new sales representatives across the country, as well as developing continuing education programs for the entire sales team. Accountable for managing, training, and coaching a team of eight Midwest sales representatives, as well as directing the entire educational content creation process. Successfully led a team of representatives and managers in a 'Marketing Council' and advised on how to modify existing product lines to capitalize on new market opportunities. Assisted senior management in the development of marketing collateral and pricing structure, as well as collaborated with external vendors to provide unavailable in-house products. Collaborated with senior leadership to research and develop new products and presented these products and programs personally at the company’s National Sales Meeting (NSM) and regional meetings. Attended annually local, state-wide, regional, and national conferences to represent and present the company's products and services to existing and prospective customers.

● Established numerous mutually beneficial partnerships including National Federation of High Schools, Illinois Principals Association, Illinois Athletic Directors Association, Illinois High School Football Coaches Association, Illinois Music Educators Association, Missouri Interscholastic Athletic Administrators Association, St. Louis Metropolitan Football Coaches Association, and Southeastern Missouri FCA

● Member of ‘The Inner Circle’ from 2001 to 2013 for achieving over $1m sales

● Developed and managed a nationwide mentoring and training program

● Coordinated, negotiated, and managed long-term partnerships with state-wide and conferences

● Planned, organized, and developed the content and structure for annual National and Regional Sales Meetings

● Developed new National Sales programs

Volunteer Work

Co-Founder of Glen-Ed Last Night Alcohol and drug-free Family -Oriented New Year’s Eve Celebration we raised over $300k over 10 years for local charities

Madison County Animal Shelter Volunteer

Edwardsville Route 66 Festival Volunteer

Lead and Co-chaired a Steering Committee for the Edwardsville High School Softball Stadium and Field Project Raised $250k through individuals and local businesses in the community EDUCATION

Bachelor of Science in Industrial-Organizational Psychology Marketing Western Illinois University, Macomb, Illinois

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