Izfar Alam

Digital Marketing Enthusiast

Personal details

adwn8c@r.postjobfree.com

+323*********

Gulshan-e-Iqbal

***** *******

November 18th, 1995

Male

linkedin.com/in/izfar-alam-

82675b1b1

Skills

SEO & SEM

Copywriting and

Storytelling

Canva Software

Google Analytics

Social Media Marketing

CMS (Meta Suit & Later)

Email Marketing &

Automation (Mailchimp &

Hubspot)

Lead generation

Languages

English

Employment

Marketing Executive & Client Service

Executive

Mar 2021 - Present

Creative Nigari & Taglime LLC, Karachi & Sharjah

Ensuring smooth client correspondence through emails and meetings. Creating & designing business proposals, client questionnaires, briefs, and social media posts on Canva.

Working on social media content calendars for our inhouse brands. Editing, proofreading, and finalizing the copy.

Responsible for research + benchmarking,segments. benchmarking and collaboration between freelancers, copywriters, and clients. Training new interns/employees and helping them reach their utmost potential for optimal productivity.

Taking initiatives, identifying potential business & working on plans to attract new market segments.

Auditing and enhancing our website's SEO for better targeting and generating organic leads.

Presentations and pitch decks for client meetings. Business Development Executive Jan 2020 - Mar 2021 Tech Empire, Karachi

Generating and qualifying new leads from social media and freelance platforms (Upwork, Fiverr, Guru, Freelancer, LinkedIn, Instagram) Complete SEO for our company website.

Managing and leading content marketing campaigns through CMS platforms. Servicing and managing our key accounts on daily basis. Preparing customized pitch decks for client meetings and presentations for our ERP softwares.

Working closely with the development team to enhance and update our ERP softwares with latest functionalities focused to all business verticals. Managing project timelines and ensuring quality of our services at all stages. Cold Emails, discovery calls, cold calls, and lead generation. Marketing Cordinator Feb 2019 - Jan 2024

VenBear, Karachi

Cold calling prospective clients, managing projects, and negotiating. Design and optimize unique Facebook & Instagram marketing campaigns for our key accounts.

Developing reports and presentations to present to the stakeholders. Client relationship management and ensuring smooth delivery of projects. Managing and creating content for our social media platforms. Planning, overseeing engagement plans for our company events. Education

Bachelor in Business Administration

(Marketing)

Jan 2018 - Mar 2022

Greenwich University, Karachi

Intermediate - HSSC I&II Apr 2015 - Jun 2017

Govt. Degree Boys College, Karachi

Matriculation - SSC I&II Apr 2011 - Jun 2013

PAF College Malir Cantt, Karachi

Hobbies

Gym

Travelling & Photography

Certificates

Social Media Certification Sep 2020

The course helped me enhance my portfolio and get a stronger proficiency in developing and executing successful social media campaigns. Fundamentals of Digital Marketing - Google Present The certification is helping me grow my knowledge base in the digital marketing space.

Skills: SEO · Online Advertising, Content Marketing, Email Marketing, Social Media Marketing, Pay-per-Click, Video Marketing, & Affiliate-Influencer Marketing. Resources: Canva, Constant Contact, Google Ads, Google Analytics, Hootsuite, HubSpot, Mailchimp, Shopify, and Twitter.

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