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CONTACT

Minneapolis, MN *****

+1-763-***-****

adw0xo@r.postjobfree.com

SKILLS

• Global Marketing Strategy

• Portfolio Management

• Key Account Management

• P&L Responsibility

• Lean Six Sigma

• Strategic thinking

• Management Reporting

• Influencing and Negotiating

• Data-Driven Decision-Making

• Branding and Advertising

• Collaborate Cross-Functionally

• Project Management

• Negotiation and Conflict

Resolution

• Employee Coaching and

Mentoring

• Organizational Improvements

• Office 365 all variants.

• Salesforce.com

Versatile Senior Manager specialized in sales & marketing and skilled at planning, implementing and overseeing key improvements to drive business growth and efficiency. History of cultivating an open culture with free exchange of information. Pursuing new professional challenges with a growth-oriented company.

WORK HISTORY

January 2020 – Current: Latin America Area Senior Mgr. 3M Automotive Aftermarket Division, Saint Paul.

• Responsible for $105M sales and $55MM gross margin consistently achieving double digit growth results for the last 3 years.

• Deploy global portfolio and segment strategy in Latin America area across 5 regions and 20 countries.

• Manage extensive, end to end, high technology, portfolio of abrasives, polishing compounds, masking tapes, adhesives and paint guns.

• Reporting team of 5 Regional Business Managers, 1 Channel Manager for the Transportation market with 120 sales representatives, 2 Portfolio Managers and 1 Segment Manager.

• Ownership of the Collision Repair sales district in the region with 1,000+ distributors, responsible for accelerated growth Joint Business Plans, Customer Incentive Plans, Marketing Development Funds, and customer facing for other divisions from 3M.

• Develop and execute regional marketing plan with $1M budget, delivering 30%+ growth in priority campaigns.

• Gross margin improvement of 120 basis points through price execution and portfolio optimization, 30% sku reduction and 70% price deviations reduction

ENRIQUE SANCHEZ

DOMINGUEZ

EDUCATION

1999, Bachelor’s degree Business

Administration

Autonomous University of Madrid

2000, Erasmus Scholarship International

Marketing

Copenhagen Business School

2001, Post-graduate degree International

Business Strategy

ICEX-CECO Madrid

CERTIFICATIONS

Lean Six Sigma Black Belt

Completed 3M Accelerated

Leadership Development

Program in 2008

LANGUAGES

English

Native or Bilingual

Spanish

Native or Bilingual

Portuguese

Full Professional

Danish

Elementary

AFFILIATIONS

Former 2 years Chairman of 3M

Latino Resource Network.

• Synchronized with Global and Local teams, launched division priority new products, with $5M of Net New growth and penetration into new segments.

• Responsible to harmonize regional price corridors to adhere to global strategy and maximize bottom line impact.

• Development and execution of regional sales team playbook, optimizing performance of 80 full time sales reps, 30 external promoters and 15 sales agents to achieve productivity, and market coverage, serving 8,000+ body shops and 2,000+ paint shops.

• Time & territory optimization with the deployment of big data Account Management tool.

• Managed large-scale projects and introduced new systems, tools, and processes to achieve stretch objectives. January 2017 - January 2020: Business Development Mgr. 3M Automotive Aftermarket Division, Saint Paul.

• Responsible for P&L management of a $120M in sales and

$30M Operating Income of business across 20 countries

• Develop and execute regional strategic direction and business plan.

• Led accelerated growth initiative for divisional hero products resulting into 40% growth.

• 20% profitability improvement through price execution, portfolio optimization and regional manufacturing

footprint.

• Responsible for the Meguiar's brand business through a master distributors model.

• Organized customer engagement events in Brazil and Mexico with TV star and influencer Chip Foose and over 1,000 customers attendance.

April 2014 - December 2016: Six Sigma Black Belt Mgr. 3M Home Care Division, Saint Paul

• Lead, deployed and execute Lean Six Sigma strategies and initiatives in the Division to exceed targets of 18 MM$ in cost, 4.5MM$ in growth and 3.5MM$ in cash.

• Implementation DMAIC and DFSS methodologies.

• Development of Lean Six Sigma and continuous

improvement culture across division.

INTERESTS

Enthusiastic traveler both for

business and pleasure with both

American and European

passports, citizen of the world,

and no problem to relocate.

Soccer, football, basketball and

winter sports lover. Avid reader

of history, economy and finance

books and articles.

• Led, executed and closed project on Portfolio Management resulting in reduction of 150 skus, 2M$ mix improvement,

$1M cash savings, and implementation of portfolio

simplification tool, and deployment of divisional Pricing Committee.

• Led, executed and closed project to improve ROI on promotions, at the Grocery channel resulting into $1.3M margin improvement, and SalesForce.com integration.

• Led and executed a project to improve new product commercialization with the creation of an advanced post- launch tracking tool.

• Trained and coached division Green Belts, facilitator of sessions in corporate LSS training, member of Six Sigma Council.

• Established rhythm of Hoshin-Kanri and agile methodology in divisional business processes and project hopper sessions.

January 2012 - January 2014: Business Development Mgr. 3M Stationary & Office Division, Mexico City

• Stationery & Office Supplies Division (Consumer Business. Responsible for P&L management of a $100M$ business in sales and $50M in gross margin across 20 countries.

• Co-developed global strategic plan and translated that into a regional business plan.

• Led Scotch® and Post-It® brand, deep dive studies resulting into a Latin America specific consumer brand positioning and regional branding communication strategy.

• Launched of Post-It® Super Sticky and Post-it Style new products successfully, with specific regional positioning, packaging and communication, establishing 3M as market leaders.

• Led an executed an accelerated growth plan for Scotch very high bonding tapes with TV campaign which resulted into 30% sales growth.

• Collaborating with Corporate Marketing and local teams, performed war-game sessions in Brazil and Mexico for Post-It® brand competitors leading into new pyramid and pricing strategy and competitive response.

• Built relationships with key accounts like Office Depot, Office ax and Wal*Mart, building joint business plans to establish long-term business growth and execution. January 2007 - January 2012: International Marketing Mgr. 3M Stationary Products, Saint Paul, MN

• Responsible for P&L management of $95M business and operating income of $22M, surpassing operating plans with double digit growth in Latin America plus Canada Region

• Member of the division Operating Committee, co-

developed Divisional Global Strategic Plan, and translated it to regional and country business plans.

• New product pipeline and roadmap development with high involvement on Design for Six Sigma process for product launches.

• Development of regional communication mass media campaigns, managing the relationship with the advertising agency.

• Key Account Management of regional trans-national accounts (Wal*Mart, Office Depot, Office Max, Home Depot, Lowe's)

• Develop accelerated growth plans based on market penetration studies and advanced modeling.

• Partnered with manufacturing, sourcing and Lean Six Sigma teams to develop cost reduction plans and

manufacturing footprint optimization, resulting into 1500 basis points of profit improvement.

• Product and market strategic pyramid development and management, based on local customer needs.

• Developed and executed plan for Canada to turn around profitability on packaging tapes business going from negative profitability into 10% operating income.

• Drove Regional and Global Strategic alignment between countries and division headquarters in Saint Paul.

• Supervised an International Marketing Supervisor for Europe and an International Marketing Analyst for Asia Pacific.

• Managed budget allocation and resource utilization to maximize marketing ROI.

• Created and managed social media campaigns to increase brand engagement.

• Conducted market research to identify new markets. January 2005 - January 2007: Marketing Analyst 3M

Stationery Products Division, Saint Paul, MN

• Supporting Western Europe, Eastern Europe and Middle East Africa's marketing efforts to achieve their growth targets.

• Using business intelligence IT tools, analyze sales, profit and penetration data from the division globally.

• Creation and development of an international database serving as a global repository of marketing, sales, promotional, sourcing and manufacturing data

• Organization and coordination of Division Global Sales and Marketing summits and events both in the US and in the regions.

• Managed campaigns for various clients that consistently exceeded sales goals.

January 2002 - January 2005: Managing Director

Dreams Corporation, Madrid

• Reported to the CEO from Grupo Kapital Holdings

• Managed a group of 25 people to deliver profitable sales of

$3M.

• Managing investment budget of $300k, developed and executed TV and radio communication campaigns.

• Contract negotiation with CD and vinyl suppliers in Spain and Czech Republic

• Managed national and global key accounts (Carrefour, Auchan, El Corte Ingles)

• Managed the International Affairs department.

• Negotiation of purchasing and selling of licensed and intellectual property with foreign record companies. January 2000 - January 2001: Sales and Trade Marketing Representative

British American Tobacco, Madrid

• Develop, coordinate and implement promotional actions for the Marketing Plan in the assigned geographical zone

(Madrid), in Spain

• Sales and territory management of 300 customers (15 key accounts).

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