Marketing Specialist Customer Service

Muhammad Sajid Zaffar

Marketing Specialist (*+years)

SUMMARY

Marketing Specialist with expertise in developing and executing strategic marketing campaigns to drive brand awareness, engage customers, and generate sales. Proficient in leveraging various channels and analyzing data to optimize marketing efforts. Skilled in understanding consumer behavior and market trends to create innovative strategies that position the brand effectively and outshine competitors. Stay up to date with the latest marketing techniques and employ a creative flair to craft impactful messages and visually appealing content. Committed to driving business growth and achieving marketing objectives through effective session management.

CAREER OVERVIEW (6+years)

• Developed and executed marketing campaigns to enhance brand awareness and generate leads.

• Collaborated with cross-functional teams to create and implement marketing strategies aligned with business objectives.

• Conducted market research and analyzed consumer trends to identify target audiences and optimize marketing efforts.

• Utilized various digital marketing channels, such as social media, email marketing, and SEO, to reach and engage with potential customers.

• Monitored and analyzed campaign performance using analytical tools to measure ROI and make data-driven decisions.

• Created compelling marketing content, including website copy, blog articles, and promotional materials.

• Managed and maintained the company's social media presence, actively engaging with followers and responding to inquiries.

• Assisted in organizing and participating in industry events, trade shows, and conferences to showcase the company's offerings.

• Collaborated with sales teams to develop effective sales collateral and support their efforts.

• Stayed abreast of industry trends and emerging marketing technologies to continually improve marketing strategies.

• Contributed to the company's growth and success by driving marketing initiatives and achieving targets.

• Successfully served as a Marketing Executive in a prominent construction company, spearheading strategic marketing initiatives to drive brand visibility and facilitate business expansion.

• Developed and executed impactful marketing campaigns tailored to the construction industry, effectively promoting the company's services and enhancing market presence.

• Collaborated closely with cross-functional teams to formulate and implement comprehensive marketing strategies aligned with corporate objectives and project requirements.

• Conducted in-depth market research and analysis, leveraging industry insights to identify target markets, uncover customer preferences, and optimize marketing efforts.

• Expertly utilized a diverse range of marketing channels, both online and offline, to effectively reach and engage with potential clients, contractors, and stakeholders.

• Monitored and evaluated campaign performance, employing analytical tools to measure effectiveness, identify areas for improvement, and refine marketing tactics accordingly. ***********@*****.*** Islamabad, Pakistan 0092-311-***-**** Andpercent – (Marketing Specialist) (02/2022 to date) Deen Enterprise – (Marketing Executive) (01/2021 to 01/2022)

• Crafted compelling marketing collateral, including brochures, presentations, and proposals, showcasing the company's unique capabilities and competitive advantages.

• Maintained and managed the company's digital presence, including website updates, content creation, and social media campaigns, to maximize online visibility and engagement.

• Collaborated closely with the sales team, providing strategic marketing support, developing sales materials, and contributing to the acquisition of new construction projects.

• Orchestrated the company's participation in industry events, trade shows, and exhibitions, ensuring effective brand representation and generating valuable networking opportunities.

• Remained abreast of emerging industry trends, market dynamics, and innovative marketing approaches to continuously enhance marketing strategies and stay ahead of the competition.

• Made significant contributions to the company's overall success by implementing impactful marketing initiatives, establishing strong market positioning, and facilitating sustainable business growth in the dynamic construction sector.

• Developed and executed sales strategies to promote and sell RG Pharmaceuticals' pharmaceutical products within the assigned territory.

• Built and maintained strong relationships with healthcare professionals, including doctors, pharmacists, and hospitals, to increase product adoption and sales.

• Conducted product presentations, demonstrations, and educational sessions to healthcare professionals to showcase the benefits and features of RG Pharmaceuticals' products.

• Provided accurate and up-to-date product information, clinical data, and promotional materials to healthcare professionals, addressing any queries or concerns they may have had.

• Actively identified and pursued new business opportunities, including prospecting for potential clients and expanding the customer base within the territory.

• Monitored market trends and competitor activities, providing feedback to the sales team and management to develop effective sales and marketing strategies.

• Achieved and exceeded sales targets, consistently delivering strong results and contributing to the company's revenue growth.

• Collaborated with internal teams, including marketing and customer service, to ensure seamless delivery of products and exceptional customer satisfaction.

• Utilized CRM software and other sales tools to effectively track and manage customer interactions, sales activities, and pipeline progression.

• Prepared and submitted timely sales reports, forecasts, and market intelligence to the sales management team, providing insights and recommendations for business growth.

• Participated in training programs and workshops to enhance product knowledge, sales techniques, and professional development.

• Represented RG Pharmaceuticals at industry events, conferences, and trade shows, fostering brand awareness and networking opportunities.

EDUCATION

Bachelor’s in Commerce ( Marketing)

University of Central Punjab, Rawalpindi Campus (2014-2017) Intermediate In Commerce

Islamabad Model Post Graduate College of Commerce (2012-2014) Matriculation In Science

IMSB- Islamabad (2010-2012)

SKILLS

Strategic Planning

Market Research

Campaign Development

Consumer Behavior Analysis

Marketing Analytics

Creative Thinking

Communication Skills

Team Collaboration

Problem-solving

Budget Management

Trend Forecasting

RG Pharmaceutical – (Field Officer) (03/2017 to 12/2020)

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