CASANDRAWILTZ

BUSINESS OWNER & ENTREPRENEUR • GRAPHIC DESIGNER

EVENT PLANNER • MARKETING CONSULTANT

www.elegantdezign.com

OWNER ELEGANCE BY DEZIGN, LLC

SLIDELL, LA • OCTOBER 2008- PRESENT

Provide marketing, and consulting services to small businesses and individuals via event planning and consultation, graphic design, and custom printed products

C W

CONTACT

504-***-****

cassy@

elegantdezign.com

mobile

email:

address:126 Kasey Street

Slidell, LA 70458

https://www.linkedin.com/in/

casandra-t-wiltz-m-a-

2685b591/

EDUCATION

CORE COMPETENCIES

Master of Arts in Business

ORGANIZATIONAL MANAGEMENT

University of Phoenix

June 2001

Bachelor of Arts

COMMUNICATIONS

MINOR: JOURNALISM + SPANISH

University of New Orleans

December 1996

• Business Management

• Graphic Design/Visual Media

• Event Planning + Design

• Communications

• Marketing & Public Relations

• Budget Management

• Print & Broadcast Media

• Development + Fundraising

PROFESSIONAL PROFILE

Dynamic results-oriented entrepreneur, marketing consultant, public relations professional, graphic designer/digital artist, and event planner with more than 20 years progressively responsible administrative/management experience combined in non-profit leadership and business management; Experience in budget management as well as print and broadcast media relations; Creative, yet meticulously organized and goal-oriented innovative thinker with the ability to manage effectively in complex environments; Highly skilled writer; published author; effective communicator with excellent organizational and leadership skills; Tech-savvy detail-enthusiast with a great affinity to impact people

CAREER EXPERIENCE

Position Responsibilities: Ensure the efficiency and effectiveness of day-to-day operations; provide marketing consulting and event design services to clients; maintain financial records; create budgets, estimates and process invoices; update design and perform regular maintenance on company website; implement and facilitate on-going strategic marketing plans to expand individual and business client base to increase profit margins; maintain and correspond to clients via phone, email, and text as well milestone accomplishments as all social media communications and The Knot/Wedding Wire Formed and developed successful graphic design and event planning firm meeting the unique concept and demand for custom event planning, graphic design and marketing services for non-profit organizations, small businesses as well as individuals and families; providing services to date to nearly 200 client families and over 75 companies/non-profts throughout GNO Area

Developed and maintained on-going viable relationships with those established clients and organizations as a result of first time entrepreneurial effort with 95% of business as a result of repeat customers and former customer referrals

985-***-****

office

SPECIALIZED and TRAINING SKILLS CASANDRAWILTZ page 2

Position primarily coordinated and modified relationships with all media throughout a twelve-parish region, to increase organizational visibility; Facilitated media coverage, and fundraising; Served as media spokesperson

Position Responsibilities: Facilitated event coverage and support for all United Way events; Staffed paid and volunteer photographers to promote corporate recognition via media success stories, and miscellaneous United Way photo shoots; Orchestrated corporate recognition program in all print and broadcast mediums; Composed, and edited weekly Times Picayune column and all print media news releases promoting United Way; Served as editor-in-chief for internal and external United Way newsletters; Recruited, trained and facilitated project management of all department interns

DIRECTOR OF PUBLIC RELATIONS UNITED WAY GNO

NEW ORLEANS, LA • OCTOBER 2001- JUNE 2006

Developed and implemented communications strategies which further positioned United Way as a system that responds to ever changing community problems throughout a six-parish service area; Position provided direct on-going communications and marketing support to the Community Resources Division as well as Special Markets/Events and United Way’s annual community-wide $18 million fundraising campaign Provided direct support to Vice President of Marketing to implement and establish on-going United Way Post-Katrina marketing strategy for 6-parish service area {October 2005—January 2006}

Implemented comprehensive marketing plan and arranged focus group discussions for proposed United Way leadership initiative to encourage an increase in minority involvement through volunteerism and philanthropy

{July 2005}

Served as United Way in-house fundraising campaign chairman raising $55,000 for health and human service programs throughout the Greater New Orleans Area {September 2004}

Served as event planner and local coordinator on national event planning team for United Way of America’s Minority Roundtable National Conference attended by 1,000 + delegates and United Way volunteers throughout the United States {July 2002} milestone accomplishments

PUBLIC RELATIONS MANAGER AMERICAN RED CROSS OF SELA NEW ORLEANS, LA • FEBRUARY 2000- OCTOBER 2001

QuarkXpress 2023 • InDesign CS6

Microsoft XP Office Suite 365

Canva • website design

Digital photography + scanning

website creation + design

Adobe Photo Shop CS3

Microsoft Digital Image Pro10

PC • Mac • iPad literate

social media + digital marketing

Organized LIVE local telethon c/o WDSU-TV that raised millions of dollars for New York victims after the September 11th attack on America

{September 2001}

Appointed to National Media and Public Affairs Team with American Red Cross as PR assistant to facilitate disaster recovery efforts following Tropical Storm Allison {June 2001}

PROFESSIONAL and

CIVIC ALLIANCES

milestone accomplishments

•Greater King Solomon M.B.C.

New Orleans, LA

• GRAPHIC DESIGNER

{all church media + website}

• Donor Relations and Online

Giving/Marketing Liaison

• Wedding International

Professional Assoc. {WIPA}

•Small Business Owner + Event

Management Network

• Premier Planners Network

• Event Planners and

Coodinators Network

ACCOLADES • AWARDS

CASANDRAWILTZ

C W 126 Kasey Street • Slidell, LA 70458 • 504-***-**** adx0nh@r.postjobfree.com • www.elegantdezign.com

Dr. Ashley M. Tennessee, DHA, MBA, MPH

Professor

WGU University

4001 S. 700 E #300

Salt Lake City, UT 84107

504-***-**** Mobile

adx0nh@r.postjobfree.com

Felecia J. Crier

Realtor/Broker

Century 21 SELA

4401 N. I-10 Service Road West Suite #101

Metairie, LA 70006

504-***-**** mobile

504-***-**** office

adx0nh@r.postjobfree.com

Yolanda T. Motley, M.A.

Senior Program Officer

Clover of New Orleans

1600 Constance St.

New Orleans, LA 70116

985-***-**** mobile

504-***-**** ext 135 office

adx0nh@r.postjobfree.com

Rev. Malcolm Bacchus

Senior Pastor

Israel Baptist Church

2826 Jackson Ave.

New Orleans, LA 70113

504-***-**** mobile

504-***-**** office

adx0nh@r.postjobfree.com

PROFESSIONAL REFERENCES

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