Social Media Strategist
Resume:
*************@*****.***
Emily Capo
SUMMARY
Combining Creativity & Social Media Expertise To Successfully Represent Your Brand Image And Generate Sales.
EDUCATION
FIDM, Los Angeles — B.A.& A.A. Social Media Marketing October 2015 - June 2019, DTLA
EXPERIENCE
Quantasy & Associates — La Based Multi- Cultural Ad Agency - Social Media Strategist.
December 2019 - Present. 3.5 years
● Maintained and Contributed to multiple successful verified social media accounts.(over 10 accounts)
● Grew a clients Tiktok account from 0 - 30k Followers in less than 6 months.
● Ideated, Executed, & Moderated Multiple Social Campaigns, Ranging from In person activations to Influencer activations all the way to smaller social activations.
● Handled client communications and ran client meetings.
● Created extensive content Calendars a few months out of each quarter. (With a finger on pop culture/ relatable topics)
● Handled over 10 hands on influencer campaigns -from reaching out to negotiations to gathering insights from talent.
● Hands on creative concepting for campaigns and was involved in rfp pitches to gain new clients.
● Led and oversaw community management duties.
● Oversaw team members that i hired.
Freelance Social Media Marketing — Real Estate Agent Jennifer Camp Feb. 2019 - november 2019
VidaKush, Culver City — La Based Jewelry Line - Social Media Manager May 2018 - January 2019
● Maintained successful social media accounts for company's online businesses that increased followers by 50%.
● Successfully developed advertising campaigns for Pinterest and Facebook that increased audience reach by 150%.
● Surpassed the previous record of customer engagement through social media promotions by monitoring social media analytics and implementing appropriate campaigns.
● Collaborated with popular influencers and bloggers to promote company's pieces and publicize products in a creative manner on social media. SKILLS
Entire Adobe Creative Cloud (Photoshop, Illustrator, Indesign, Premier Pro, Lightroom), Facebook Business Manager, Google Analytics, Hootsuite, Shopify, Mailchimp, Excel, Sprinklr, Mavrk, & Sprout.
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