Product Manager Marketing Director
Resume:
Peter Boucaud
******@*****.*** 425-***-****
OBJECTIVE
Full time or contract position, after retiring from MSFT to attend family issue looking to work with and for people in an engaging capacity. E XPERIENCE
Microsoft (Mactus) March, 2012 - FEB, 2016
Product Launch Manager (Internet Of Things)
Managed launch cadence and timetables of all IOT products.
● Ensured all internal launch metrics and timetables achieved for IOT products
● Worked with PM’s to manage launch deliverables, and mitigate potential issues.
● Managed all aspects of internal sales outreach, incl. sales training and support documents.
Prosodic Sept, 2011 – March, 2012
Marketing and Business Development Consultant
Managed and created external communications to introduce enterprise customers to
(start-up) Prosodic social media marketing analytics services. Microsoft (Compucom) Oct 2007 - Sept 2011
Senior Technical Product Manager (Windows Embedded) Executed product management responsibilities and product launch of Windows Embedded enterprise products, (Windows Embedded Device Manager, WE Server, and WE Standard) in the OEM, Enterprise, and Volume Licensing channels.
■ Managed internal sales outreach, training, promotion, and communications (InfoPedia, Core IO, SharePoint), event participation, and partner co-marketing, in coordination with sales, Marcom, OED, product development, and external partners.
■ Drove the development of outbound marketing collateral and sales tools, including presentations, data sheets, white papers, product demos, and website content.
■ Kick-started revenue by aligning sales and marketing efforts focusing resources on addressable OS market, utilizing market data analysis and secondary market research.
■ Provided brand direction by creating messaging and positioning framework for Microsoft’s embedded products targeted to enterprise OEMs,
■ Increased Windows Embedded sales in the developer community, by launching WE product line in the MSDN channel.
Private Business 2001-2007
■ Managed family-owned rental real estate investment properties . Mywellness.com -Technogym Seattle, WA
VP Marketing & Business Development 2000-2001
■ Directed development of an Internet startup focused on maximizing local health clubs presence on the Internet.
■ Managed day-to-day build-out of product to achieve product development milestones, driving internal and outsourced resources.
■ Acquired content and strategic partners for customer sites, and determined buy/build decisions.
■ Developed targeted marketing, and public relations strategy focused on the fitness industry.
■ Managed strategies for product launch, and sell in to health clubs. Microsoft Redmond, WA
Marketing Director MSNBC.com 1994-1998
■ Developed pre-launch branding strategy including marketing, public relations and internet advertising campaign for MSNBC.com
■ Drove marketing synergy with TV partner, TV/Internet advertising. Marketing Lead Microsoft Kids group
■ Managed and coordinated marketing for all Microsoft Kids products.
■ Supervised staff of 5 PM’s.
■ Acquired successful strategic marketing partners for Microsoft Kids group.
■ Proposed and implemented product development and sales maximization plan based on market research.
International Product Manager Microsoft Consumer products
■ Coordinated rollout and sales of consumer products in Latin America, Africa, India and the Middle East.
■ Developed pricing strategy and new channels of distribution for consumer software in developing markets.
Disney Records Burbank, CA
Marketing Manager 1990-1994
■ P&L responsibility for all Disney music products.
■ Introduced tiered pricing strategy thereby increasing profitability of Disney music products by +500%.
■ Increased sales and profit of Disney music products via synergistic marketing and promotion campaigns with strategic partners.
E DUCATION
Long Island University Brooklyn, NY
■ B.S. Finance.
■ Graduated Summa Cum Laude.
• E - MAIL PCGB 12@ GMAIL . COM
526 L AKESIDE A VE S S EATTLE WA 98144 • P HONE 425-***-****
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