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Event Management Team Member

Location:
Minneapolis, MN
Posted:
July 10, 2023

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Resume:

MARSHA CHERNOFF GOLOB

Minneapolis/St. Paul, MN

612-***-****

adx7ny@r.postjobfree.com

AWARD-WINNING GLOBAL EVENT MANAGEMENT PROFESSIONAL WHO:

Drives organizations to substantially higher levels of performance

Provides inventive solutions through event leadership

Transforms company brand through stellar events

Excels in high pressure environments

Successfully meets and exceeds sales quotas and fulfillment of sponsorship benefits

Has expertise in creative problem-solving, cross-organizational collaborative communication EXPERTISE

Sales Management

Global Event Management

Sponsorship Management

Press Release Development

Creative Marketing

Project Management

Account Management

Team Member Mentorship

Promotional Items Design

Event Staff Training

AWARDS

TOP TEN BEST WEDDING PLANNERS International Junebug Weddings at Magical Memories

BEST RECEPTION - International Junebug Weddings at Magical Memories

Circle of Champions for EXCELLENCE in Event Management - XIOtech Corporation

B.U.S. (Building Unique Solutions) of “Test Drive A MAGNITUDE” – Event Winner - XIOtech

B.U.S. AWARD for INNOVATION in “Oracle Users Kit In-A-Box” - XIOtech

WON “Best Solutions” at GTC-West-Government Event Award - XIOtech

“Above and Beyond” Recognition for ACHIEVEMENT - Sun Microsystems, Inc.

“Blowing Away Quota” - The Event Group, Inc.

Placement on Angie’s List - Magical Memories, Expert Wedding Planning PROFESSIONAL EXPERIENCE

FREELANCE EVENT PROFESSIONAL, Minneapolis, MN 2003 - Present

Principal, Magical Memories, Expert Wedding Planning www.mymagicalmemories.com

Awarded Junebug Weddings International: 2016 TOP TEN BEST WEDDING PLANNER

Awarded Junebug Weddings International: 2014 BEST RECEPTION

Featured in Minnesota Bride magazine

Featured in Mpls/St. Paul Weddings

Principal, Award-Winning Events: AWE!

2023 Staff at MagicCon, Minneapolis

2014 “Access to Leadership” Lindquist & Vennum LLP - Annual Breakfast in partnership with Medtronic, Minnesota Monthly - Increased Attendance from previous year by 50%

2014 Breast Cancer Education Association Annual Conference and Sponsorship Sales

National Hockey League All-Star Game Weekend

Lawson Software User Conference and User’s Group

Boston Scientific New Product Introduction

St. Jude Medical Conference for Cardiac Surgeons

Widex 50th Anniversary Gala

MARSHA CHERNOFF GOLOB page 2 Minneapolis/St. Paul, MN

612-***-****

adx7ny@r.postjobfree.com

THE EVENT GROUP, INC., Minneapolis, MN

The Event Group, Inc. a producer of events, provides turnkey event management, strategic planning, sponsorship development, registration services and ultimate execution for corporate, non-profit or any client requiring event conference services. Manager, Sponsorship & Exhibitor Sales 2004 – 2014 Client Testimonial: “Marsha is an uncommon gem and I have not seen such diligence in event management before. It was my honor and pleasure to work with her." –CEO, Tech Company

Exceeded sales quotas for conference sponsorships for:

Medical Alley Annual Conference, $500,000 = 120%

Minnesota Nurses Association = 110%

Breast Cancer Awareness Association = 115%

The Power of “I” = 100%

Women’s Health Leadership TRUST = 200%

CASE/Handyman = 120%

Researched, Mined, Identified and Cultivated potential sponsors, secured, sold sponsorships-exhibitors

Retained sponsors year over year by building relationships, delivering services resulting in high levels of satisfaction

Fulfilled benefits for sponsors with ongoing communication and attention to detail

Produced results through combination of talents: Sales, Design, Execution of trade shows, conferences

Developed marketing materials, wrote press releases for myriad clients

Designed Unique Floor Plans for Exhibit halls for each conference

Collaborated with Conference Decorator for Installation/Dismantle

Acted as team member in various roles with internal and external partners XIOTECH CORPORATION, Corporate Headquarters, Minneapolis, MN Xiotech Corporation was an innovator in data storage and protection solutions by delivering a new foundation for storage with unprecedented reliability, performance, and scalability.

Global Events Manager 2001 – 2004

Client Testimonial: “Marsha’s dedication to each and every event ensures that XIOtech is well represented in every impression gained by this sales and marketing vehicle. She has a clear command of all aspects of successful event management.”

--Vice President, Marketing

Commanded all aspects of special event management for events up to 10,000 attendees including Fortune 1000 CEO’s and IT Specialists

Created Brand Awareness for all trade shows

Managed aggressive “bounce” schedule for concurrent global, multiple variety of events for technology equipment, staff and event properties

Collaborated with teams in Manufacturing, Sales, Engineering, Executive, Marketing Communications

Trained, oriented, supplied staff for each event/trade show

Successfully managed, staffed and executed domestic and international trade shows/conferences including:

CAB Conferences

ALL Microsoft, Novell, Oracle conferences

SAN/NAS Summits

HIMSS Conference

GTC-Government Conferences

Sales Meetings

Executive Breakfasts

Surpassed national trade show averages for generation of qualified leads by creating award-winning promotions and trade shows

Executed all projects at or under budget and timeframe, always with successful ROI MARSHA CHERNOFF GOLOB page 3 Minneapolis/St. Paul, MN

612-***-****

adx7ny@r.postjobfree.com

SUN MICROSYSTEMS, INC., Minneapolis, MN

Leading provider of complete UNIX-based network computing technology solutions including, servers, storage, workstations, thin clients, software solutions and professional services. Oracle acquired Sun Microsystems, Inc. in 2009. District Marketing Events Manager

Client Testimonial: “There is nothing Marsha cannot do! She has capitalized on her creativity to meet the many challenges in developing marketing event programs. Her capabilities are immeasurable and she is a rare find!” --District Sales Manager

Drove company sales through innovative promotions, perseverance, expert knowledge of resources

Managed several corporate visits to the Twin Cities for CEO & Chairman Scott McNealy and President & COO Ed Zander, 1995-2000 (became CEO & President of Motorola)

Created and managed OPEN HOUSE of SOLUTIONS for 600 attendees; resulting in $5 million in new business and

$5M from existing customer base

Produced event manual from success of Minneapolis OPEN HOUSE that resulted in a national roll out

Executed JAVA World Tour Launch for 1000 attendees

Conceived, promoted, coordinated, and implemented all aspects of satellite broadcasts throughout all global offices EDUCATION

Bachelor of Science, Art Education

UNIVERSITY OF MINNESOTA, Minneapolis, MN

COMMUNITY LEADERSHIP & PROFESSIONAL ASSOCIATION

Certified Trade Show Marketing Professionals Association, CTSM

Twin West Chamber of Commerce, Member

Resident Camp: Board of Directors & Officer

National Council of Women: Donor Solicitor, Board of Directors & Officer

Minneapolis Community Center Annual Fundraiser-Gala: Co-Chair

Independent Meeting Planners Association, Member

Twin City Wedding Association, Member

Twin City Wedding and Event Professionals Association, Member

Volunteer at Family Service-Minneapolis, various projects

Chair: Independent Senior Living Holiday Party sponsored by local Congregation



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