Graphic Designer, Creative Services provider
Resume:
Carla Jones
Print and Digital Graphic Design and Marketing
WORK EXPERIENCE
Creative Services, Massachusetts, U.S.
Freelance graphic designer and creative services provider Owner/Creative Director 2022 - 2023
carlajonescreative.com
● Design and produce a wide range of highly individualized creative assets, options and solutions for print and digital marketing and promotions.
● Web design and maintenance, SEO, marketing collateral, copywriting, content development, illustration, product photography, Google and social media paid and organic ads, package design, trade show design and other ad-hoc creative design and marketing services.
Optoglo, Leominster, MA
Technology startup
Manager of Art and Social Media 11/21 - 1/22
● Created new art department processes in anticipation of (unfulfilled) sales surge.
● Designed new art or revised customer art for production and sales presentations. TK-Cups Sorgs, Fitchburg, MA
Leading Printed Promotional Products Supplier (decorated food service) Art Department Supervisor 7/15 - 11/21
t kcups-sorgs.com
● Improve Art Department processes in an e-commerce environment to ensure workflow efficiency and productivity.
● Manage multiple distributor e-commerce websites including design, layout, photography, and pricing to promote the sales growth of over 300 products.
● Design and produce print and digital marketing collaterol and promotions to increase brand awareness.
● Establish a digital footprint and organic SEO and marketing.
● Multi-platform print and web brand refresh through copy writing and content development, SEO, photography, email, and social media.
● Customer-facing resource for art review, consultation and revisions to produce optimized, print-ready art.
● Train, mentor and manage in-house and outsourced artist team and interns.
● Oversee and manage pre-press traffic.
Carla Jones Creative Services, Massachusetts, U.S. Contract/project-based creative services provider
Owner/Creative Director 2007 - 2015
● Offered a wide range of highly individualized creative options for print and digital marketing and promotions.
● Marketing collateral, copy writing, content development, product photography, social media marketing, package design, trade show design.
● Creative project management skills and customer-centric support combine to bring large or small ideas to real-life application. PREVIOUS EXPERIENCE
Production Services Manager, Video/Visuals Inc., Newton, MA 1992-1997 Personell Scheduling Supervisor, The Monitor Channel, Boston, MA CONTACT
• ******************@*****.***
• carlajonescreative . com
• Hubbardston, MA, U.S.
CERTIFICATIONS
• Digital Marketing and Web Design
• Google Ads Search
• Google Ads Display
• Google Analytics Individual
Qualification (GAIQ)
• Google Advanced Analytics
• Google Analytics for Beginners
• Google Fundamentals of Digital
Marketing
SKILLS
Technical and Industry Skills:
• E-Commerce development
• Graphic Design
• Web design and development
• Pre-press/print art management
• SEO
• Product photography
• Digital Marketing and advertising
• Social Media design and marketing
• Email marketing
• Branding and identity
• Copywriting/Content development
• Creative team leadership
Tools and Software:
• Adobe Creative Cloud
-Photoshop
-Illustrator
• Constant Contact
Code and Website builders:
• Wordpress
• Squarespace
• Shopify
• HTML5 CSS
EDUCATION
Visible Edge, Inc. 2022
Certificate Digital Marketing & Web
Design
MWCC 2008-2011
Print Graphic and Interactive Design
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