VP Operatioins

Phillip Froehlich

*** ****** ***** • Las Vegas, Nevada 89129 • *****************@***.*** • 702-***-**** Dear

This letter and resume are for your consideration for a position that I believe will fully utilize my professional skills and personal abilities. My background reflects over 25 years of experience in, but is not limited to the following areas of proficiency:

• Multi-Unit Hotel Management and Operations / Hospitality Excellence

• Comprehensive Support of Multiple Hotel Properties Operations, Construction Development and Renovations

• Comprehensive Food and Beverage Operations

• Excellent Guest Services / World Class Customer Service

• Relationship Building – Guests and Team Members / Clientele Base Development

• Profit-Loss Accountabilities / Personnel Training & Development / Staffing

• Detailed Problem-Solving Methodology / Recruitment / Conflict Resolution

• Building Revenues – Efficient Cost of Sales, Cost Controls & Employee Retention

• Increasing Productivity by Tracking Waste & Implementing Profitability Tools

• Assigning Multiple Prioritizing Tasks / Employee-Employer Relations

• Able to Prioritize & Manage Multiple Responsibilities I have also developed the ability to establish and maintain high-level interaction and rapport with professionals, c-level executives, VIP’s, high-profile professionals, guests, clients and management. These are all combined with proven business knowledge, and a Bachelor of Science in Education. My intent is to bring my many years of experience, passion and acumen to benefit an organization through positive 5-Star front-of-the-house management and service.

My demonstrated abilities in working with professionals from all lifestyles, and providing exceptional leadership, interpersonal listening and communication skills are significant skill sets I will bring to your organization. Additionally, my problem-solving of guests’ concerns and/or difficulties while implementing viable solutions are abilities that are unsurpassed. This is coupled with my hands-on experience ensuring both efficient and smooth flowing hotel operations. You will find me a loyal, personable, and dedicated individual, with a professional demeanor and friendly personality. My positive personality enables me to maintain effective and efficient performance in a conscientious manner. I have significantly expanded the corporate presence, overall client base, and operational profitability of companies by which employed. I also bring to this position strong character, integrity, dedication, and a strong desire to be part of an organization that takes pride in their reputation, their employees, and unsurpassed corporate growth. My experience has allowed me to acquire and utilize many professional and organizational skills that will help strengthen and vitalize the resources of a hotel organization, and maintain a positive work environment for your employees. I want to thank you for your time and consideration, and welcome the opportunity to meet with you and further discuss my qualifications in detail. Sincerely,

Phillip Froehlich

Encl.

Phillip Froehlich

224 Canyon Drive • Las Vegas, Nevada 89129 • *****************@***.*** • 702-***-**** PROFILE A competent, dependable, committed, focused, and performance-driven professional with over 25 years of experience, and a strong record of achievement in providing the necessary hospitality management, hotel operations, and hospitality expertise to ensure streamlined operations, guest satisfaction, significantly increased proficiency and profitability. Background includes:

- development of ‘best practice’ payroll programs used in scheduling efficiency, and retail sales agent training programs

- designated management training store for all Rainforest new locations, and trained 12 new store location management teams at personal location

- co-authored the Crowne and Core Holiday Inn food and beverage SOP manual Computer Operations - Micros, Delphi, LMS, Visual One, Microsoft Office Suite Excellent interpersonal communication skills, coupled with the ability to establish and maintain rapport with all levels of c-level executives, VIP’s, high-profile professionals, management, and guests. Proven background at highest levels of team building, planning, organizing, and problem-solving, all which realized significant contributions to bottom-line results. PROFESSIONAL EXPERIENCE

10/22 – Present Hospitality Consultant

Las Vegas, Nevada

• Review, Advise, and mentor hospitality companies, analytics, Best Practice operations overview, and yield management.

3/20 – 10/22 General Manager – Conference Center and Resort (Whirlpool) Michigan – commuted from Las Vegas

Private 4-star resort for senior management (Vice President and above) of Whirlpool Corporation Worldwide. Located on 220 wooded acres, 31 executive suites, full culinary with an extensive wine cellar. Professional skeet field, tennis, soccer, driving range, putting green, river rafting and mountain biking. 5000 sq ft state of the art conference center with a 3000 sq ft entertainment deck attached.

9/17 – 3/20 Vice President Development – Standrock Hospitality Las Vegas, Nevada 8/2019 to 3/2020

* Design and development of a new integrated resort complex consisting of a 494 room 14 story mid- rise hotel, along with a 166 room 8 story branded hotel integrating a 30,000 sq.ft. convention center, a 100,000 sq.ft. indoor waterpark, a 4-acre outdoor waterpark, a 30,000 sq.ft. state of the art arcade center along with 18 food and beverage outlets and 4 retail stores. The resort complex will be built in Grapevine, Texas.

General Manager - Standrock Hospitality

Sevierville, Tennessee 3/2017- 8/2019

WILDERNESS AT THE SMOKIES

• Bottom-line hotel management responsibility encompassing all aspects of operations, including, but not limited to overseeing two resort destination properties with a 232 room Stone Hill Lodge, a 472 room River Lodge, two outdoor waterparks, a 66,000 sq. ft. indoor water park, a 30,000 sq. ft. state of the art arcade, 3 retail shops and 12 Food and Beverage outlets.

• Perform comprehensive support services of a 189 room Wyndham Resort, two 18-hole golf courses, and a 135,000 sq. ft. convention center; all of which resulting in highly profitable, efficient, and smooth flowing hotel management operations.

1/17 - 8/17 Hospitality Consultant

Las Vegas, Nevada

BBC HOSPITALITY CONSULTING

• Reviewed, advised, and mentored hospitality companies, analytics, Best Practice operations overview, and yield management.

5/04 - 1/17 Western Regional – Vice President Resort Operations Las Vegas, Nevada

WESTGATE RESORTS

• Managed multiple properties and full-service luxury resorts with $180 million in annual revenues, and 4400 rooms encompassing two locations in Tunica, Branson, and two locations in Las Vegas, Mesa, and Park City Resort and Spa (a 4 star Forbes rating attainment).

• Performed as Owner Representative in charge of all construction and successful opening of a $600 million development encompassing a 52 story 1200 key luxury condominium, Planet Hollywood Towers by Westgate, later renamed the Hilton Elara.

• Managed $165 million cosmetic upgrade for the Westgate Hotel, Casino and Spa, Las Vegas Nevada.

• Served as lead negotiator for all seven union contracts at WLV Hotel and Casino. Performed as lead negotiator for seven unions located on Las Vegas Hotel resort property.

* Repositioned F&B throughout the hotel with new concepts and product offering

• Developed yield management programs for all seven resorts, and implemented strategic group sales cross-selling tactics, and local CVB interaction goals.

• Acted as interim General Manager for 3000 room hotel resort casino (6/14 - 1/15) to reposition, and establish Westgate Brand standards.

• Successful repositioned 3000 room Hilton Hotel and Casino to The Westgate Hotel and Casino.

• Served as owner representative on seven homeowner association boards representing over 100,000 homeowners, and as Owner Representative for 10 years developing timeshare and condominium projects.

• Served on the Las Vegas Chamber of Commerce Board of Advisors.

• Created and retained a U.S. patent for “a mechanical locking device reader”. 12/02 - 4/04 Multi-Unit General Manager

San Diego, California

MERISTAR RESORTS, INTERSTATE RESORTS

• Performed complete multi-unit hotel management for the following properties:

- Radisson and Marriott with 615 rooms

- Radisson Hotel, San Diego, California with 262 RMS comprised of 250 standard rooms, 12 suites, high-rise 12 floors, 30,000 sq. ft. convention space, and multiple food and beverage outlets

- Marriott Mission Valley, San Diego, California with 353 RMS, high-rise 17 floors PRIOR EXPERIENCE CHRONOLOGY

2/01 - 11/02 Vice President - United States

PLANET HOLLYWOOD RESTAURANTS, $120M ANNUAL REVENUES 8/97 - 1/01 Vice President - Western Region

RAINFOREST CAFÉ, $105M ANNUAL REVENUES

ADDITIONAL EXPERIENCE CHRONOLOGY

Various Senior Hotel Roles

IHG, COMPANY MANAGED HOTELS CMH

Served as Corporate F&B overseeing Western United states ($190M annual Revenues) President

NORTHLANDER CORPORATION

Fine Dining Restaurant Company

EDUCATION

Bachelor of Science – Education

Champaign Urbana Illinois

UNIVERSITY OF ILLINOIS

References Available Upon Request

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