JAIME “JC” SISON
www.jcsison.com www.linkedin.com/in/jcsison *****@*******.***
WORK EXPERIENCE
**** - ******* ******* *******: Freelance Digital Designer
● Revamped e-commerce website design resulting in a 30% increase in conversion rates, utilizing engaging visuals and intuitive user interface.
● Created visually stunning and engaging social media campaigns using Adobe Creative Suite software resulting in an average engagement rate increase of 40% across all platforms.
● Successfully managed and delivered multiple design projects simultaneously, including website refreshes and, social media graphics, and print materials, while ensuring brand consistency and high-quality standards.
● Developed and implemented project management processes, including timelines, task delegation, and stakeholder communication, resulting in increased efficiency and productivity within the design team.
● Conducted thorough quality control checks on all design deliverables, including proofreading, image resolution, and color accuracy, to ensure the final products met or exceeded brand standards and exceeded client expectations.
● Presented design concepts and deliverables to stakeholders with confidence and clarity, using persuasive communication skills and visual aids to effectively convey design concepts and gather feedback.
● Proactively researched and recommended new design tools, techniques, and software to improve design processes and deliverables, while also mentoring and coaching junior designers on best practices and professional development. 02/2021 - 11/2022 XPND Interactive: Digital Designer
● Collaborated with the marketing team in designing high-engaging and visually appealing web and graphic designs .
● Built a library of over 400+ templates for still and animated banner ads and systematized its production clients which resulted in spending less time in production and more time in strategizing new plans for marketing.
● Maintained and developed designs that are on-brand and is inline with clients' goals and identity.
● Ensures alignment of the work with creative briefs and timelines. 09/2017 - 06/2020 Marukai Hawaii: Graphic Designer and Production Artist
● Developed and improved the team’s proofing system and procedure by integrating the use of a third-party cloud-based solution. This saved about 40% of our time in turning in ads for revisions and approval.
● Collaborated with the Creative Director in developing, producing, and maintaining engaging visual marketing assets.
● Designed and layout ad pages for Marukai’s Japan-themed monthly newsletter, the “Irrashai.” 01/2016 - 12/2016 Office of Language Access Hawaii: Graphic Designer and Specialist
● Improved the user-experience of the agency’s website which helped users to navigate it easily;
● Designed and produced informational materials for events and other promotional purposes;
● Developed and updated the look and feel of one of their “Annual Hawaii Conference on Language Access” program booklet. This was an upgrade to what the agency was using for a couple of years before hiring me. EDUCATION
03/2020 DigitalMarketer: Certified Customer Value Optimization Specialist
● Coursework includes producing, formatting, and distributing content across major media channels; creating and editing graphics and video content; research and record relevant information for a project; analyze and discuss media trends; evaluate and critique work in chosen medium; apply design principles to various video, print, and interactive media. 12/2016 University of Hawaii - West Oahu: Bachelor's Degree in Creative Media
● Coursework includes designing a conversion funnel that reduces initial client acquisition costs, while simultaneously increasing both immediate and lifetime customer values.
ADDITIONAL INFORMATION
01/2021 - 12/2022 The Freelance Movement Tribe: Tribe Leader Volunteer Tribe Leader where I facilitated weekly online meetings with 17 group members; encouraged them through their freelance journey. Collaborated with other Tribe Leaders and Coaches to develop and strategize new ways in keeping the community active. SKILLS & INTERESTS
● Web and Graphic Design Video Editing Typography Basic HTML/CSS, Wordpress, Shopify
● Adobe Photoshop, InDesign, Illustrator, Premiere Pro, After Effects, XD; Canva; Figma; Bannersnack; Kapwing
● Office Tools: MS Word, Excel, Powerpoint & Google Docs, Sheets, Slides, Drive)
● Design Systems, Branding, Entrepreneurship, Self-Improvement, Digital Marketing