Communications Manager Marketing Director

MEGAN MARLAND

MERIDIAN, ID ***** • 562-***-**** • *************@*******.***

TARGET: MARKETING MANAGER

B2B & B2C CONSUMER MARKETING INITIATIVE PLANNING MARKETING PRESENTATIONS THOUGHT LEADERSHIP C-LEVEL COLLABORATION RELATIONSHIP DEVELOPMENT NEW CLIENT ACQUISITION PROCESS IMPROVEMENT NETWORKING & RESOURCE ALLOCATION A high energy and performance driven Marketing Leader with 15+ years of experience building strategic relationships and conquering revenue goals as a Marketing Communications Manager and Marketing Director. Recognized by current and past organizations as a master for developing and implementing marketing presentations that maximize revenue. Contribute to and create a diverse and inclusive culture internal teams can bring their full and authentic self, where all voices are heard, and where everyone does their best work as a result. A results-oriented approach with the ability to identify forward-thinking techniques to achieve marketing goals. Highlighted Skills:

Communicate directly with multiple partners and Executives to report on results, define priorities, and manage expectations, acting as the expert that will help clients grow their business.

Consult with C-Level Executives on campaign strategy and support the building of strategic plans with in-depth reporting and analysis. Operate with a "growth hacker" mentality, and an agile work strategy of build, measure, learn.

Executive-level interpersonal and problem-solving skills with the ability to successfully influence and quickly build credibility to maximize organizational growth and profitability.

Demonstrated ability to produce breakthrough ideas, be a visionary, manage innovation, see multiple futures, have broad interests and knowledge, and gain support in order to translate new ideas into solutions.

Technical proficiencies in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook), Bluebeam Revu, Adobe Creative Cloud including Premier Pro, InDesign, and Photoshop.

PROFESSIONAL EXPERIENCE

DYNALECTRIC SAN DIEGO, CA AUGUST 2016 TO SEPTEMBER 2021 MARKETING COMMUNICATIONS MANAGER

Hired by Dynalectric to lead the development and execution of communication, marketing presentations and proposals to close new government contracts and drive revenue. Implement results and data-driven leadership for a Marketing Team of two to eight.

Collaborate with C-Level Executives to develop and execute comprehensive go-to-market presentations and develop communication strategies to engage prospective clients at all points along the customer journey.

Play a key role in creating engaging brand marketing and communications content and experiences that tell the Dynalectric story and raise our visibility within external audiences, including clients and other key stakeholders.

Conduct market research and analyze trends to identify new channels for marketing growth opportunities.

Develop relationships with external vendors and venues to utilize and promote Dynalectric services in a cost-effective manner. CRUNCH & UFC GYMS SAN DIEGO, CA JUNE 2010 TO AUGUST 2016 MARKETING DIRECTOR

Demonstrated a high level of creativity, storytelling capabilities, attention to detail, lead generation/management skills, and digital communication skills for Crunch/UFC Gyms across San Diego over a six year period.

Worked cross-functionally to understand marketing needs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns.

Played a key role in ensuring teams had the information, resources, and support needed for all key marketing campaigns.

Interacted with the entire marketing team and assisted in the development and project management of all strategic initiatives, campaigns, marketing technology management, reporting and analysis. 24 HOUR FITNESS SAN DIEGO, CA AUGUST 2002 TO JANUARY 2010 MARKETING MANAGER

Functioned in a critical role for 24 Hour Fitness to contribute to overall revenue management that drove positive revenue growth.

Managed a variety of key marketing functions including all media buying and development of marketing plans. EDUCATION

SAN DIEGO STATE UNIVERSITY, BACHELOR OF SCIENCE IN BUSINESS MARKETING

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