Parham Nassiri 647-***-****

adwfjj@r.postjobfree.com 1338 York Mills Road, Toronto, M3A 3M3

IT/Salesforce Project Manager (CSA, CSM)

More than 15 years of experience working on IT projects and technologies involving Software as a Service (SaaS & PaaS) which focused on application development involving ERP (NetSuite), CRM Software (Salesforce.com, HubSpot), Marketing B2B2C (Pardot, Salesforce Marketing Cloud)

Led teams in all phases of IT technical projects from inception to implementation ensuring superior quality of business within budget and tight deadlines, an expert in presentation and have excellent communication skills

Managed project timelines, budgets, resources, and deliverables using Agile and Waterfall methodologies

Worked closely with clients to identify their business requirements and translate them into Salesforce solutions

Coordinated with cross-functional teams, including developers, analysts, and QA testers, to ensure successful project delivery

Conducted business analysis to identify client requirements and developed project plans and schedules

Strong competencies in MS Office Suite (Word, PowerPoint, Excel, Visio) and Monday.com, SQL, Jira, Ownbackup, Linkpoint 360, Smartsheet, ppm pro, Pardot and Copado, DevOps and Agile SDLC

Highly motivated with a strong focus on customer service and the ability to establish and maintain effective/productive relationships with corporate clients, vendors, and team members

Skills

Service Cloud Implementation

Project Management

Agile/Scrum Methodologies

Business Process Improvement

Risk Management

Stakeholder Management

Excellent Communication Skills

Change Management

Resource Management

EDUCATION and Certification

Certified Scrum Master, Scrum Institute

Salesforce Administrator Certification, Salesforce.com

Project Management, Ryerson

PMP Certification expected completion September 2023

Master of Computer Science (Software Engineering), Azad University

PMI member

RELEVANT SKILLS AND EXPERIENCE

Salesforce Project Manager, Mind Games, Markham Aug 2022 – Present

Weigh duties as appropriate to reflect the importance and/or time expended on each

Partner with Customer Service leaders to determine Customer Service Cloud needs and CSAT

Act as Project Manager for all enhancement and maintenance projects related to Service Cloud

Develop and maintain a backlog of enhancements and fixes

Responsible for the day-to-day configuration, support, maintenance, and improvement of our database

Lead the Salesforce service cloud implementation, and life cycle phases through Initial, business process review, preparing requirement document and readback, solution document, development, weekly demo, UAT, training and deployment and sign-off

Worked closely with the team to facilitate requirements gathering, assisting to provide project deliverables, “as is” and “to be”

Data Cleansing and importing from the legacy system

Salesforce Project Manager, IKO Ind., Mississauga May 2021 – May 2022

Responsibilities included developing/updating project scheduling, budgeting, reporting, planning and roadmap based on SOW (PPM Pro, Smartsheet, Jira) and preparing/updating the RAID table

Collaborate with key stakeholders, partners, and internal development teams and manage a multi-functional SF implementation team to provide the best implementation solution and value delivery

Coordinating 8 cross-functional resources through the project Initiate phase to go-live phase of the Linkpoint 360 global implementation working with the offshore team

Responsible for implementing Ownbackup for 3 main Orgs and 4 full sandbox Seeding including project scheduling, test planning, training, Policy document and RACI table

Manage/triage UAT with end users including coordination and user acceptance sign-off

Establish and maintain trusted advisor relationships with commercial business stakeholders as a single point of contact Canada-wide

Responsible for JD Edwards integration with Salesforce (Customer/Account, open orders, open invoices) through OFM

Prepared pros and cons of using Salesforce map/territory with the other 3rd parties to decide on license acquisition for 500 Canadian sales reps and expanded for Europe users

IT Project Manager, Mind Games, Markham Sep 2019 – May 2021

Led the Salesforce Marketing Cloud implementation, email template, journey builder, campaigns, and data integration with ERP by Skyvia

Led SF implementation life cycle phases through Initial, business process review, preparing requirement document and readback, solution document, development, weekly demo, UAT, training and deployment and sign-off

Develop and implement marketing automation in Marketing Cloud (Exact Target)

Understand and establish connections between Marketing Cloud and Sales Cloud

Analyze and report results that will drive further optimization for email performance

Continually enhance customer experiences using Salesforce.com and Marketing Cloud automation

Evaluation, selection & contract negotiations of the selected candidates by defining KPI, and performing surveys in the market- leading to the purchase of $100k NetSuite ERP solutions and POS systems for 32 shops around Canada and USA

Managed implementation program (involving 20 stakeholders impacting 32 stores in the USA and Canada) by deploying the NetSuite ERP & POS systems

Led and developed changes within operation processes that resulted in savings of $1.1 million annually that were reallocated for sales-driving initiatives

Implemented Zoom VoIP telephone system, define all internal lines and necessary access rights by company policy and personnel training

Applied Agile methodologies by using Monday.com to coordinate various tasks for over 30 staff members

Decrease the grand opening of the shoppes from 45 days to under 25 days by managing WBD on Monday.com

Salesforce Project Manager/BA/Admin, Anabon, Markham (Contract) Apr 2019 – Sep 2019

Implemented new sales team development strategies and managed sales databases

Created and managed workflows, Approval processes, Process builders and Flows completed detailed reports and presented results to the company managers and executives

Maintain adoption dashboards and data-quality dashboards, reviewing regularly for indication of adoption improvement needs

Integrated Zoom VoIP with Salesforce to optimize sales reps' time for logging their calls

Review business processes with companies to implement best practices from marketing through customer retention and review data quality

Lead project planning, design, implementation, and deployment of Service Cloud (Customer service) solutions to meet customer requirements and expectations

Create and maintain project schedules, resource plans, risk and issue logs, and change management documentation

Manage project budgets and forecasts, providing timely status updates and reports to stakeholders

Facilitate Agile/Scrum ceremonies such as sprint planning, daily stand-ups, sprint reviews, and retrospectives

Partner with business stakeholders to identify and prioritize business requirements, lead process design workshops, and deliver business process improvements

Drive adoption of Salesforce applications by providing training, support, and best practices

Coach and mentor project team members to ensure the delivery of high-quality solutions and customer satisfaction

Evaluated, selected and negotiated and worked closely with stakeholders on marketing teams and Pardot implementer (3rd party) to utilize the best-needed solution

Project Manager, 3DCANA, Markham Apr 2018 – Apr 2019

Responsible for the implementation of the AMPEL system was selected as an ERP

Implemented Fieldwire and Monday.com systems and optimized 25% time of coordination and installation times and ensured the quality and performance requirements

Allocated necessary project resources including subcontractors, suppliers, and workers, and supervised a crew of 18 professionals

Efficiently planned, organized and managed the activities of a multi-million-dollar project

IT Project Manager, Magham, Markham Jul 2016 – Apr 2018

Evaluated and selected HubSpot solution as CRM and marketing system

Accomplished the implementation of a CRM system (HubSpot) to optimize the sales system and developed multi-channel funnels and sales processing workflows

Created and updated user accounts, reports, and dashboards to track pipelines/stages for management visibility.

Identified, qualified, orchestrated, and closed sales transactions that increased by 8% in revenue.

Reduced Day’s Sales Outstanding (DSO) by 10% through attentive relationship management, frequent credit review

Led and mentor the sales and marketing team

IT Project Manager, Pascal System Pouya, Tehran May 2015 – Jun 2016

Accomplished mega projects like Azad University and Exam Department portal Project, Iran Civil Aviation Organization, Provincial Government of Tehran and more than 10 others

Accomplished Portal project of inter-university transfer system of Azad university to facilitate the provision of services to 500,000 students across the country one month ahead of schedule and $45,000 under budget

Developed aggressive marketing campaigns and channel marketing programs, increasing revenue from $800k to $1.3 million over one year.

Provided managing personnel and creating motivation, leading personnel, and programming personnel’s activities according to work principles of the company

Expanded the sales team around the country with created some branches in the provinces

Provided managing personnel and creating motivation, leading personnel and programming personnel’s activities according to work principles of the company

IT Project Manager, Chargoon, Tehran Jan 2013 – Apr 2015

Led complex ERP implementation over 10 big organizations, companies and governments including the Ministry of Health & education with over 1000 power users

Provided a solution for Banking industries and implemented an automation office system that increased our company revenue by 7% in the first two years like Post and Ayande banks

Initiated a revolutionary lead tracking system that resulted in a 12% increase in new sales leads being transferred to a direct sales team. New leads resulted in $2 million in incremental revenue over two years

Managed personnel and created motivation, leaded personnel, and programmed personnel’s activities according to work principles of the company making efficiency more than 20%

Established relations with customers to get their opinions, recommendations and suggestions regarding services offered and applied these opinions, recommendations, and suggestions in the direction of improving service rendering

IT Project Manager (Co-founder), ICAN Eng., Tehran Sep 2007 – Jan 2013

Oversee company operations to insure production efficiency, quality, service, and cost-effective that made guarantees our net profit of 15% by the year

Planed, develop, and implement strategies for generating resources for the company

Provided leadership to the managers of the finance, HR, business development and IT departments

Supervised and oversaw all matters on the commercial side

Developed the business in new markets special in the government

Project Manager of implementing automation office in megaprojects like Ministry of Energy, Ministry of Transportation & Urban Development, 4 municipalities of the largest city, …

led 18 team members in the automation office system implementation in the Ministry of Health and Medical Education nationwide Directly with more than 3000 users.

Increase 35% of customer satisfaction and 29% make more leads by implementing CRM

ERP Project Manager, Raeen System, Tehran Mar 2003 – Sep 2007

Responsible for managing the cross-functional team to implement the hoteling ERP system standard cost system for over 100 hotels along the country

Integrated hoteling ERP system with the phone system(Panasonic) for the billing system

Led all user integration, change management and training activities for the implementation of ERP modules for accounting, services and purchasing across 8000 users

Spearheaded a sales program that led to over $120,000 in revenue during the first year and obtained 1/6 of the hoteling system marketing in the country. Increased company's income by 35% over 2 next years

Focused on team member development, coaching, streamlining team support activities and standardizing responses to common questions and problems and evaluation resulted in achieving customer satisfaction ratings of well over 90% each year

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