Martin Banda Jr.

210-***-****

adwoi3@r.postjobfree.com

OBJECTIVE

Seeking to apply experience, innovation, and discipline towards the mutual success of myself and my employer.

EDUCATION

Bachelor of Arts in Communication from the University of Texas at San Antonio

Concentration in Public Relations

Minor in Marketing

EXPERIENCE

by MarketSource

LG - Area Sales Manager

San Antonio, TX Market

Present

Area Sales Manager to the LG Home Appliance division of the San Antonio market.

Market included the 45 retail stores of Best Buy, Home Depot, Lowes and Conn’s.

Using a SalesForce CRM ( Customer Relationship Management ) - platform monitored KPI ( Key Performance Indicators ) Year over Year four quarter business cycles of home appliances across the four major retailers.

Monitored new model releases to planogram specifications of showroom in-aisle, end-cap and Vignette displays.

Trained retail personnel on existing and new model releases in store as well as use of LG.com e-commerce and LG’s virtual advocacy program for retailers.

Worked remotely as an LG Home appliance expert through the virtual advocacy program which included text, phone and video real-time assistance.

2022 3rd Quarter National winner of Year over Year increase of laundry unit sales across all four retailers.

Sprint by Touchstone - Store Manager

San Antonio, TX

11/12 - 10/16

Sprint Corporate – Bi-lingual Lead

San Antonio, TX

Manage top 5% nationally ranked preferred retail store.

Recruited, trained, developed, and managed talent through various stages of sales, service and repair.

Submitted training verifications, purchase orders, inventory, cash in/out, credit card transactions, refunds, exchanges, repair submissions, defect submissions, consumer account adjustments including credits, employee bonuses.

Maintained and exceeded all key company performance metrics.

Review and approved all store contracts for vendors, contractors, leasing, insurance, planogram and event operations

Maintained high customer satisfaction consistently within 10% of national rankings.

HENDERSON

CONTROLS

INC

Henderson Controls Inc - CNC Machinist

Lockhart, TX

02/12 -10/12

Worked with several Carson Industry production, manufacturing machines to produce copper piping according to schematics and at times custom create prototypes.

Collaborated with Quality Control personnel, shipping/receiving, material handlers, brazers and floor managers to ensure quality and efficiency.

Operated a manual and CNC Bender in three different quadrants or planes

(X,Y,Z) to bend copper pipes. Also operated digital Puncher, Spindown and Up/Down Swedge machines.

Marketing Werks - Market Manager

Austin, TX/San Antonio, TX

06/08 - 02/10

Executed promotional campaigns for client's (Verizon Wireless) agendas through various niche marketing techniques, including the launch of the Blackberry Storm.

Devised and executed innovative field marketing techniques.

Trained sales team, staff and held accountable for their performance.

Conducted team meetings, managed timesheets and inventory.

Technical writing/editing, reports interpreting consumer and event data.

First and main liaison to agency, temp staff and client's various departments. Managed these relations stringently to keep on top of all aspects of the various projects in order to ensure success.

Project management. Contract fulfillment. On-site event management. US Marketing & Promotions - Asst Market Manager

Austin, TX / San Antonio, TX

05/06 - 9/07

Launched client's (AT&T) video service alongside existing internet and phone service through innovative field, event and retail programs.

Devised and executed unique demonstration techniques tailored for targeted demographics and targeted events.

Managed and trained sales, promo and vendor teams and conducted weekly motivational meetings to accelerate their performance.

Managed print materials including copy writing, design, editing, technical specifications pre/post production and creative direction.

Selected and scheduled promotional and sales events.

Offered personal technical and account bi-lingual customer support to customers for U-Verse video service, Dish Network, and 2Wire services.

Promoted to manage new Austin, TX market and excelled by meeting sales and branding goals.

SeaWorld - Advertising/Brand Coordinator

San Antonio, TX

01/06 - 2/07

Created, edited or reviewed advertising and branding opportunities through various print, radio, convention, and promotional venues.

Led, edited, approved or denied creative direction in Brand usage.

Created copy write, design layouts, technical specs and overall creative direction for various print and official website use.

Oversaw execution of projects from conception to pre/post production.

Managed vendors/contractors of print, ad placement, premiums, materials and labor.

Monitored various give-aways and contest contractual agreements.

Oversaw planogram design for convention use.

California Talent - Event Manager

Austin, TX

SXSW 07' & 08'

Managed logistics and planning leading up to South by SouthWest events.

Recruited and trained staff and hired vendors.

Worked with other agencies to fulfill clients (Toyota) marketing campaign at the concert venue La Zona Rosa in Austin, TX.

Managed VIP area and guests.

Set up stations for VIP check in, promotional give aways, vehicles displays and staff in order to execute event efficiently.

Executive local liaison for national client and California based agency Dallas Cowboys – Marketing Intern

Dallas, TX/San Antonio, TX

05/04 - 9/04

Worked directly with the marketing department directors and VP for the 2003 Training camp season.

Participated in various elements of sponsor advertisement, V-I-P set-ups, media set-ups on/off field, inventory, and logistical execution.

Managed media relations across television, radio, internet and print partners,

Aided in press kits

Contributed to creation, approval and denial of various advertisements.

Selected to host corporate tours to executives of sponsors.

Monitored contractual agreements across various vendors.

Set-up / tear-down of sideline advertisements.

Set-up / tear-down of stadium fan experiences.

Assisted official mascot “Rowdy”

Boy's and Girl's Club of America -

Event Management Intern

06/01 - 9/03

Fitness Authority USA

Atlanta, GA

Through a partnership with BGCA and Fitness Authority USA, conducted a nationwide fitness competition and campaign for kids and teens.

Conducted prior planning and logistics for the 5 regional and 1 national competition sites. Helped to cover all aspects of parental/contestant legal agreements, print needs, travel arrangements, inventory,

Worked directly with media, PR personnel, and Nat'l spokesman for the competition, NFL hall of famer Chris Carter, to manage publicity and advertisement of the campaign.

Nike Sports Leadership Camps

Atlanta, GA

Planned, executed and developed five leadership camps in the five separate regions of the US and one overseas in Frankfurt, Germany.

Managed publicity of program by being interviewed through various national TV, radio, magazine, and newspaper outlets.

Worked with a team of five to handle all planning, logistics, inventory, contracts, PR, marketing and overall execution of the program.

Conducted seminars and motivational speeches at the camps. SKILLS AND LANGUAGES

Microsoft Office Suite Certified Including Word, Excel, Publisher, Powerpoint and Access

Adobe Acrobat proficient

Highly experienced with web based training, sales, order systems.

Fluent in Spanish

AWARDS / ORGANIZATIONS

Named 1999-2000 National Youth of the Year, inaugurated by President Bill Clinton in the Oval Office.

Featured on Oprah Winfrey show, CNN News and USA Today

Awarded the Public Relations Society of America (San Antonio Chapter) Del Oro award for SeaWorld Newsletter.

Boys & Girls Club of America - Latino Outreach & Diversity board member 2007, 2008, 2009

Former member of the Public Relations Student Society of America chapter of UTSA

Former president of Phi Chi Theta fraternity

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