Courtney Kliman

B R A N D M A R K E T I N G A S S O C I A T E

Increase online sales by 227% in less than a year

Grew Paula Deen and Paula Deen's Family Kitchen

Instagram and Facebook Pages 70% on IG alone

Created "Quarantine Cooking," shifting marketing during a pandemic to increase online sales and followers for Paula Deen

Write press releases and secure national coverage

Coordinate photoshoots and work with influencers

Supervise marketing efforts, including social strategy, PR and digital presence, and reputation management Manage email marketing program

Coordinate book signings and other public events on property

Produce PR and social strategies start-to-finish for restaurant openings

Manage digital traffic and performance

Diverse Concepts- Marketing

Director

2019-2021

New York Film Academy

New York, New York

BS in Journalism Electronic Media

University of Tennessee, Knoxville

Universdad Del Pacifico- Lima, Peru

Education

skills

Skilled videographer, able to

shoot, write, edit stories on

tight deadline

- EDIUS, Final Cut Pro, AVID,

ENPS, iNews

- TVU operation, can run own

liveshot

-Social media platform

analytics

- Event experience

- Google Ad Writing

-Copywriting

-SEO experience

- Agility PR Software

Microsoft Office

programs, including

Microsoft Excel

Edius editing systems

Clickabiliy Online Web

System

Shopify

Website management

Mailchimp email marketing

Raiser's Edge Software

Participant of Social

Media Marketing world in

California

865-***-****

adx1f8@r.postjobfree.com

Knoxville, Tennessee

profile

Phone

Email

Address

Played a key role in developing and sourcing new website material, such as content, images, and graphics, for a completely redesigned company website

Computed and analyzed monthly budget and revenue

reports used by upper management

Increased Instagram, Twitter, Snapchat, and Facebook engagement activity by 75%

Managed media relations, created press releases, and pitched stories to local media outlets

Overseeing all events including the largest fundraiser- Mardi Growl

Young-Williams Animal Center

Marketing Director

2014-2019

Ensuring our company’s strong presence in offline and online channels

Assisting in selecting suitable distribution channels and developing successful media campaigns

Reporting the results of marketing campaigns to Brand Manager

Own the marketing relationship with key customers and build consumer centric programs that connect with

customer objectives with brand objectives

Collaborating with Brand teams, Sales teams, Culinary Teams, and external agencies to execute against big bets for both our growing portfolio of brands, leading to execution with strong project management and overall excellence

Manage vendor marketing relationships with Hershey, Pepsi and more

Assist in gamification in myRewards Plus App

Pilot Flying J 2021-

Present

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