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Product Management Consultant, Head of Product

Location:
Kreuzberg, 10965, Germany
Posted:
May 21, 2023

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Resume:

Fabio Muroni

Berlin, Germany • +49-176-********

• *****.******.**@*****.*** • www.linkedin.com/in/fabiomuroni Profile

Senior Product Manager with a degree in mechanical engineering, a master's in International Business, and a keen interest in venture capital, as well as the digital, tech, and energy industries. Experience and expertise in business strategy, administration, and product management with a strong focus on user-centric design and exceptional user experiences. Skilled in leveraging data-driven insights, both qualitative and quantitative, to inform decision-making and drive product success. Proficient in team leadership within Agile methodology, fostering collaboration, and driving the creation of empowering processes. A dynamic and charismatic team player with leadership aptitude and an entrepreneurial mindset. Detail-oriented, curious, and ambitious with a healthy competitive attitude. Thrives on challenges and continuously seeks self-improvement Education

HULT INTERNATIONAL BUSINESS SCHOOL — San Francisco, California World's most international business school. Top 10 FT ranking for international business and experience. The Economist 13th World’s best Master in Management program.

Master of International Business – GPA 3.2/4.0 August 2015

• Relevant Courses: Financial Management, Global Strategy, Corporate Finance, Data Usage, IT Management

• Rotation Program: Hult New York Campus

• Member, Hult Venture Club

UNIVERSITY OF ROME “La Sapienza” — Rome, Italy

Top-10 engineering school in Italy

Bachelor of Science in Mechanical Engineering – GPA 100/110 (60 = lowest, 110 = Highest) March 2014

• Relevant Courses: Facility Planning and Design, Design and Control of Energy Systems, Probability & Statistic

• Exp. thesis: “Sizing and reshaping solar power plant with nanoparticles” with Dimensione Solare (€10M energy firm)

• Activities: Team member of Formula SAE, Team leader in a team engineering national contest "IBEC"(Top 10% stud.) Professional Experiences

TECHSTARS & AUDI — Berlin, Germany Jan 2023 – March 2023 Entrepreneur & Co-Founder. Pre-accelerator program in the Mobility industry.

• Participated in design sprint activities focused on research, problem definition in the mobility field, brainstorming solution ideas, prototype prioritization, testing, and iteration. This process led to identifying a startup idea in the mobility field for me and my co-founding team to pursue.

• Engaged in 20+ entrepreneurial masterclasses facilitated by the best experts from the Techstars network. Applied the acquired knowledge and tools throughout the pre-accelerator program, while exchanging feedback with peers.

• Conducted business development activities by leveraging the network of both Techstars and Audi. Built connections with potential clients, stakeholders, and mentors to refine the business model and enhance the product idea.

• Developed and refined a comprehensive and compelling pitch deck, and prepared multiple presentations of our elevator pitch. Delivered the final pitch in a contest in front of investors, stakeholders, and a jury, with over 120 participants to the event.

FLACONI (via EQUAL EXPERTS) — Berlin, Germany Apr 2022 – Jan 2023 Senior Product Management Consultant. E-commerce company in the self-care industry.

• Restructured the team's Agile process, including meeting rituals, backlog and Kanban board management, prioritizations, and ticket templates, resulting in a 25% improvement in agile metrics of my team.

• Developed an end-to-end product management process framework, encompassing discovery, prioritization, testing, development, iterations, and proper documentation, with active stakeholder integration.

• Conducted market analysis to inform strategic positioning, presenting findings to the product department and the management, leading to the pursuit of high-impact initiatives.

• Increased Retail Media revenue by ~10% through the creation of service solutions for suppliers, supporting branding and story-telling activities in the webshop, while optimizing and personalizing the user experience of the customers.

• Co-led an initiative to develop a discovery framework for the entire product department, facilitating its scalability through examples and workshops.

VOLKSWAGEN AG - Digital: Lab — Berlin, Germany Jan 2021 – March 2022 Senior Product Manager. Lab aimed to develop digital software solutions for the VW ecosystem.

• Decreased dealership cycle time by ~25% by leading a project focused on vehicle remote diagnostic and optimizing the extracted data provided to technical personnel for troubleshooting.

• Improved the internal onboarding process by developing a personalized onboarding companion tool for each position within the lab, resulting in a 40% increase in new joiners' onboarding satisfaction.

• Led end-to-end design thinking processes, involving the entire team from research to MVP definition, and ensured seamless collaboration and communication among designers, engineers, and stakeholders.

• Conducted user interviews for both discovery and prototype testing, collaborating with designers on synthesizing and prioritizing user needs and pain points first, and solution ideas later.

• Organized and facilitated brainstorming sessions with the PM chapter, aiming to enhance internal PM-to-PM and cross- department collaboration, and presented results and proposals to the leadership round. MASTERPLAN.COM — Berlin, Germany April 2020 – Oct 2020 Senior Product Manager. E-learning platform focused on the B2B market.

• Reshaped the end-to-end product management process of the company, including problem/opportunity selection, roadmap development, research and customer development approach, feature prioritization, and product development. This structured involvement of all departments improved communication, increased transparency, and significantly reduced the company's opportunity cost.

• Reorganized the product department structure, introducing an agile framework based on product areas and cross- functional teams. Developed a tailored plan with clear goals, milestones, and feedback rounds to evaluate progress and ensure effective collaboration.

• Mentored two working students providing task assignments and feedback loops, gradually increasing their responsibilities, and fostering their development of ownership and accountability.

• Developed a comprehensive 3-step recruitment process for PMs, User Researchers, and UX/UI designers, including first screening, interview questions, and test cases, and conducted interviews with job candidates.

• Created a concept for the strategic product KPI dashboard to bring a data-driven mindset to the decision-making process and product evaluation. Presented the concept to C-level management, engineers, and data scientists. HOME24 SE. — Berlin, Germany Aug 2018 – March 2020 Product Manager. E-commerce company in the home & garden design industry.

• Managed projects for the achievements of company OKRs with the involvement of several teams, which led to the ~25% increase in NPS and ~15% decrease in Customer Service workload.

• Improved the communication and collaboration across key departments and stakeholders through regular meetings, timely updates, and shared methodologies. This streamlined workflow reduced silos and dependency time, accelerating the overall process by ~30%.

• Coordinated cross-department projects in Agile methodology, leading the Engineering, Design, Marketing, Commercial, Distribution, and Customer Service teams, and with direct reporting to the CTO.

• Implemented a data-driven decision-making process by defining KPIs and actionable metrics, creating new data sources, and sharing insights through dashboards and periodic reports, with the consequent increase in transparency and visibility.

• Cultivated team engagement by introducing kick-off meetings, enhancing product documentation, collecting feedback, and involving the team in the prioritization process, which fostered ownership and accountability. OMIO (GOEURO Corp.) — Berlin, Germany June 2016 – Jan 2018 Product Manager/Analyst. E-commerce big-size startup in the travel industry.

• Taken ownership of the tracking plans and the A/B tests analysis of my team creating new trackers to gain insights into product performance and user activity in the final stages of the company's funnel.

• Developed competitive analysis for different countries regarding payment methods, product features, user experience, and brand positioning, which led to effective product improvements, resulting in a ~20% increase in key metrics.

• Analyzed data using SQL queries and Excel spreadsheets through advanced functions and statistical charts; created dashboards with Tableau connected with queries for metric visualizations properly filtered.

• Managed various projects by AGILE Scrum Sprint methodology, coordinating the engineering team and collaborating with the Design and the BD teams to enhance product usability, UI and UX, and deliver new features.

• Oversaw Jira boards and produced weekly and monthly reports on company KPIs. Examined market segments and company status using different analysis tools such as Gap or Cohort Analysis, developed models to enhance payments and errors comprehension, with a specific focus on the MED market. Prepared presentations for the team and the managers.

PRUDENTIAL FINANCIAL (Fortune 500) — New York City Summer 2015 Strategy Consultant. Hult action project for strategies of new products and their implementation (Summer Internship).

• Developed 5 ideas for new insurance products and devised primary marketing research to evaluate their attractiveness.

• Conducted quantitative secondary research based on data analysis of existing products and created new business models.

• Created an analytical model to simulate a business problem and the effectiveness of the solution with consequent results.

• Prepared detailed reports on different aspects of the project, designed presentations and exhibited to strategic managers. UNIVERSITY OF ROME “La Sapienza” (Collaboration with Dimensione Solare) Jan 2014 – Mar 2014 Project Analyst: Sizing and reshaping a solar power plant with nanoparticles. Exp. Thesis

• Analysed data and characteristics of existent solar plants in order to identify problems, limitations, and key variables.

• Introduced a hypothesis for the study of a new system, and conducted a feasibility analysis on physics realization.

• Developed a preliminary model regarding the mathematical study and the economic implication of the modified system. GIEFFE IMPIANTI S.r.l — Oristano, Italy Sept 2012 – Sept 2013 Plant design and installation Startup for both commercial and residential energy systems Business Analyst. Plant design and installation business entity in the Energy Industry, focusing on Plumbing Systems, HVAC, Geothermal, Solar, Photovoltaic, and other various energy systems for design and installation.

• Generated €400k in revenue within the first year by leading two administrative teams and coordinating five teams of two technical staff members across multiple Commercial and Residential projects.

• Reduced account receivable by 20% (€20k) by implementing strategies based on quant. analysis of customer metrics, and maintained a high level of efficiency to ensure projects were completed on time and within budget.

• Formed new effective relationships with CEOs and business partners resulting in the acquisition of 20 new clients, and the expansion of the service portfolio. Successfully managed the relationships with 60 different clients to ensure the delivery of high-quality performance.

• Developed recruiting processes and mentorship programs for junior staff members, preparing over 30 hours of training courses for technical staff to enhance their skills and expertise.

• Directly interacted with 30 suppliers, effectively managed inventory, and ensured accurate forecasting and processing of all orders.

NURAGHE RESORT, Volunteer Experience –- Santa Teresa, Italy Summer 2010 Collaborator. Resort with Summer Sports Camp for Children

• Led groups of 10 children between 6 to 14 years old through different sports and recreational activities.

• Taught tennis to small groups of 4 children, and arranged small parties for children and respective parents.

• Organized and supervised events such as mini-tournaments, games, and small excursions. Certifications and Executive Education

USER EXPERIENCE Nanodegree May 2021 – Nov 2021

Udacity

• Content: Research Plan, Interview Scripts, Human-centric Mindset, Design Sprint, Synthesis, Low/High- Fidelity Prototyping, Usability Testing, UI Principles, Design Performance; DIGITAL INNOVATION MicroMaster Jan 2018 – Sept 2018 Boston University Questrom School of Business

• Certificates: Designing for Experimentation to Enhance Digital Business Innovation – Digital Transformation Strategy

– Platform Strategy – Product Management with Lean, Agile and System Design Thinking – Business Analytics for Data-Driven Decision Making – Leading in the Digital Age – Strategic Social Media Marketing

Other Information

Languages:

- Italian: Native

- English: Fluent

- Sardinian: Fluent

- Spanish: Beginner

Computer Skills: Microsoft Excel, Microsoft Word, Outlook, PowerPoint, OneNote, Solid Edge, Solid Works, AutoCAD, SQL, Tableau, Jira, GA, Amplitude, Python, Maze, Figma, Miro, PivotalTraker.

Interests: Reading, Writing, Piano, Guitar, Drums, Soccer, Tennis, Swimming, Skiing, Equitation, Hip Hop dance, Surfing, Rowing, Running, Traveling.



Contact this candidate