Tony Johnson
*** ***** ******, *******, ** ***** 803-***-**** **********@*****.***
Career Summary
Manager at various levels with experience in the apparel/textile industry. Worked with industry leaders in achieving company goals while utilizing leadership strengths in sales management, marketing, operational areas & business increased sales through marketing management. Achieved consistent results in efforts & building brand recognition.
Education
BACHLOR OF ARTS 1978 CLEMSON UNIVERSITY
· Major: Business Administration
SEMINARS & WORKSHOPS
· Stephen Covey, Anthony Robbins, Tom PetersSkills & Abilities Experience
OWNER J&W INDUSTRIES, ALTERATIONS 2012-2018
Owner of sewing & alterations business, restructured family sewing business in local market & opened accounts in surrounding cities. Business primarily built around alterations for women & men's clothing, special sewing projects for specific accounts.
BUSINESS DEVELOPMENT MANAGER JOHNSON & ASSOCIATES 2009-2012 Built business relationships by working with national accounts, developing sales people, focusing on all dept.'s within a company's structure. Set goals, analyzed the marketing & sales management team, implementation of business plans focusing on building brand recognition, development of company's mission statement & business development ie; asset management to strategic planning, goal: Increasing revenues & market share. VP NATIONAL SALES MANAGER/MARKETING DIRECTOR SHOK SPORTSWEAR 1996-2008 Managed National Sales Force & directed all marketing plans. Restructured the sales organization & developed sales plans for increasing national distribution & building brand recognition. Responsible for financial control of overhead, developed business plans while working with regional managers & the sales force with major national accounts. Responsible for operations dept.'s inclusive of: customer service, credit dept., IT & manufacturing. Implemented business plans, team building that produced an increase from $2 million to $31 million in annual sales resulting in a stronger P&L, increased profitability with lower overhead. VP National Sales manager Catalina Swimwear & Sportswear 1978-1996 Regional sales manager in New York, promoted to VP of National Sales Force in 1984. Managed a sales force of 36 sales representatives, regional managers, developed sales plans for increasing national distribution & building brand recognition. Developed marketing efforts & advertising campaigns that resulted in increased sales from $56 million to
$200 million over 18 years. Responsible for merchandising & design efforts, organized product development, operations, realigned company owned stores, opened new divisions that contributed to $96 million in additional volume. References
· Tom Borgia 310-***-**** VP Milliken
· Stephen Covey, Anthony Robbins, Tom Peters Skills & Abilities
· Patrick Whitesides 803-***-**** President Chester Rental Uniforms
· Alec Oliphant 803-***-**** Owner Oliphant Industries Page 2
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