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Lisa Curtis

F: 516-***-****

adxe0k@r.postjobfree.com

HIGHLIGHTS

Ultimate Resource

Sales Account Executive, 2008-2015

Independent Contractor

Sales management, customer resolution, customer service management, direct sales, marketing, closer, sales planning and development, quality control, image and brand development EXPERIENCE

Zip Zap Salons, LLC

Public Relations, Director, Owner, 2007-Present

Freeport, New York

Responsible for creating the brand of four franchise stores to include but not limited to:

Entrepreneur, business launch

Site acquisition, design and management

Concept to Completion marketing campaign

Hiring and recruiting personnel, staff management

Implement sales goals, objectives and incentives

Inventory, quality and cost control oversight

Event management, vendor affairs and program execution

Business launch, internal budget controls, planning, and

Responsible for generating revenue for 3 stores

All phases of business management and development Vylla Homes Sales

Real Estate Agent, 2016 – Present

East Meadow NY

Buzz Realty Marketing

Real Estate Sales Person, 2010-2012

Uniondale NY

Key Responsibilities Included:

Developing and marketing of real estate; and

Investment & acquisition, selling and preservation of property including bank owned real estate (REO’s), foreclosure, short sales, construction, management, leasing engagements Farm Up Jamaica

Executive Marketing Director, 2017 to Present

New York City

Help to re-establish the agricultural sector to its maximum potential

Work directly with the Jamaican Ministry of Agriculture to research and identify crops that can fill the shortages that exist in the local and export markets. 2

Assist farmers with materials, services, equipment and even workforce to make these farming initiatives a success.

Identifying the markets for crops prior to planting to ensure complete and successful endeavors.

Increase tourist visits to help Farm Up Jamaica position 650 tourist in planting 10 acres of ginger

Expanded the fundraising accomplishments by 50% and work tirelessly to help Farm Up Jamaica accomplish a $5 million grant

Led the development of new marketing channels & tourism points

Event Marketing and fundraising to include the 40,000 subscribed followers, vendors and brands Wireless Records

Vice President, January 1999 to 2007

New York, New York

Oversight duties included the following:

Served as the Music Video Director in the production of ‘Nuff Stylz “Friday Mornin’, featuring Capleton”

Administered the marketing, branding and promotion channels for upcoming artists. Liaison between record distributor and label.

Instrumental in the company’s talent scouting, recruiting and production casting success.

Press conferences, PR management, radio interviews and appearances.

Artist management, development, red carpet events and concert production. Paragon Productions, Inc.

Vice President, March 1998-2003

Wall Township, New Jersey

Oversight duties included the following:

Providing direct consultation for preparing Artist’s for success.

This was successfully accomplished through artist management, training and image development.

The negotiation of contracts, agreements and introductions with both minor and major record labels.

Corresponding with lawyers, accountants and other professionals on behalf of the artists.

The development, design and approval of artist press kits, marketing concepts and image development methods.

Coordinate stage shows and special events for artist promotion.

Project management including: organization of studio production, photo shoots, and music video production.

On Tap Media, “A Beverage Marketing Company”

Public Relations/Event Coordinator, 2009-2014

New York, New York

Coordination duties included the following:

Constructed specialized marketing campaigns which resulted in $1.2 million in new revenue growth.

Instrumental in the development of new distribution channels for TRU Juice in the Greater New York Region.

Developed new niche markets with Caribbean, Hispanic and Inner-city community segments. (TRU Juice)

Performed extensive product branding that included: event marketing, store product placement and awareness, in-store tasting, site visitations/visibility inspections, meeting with buyers, and sample giveaway campaigns.

Press conferences, PR management, & radio interviews.

Coordinating events, keeping in constant contact with customers, & providing excellent relationships with clients.

Professional event production and oversight.

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Sarah Brown Caterers

Event Manager, 1995 to 2002

Great Neck, New York

Management duties included the following:

Coordinating events, keeping in constant contact with customers, providing excellent customer service and building solid relationships with clients. Event size ranged from 50 to 1,000 persons

Meeting, exceeding company goals and objectives on a monthly basis during my tenure

Administrative work such as answering phone calls, event planning, filing, scheduling appointments, making travel arrangements, and creating expense reports

Inputting sales orders, maintaining sales logs, invoicing orders, processing payments, compiling reconciliation reports and overseeing all event items

Designing program material for event rehearsals. Illustrating the effectiveness of proper participant placement, décor and table settings.

EDUCATION

Connecticut School of Broadcasting - Westbury, New York Television & Radio Production, 2003

Avid

Control Operation

Interview Techniques

Nassau Community College - Garden City, New York

Business Communications, 1990-1992

New York Technology - Westbury, New York

Advertising and Marketing, 1986-1987

INTERESTS

Health & Beauty Relations

Holistic & Alternative Health

NGMO Research Healing Modalities

Business Development (Music, Fashion, Art)

Community Building

Mentoring & Volunteering

Board of Directors Vice President Eager To Serve Inc. AVAILABLE CLIENT REFERENCE

The following is a limited list of current and former clients that I have been able to work with: Music Industry

Sony Records/ Warner Music Group/Def Jam Recordings

Crave Records, Mariah Carey's Record Label

Negrow League - Mariah Carey / Crave Records

Allure - recording artists, Jinjer – recording artist

Capleton- Reggae recording artist

Nuff Stylez-recording artist

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Fashion Industry

Avirex, Armani Exchange

W Magazine, Link Up Media

Shocking Vibes, J Records

Caribbean Fashion Week

Pulse Models (Gucci, Vogue, French Vogue)

SHE Magazine, Vibe Magazine

Radio & Media

Wendy Williams

Lifetime Television

Acapulco Film Festival

Reggae Red Carpet

Univision, MTV

UniWorld Advertising agency

HOT 97, La Mega

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