Vice President Sales Representative

Leading Change for Growth-Oriented, Small to Mid-Cap Industry Disruptors

Transformation catalyst who delivers hyper growth and penetrates new markets. Apply deep knowledge in business operations, M&As, and turnaround/growth strategies to increase profitability and cash flow while setting the stage for sustainable growth in global markets.

Build collaborative, success-oriented leadership teams anchored by accountability and focus on exceeding financial and growth objectives. Design and implement sound organizational and strategic goals. Tapped to find solutions and deliver results within a rapidly changing, entrepreneurial, technology-driven culture.

< Operational Excellence < Organizational Startups & Turnarounds < Revenue & Profit Maximization

< Disruptive Growth Strategies < Mergers & Acquisitions < Contract Negotiation & Review

< Project Management < Quality & Performance Optimization < Adaptive & Strategic Planning

< System Implementations < Consensus-Building & Deal-Making < Staff Leadership & Motivation

< Financial Stewardship < Inspiration, Advocacy, & Influence < Employee Engagement Sekura Global, Charlotte, NC Nov 2021 to Present

Global provider of loss prevention product protection solutions. Vice President of Global Sales and Marketing

Reports: 4 Sales Managers and 1 Marketing Manager

Responsible for global revenue and marketing strategy. Develop both short-term plans to maximize revenue and a longer-term strategic plan for sustainable growth.

Results Delivered

• Won new business from Burlington (second largest customer) in 2023. Will quadruple 2022 revenue.

• Won largest contract in Australia during Q1 with Chemist Warehouse.

• Upgraded global sales process to include cross functional teams and targeted engagement marketing. MTI (Mobile Technologies Incorporated), Charlotte, NC Mar 2020 to Nov 2021 Global leader in consumer electronics display solutions and merchandise visibility. Director of Sales

Reports: 4 Business Development Managers

Responsible for Strategic Accounts in US, Canada and Latin America with distribution partners. Develop plans to grow through display security, mobility (tablet) solutions and service. Results Delivered

• Won multi-million display program at Target in 2020. Tripled 2019 revenue.

• Strengthened Americas key account process with training, targeted marketing and QBR process. JNZR Investments, Charlotte, NC 2017 to 2020

Grabbagreen franchise focused on emerging trend toward healthy, convenient food options. Startup with locations across U.S. President & Owner

Reports: 4 Store Managers, 50 Total Employees Grew from 0 to 4 Locations Identified market gap and launched entrepreneurial endeavor across North Carolina. Developed and refined go-to-market strategy and business metrics. Appointed by franchisor to assume role as Area Developer based on ability to ideate game- changing revenue and expansion strategies.

Results Delivered

• Expanded business strategy to strengthen market position by improving menu accessibility and expanding offering portfolio to include corporate wellness “clean catering” and nutrition-focused options for schools. JEFFREY M. ADAMS, MBA

È 704-***-**** ************@*****.*** • HTTP://WWW. LINKEDIN.COM/IN/JEFFMADAMS Global Executive

Future-Focused

VP / GM

CAREER NARRATIVE

20+ Years Strategic Leadership

Entrepreneurial Spirit with Bias for Action

P&L Responsibility to $105M

Lead Teams to 50

MBA with International Experience

Global Business Launch

M&A Integrations & Change Leadership

Cost Reduction & Profit-Enhancing Strategy

Key

Skills

JEFFREY M. ADAMS, MBA Page 2 of 2 È 704-***-**** ************@*****.*** Explosive Revenue Growth in China

Revenue in Millions

• Expanded from 0 to 4 locations across North Carolina. Checkpoint Systems, Inc., Barcelona, Spain & Charlotte, NC 2002 to 2016 Global leader in loss prevention and merchandise visibility. Currently a division of CCL with an estimated $700M in revenue and 3,500 employees worldwide.

Vice President, Global Sales / Alpha – High Theft Solutions (2013 – 2016) General Manager /Alpha Display Solutions Charlotte, NC (2012) Vice President, Europe / Alpha – High Theft Solutions (2008 – 2011) Reports: 25 Direct 3 Promotions P&L $105M Europe, Asia, U.S. 2% Gross Margin Increase 22% Revenue Uptick Promoted into increasingly strategic roles after penetrating new international markets and achieving growth results. Designed growth roadmap by creating holistic and integrative growth strategy, linking technical challenges to financial and commercial implications within a diversified matrix and multinational business. Led integration efforts in Europe after Alpha acquisition. Selected for expat assignment in Europe, ultimately eclipsing expectations in revenue generation and profitability and increasing business capacity in Europe, Asia, and the U.S.

Results Delivered

• Achieved 2% gross margin increase by developing and implementing product performance review system to quickly remove poorly performing products from portfolio.

• Delivered $70M+ in U.S. revenue – a 22% increase – through increased focus on voice of customer. Launched formal business reviews with key accounts to identify and close service and product gaps.

• Almost doubled European business after acquisition of Alpha by Checkpoint Systems. Integrated Alpha sales team and partner network into Checkpoint Systems organization. Leveraged Alpha solution focused sales team with Checkpoint customer base to grow sales.

• Won $5M in new business in China, India and Mexico from company’s largest customer, Wal-Mart, by leveraging existing relationships to forge new relationships within the account, thereby expanding brand footprint into new countries.

Managing Director, Checkpoint China, Shanghai, China (2005 – 2008) Senior Director, Latin America, Miami, FL (2002 – 2005) Reports: 30 Direct 3 Promotions P&L $32M Territory: LATAM, China, Asia Launched Checkpoint China operation and achieved profitability within 2 years. Drove revenue growth in LATAM with 3 direct subsidiaries. Achieved double-digit growth by expanding client portfolio with major retailers through enticing promotions, effective channel marketing, and new product and service rollouts. Expanded brand footprint in Asia by forging advantageous partnerships with major retailers such as Tesco, Carrefour, Metro Walmart and Uniqlo. Results Delivered

• Grew revenue to $32M in China after several big wins. Secured contracts with Carrefour, Metro, Tesco, and Uniqlo.

• Sales lead on M&A of 2 companies to expand sales and manufacturing capabilities in China.

• Realized 20% growth in 1 year by displacing competitors and recapturing lost accounts in key markets in Latin America.

Checkpoint Systems, Inc.: Marketing Director, Americas International & Asia Pacific International Sales Manager, Middle East & Africa

Kraft Foods: Key Account Executive; Sales Specialist; Sales Representative MASTER OF BUSINESS ADMINISTRATION, GLOBAL BUSINESS Thunderbird School of Global Management, Phoenix, AZ BACHELOR OF ARTS, HISTORY

DePauw University, Greencastle, IN

$32

EDUCATION

$0

EARLY CAREER SUCCESS

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