Nicole A. Nelson
Digital Artist
https://www.nicolenelsondigital.com
********************@*****.***
Hayward, CA 94541
Experience
Freelance Digital Artist
Self-Employed 07/2019 – Current
Performing expert Photoshop retouching, including masking, color, and composite creations, including creating animated GIFs.
Demonstrating solid understanding of the client’s vision and requirements. Comprehensive file setup and management.
Clients include:
Williams Sonoma Walmart
Pottery Barn Old Navy
Super 7 Quad Graphics
Senior Digital Artist/Retouch Manager
Tailored Brands Fremont, CA
11/2010 – 7/2019
Collaborated on the startup of the digital photo studio by developing the retouch department. Managed, prioritized and forecasted bandwidth/workload for Digital Artist Team. Responsible for hiring, training and managing all retouch talent. Supervised direct reports with development, roles and responsibilities. Provided insightful feedback and instructions to ensure quality of work. Negotiated project deadlines and assignments to accommodate multiple production calendars. Oversaw and reported department metrics on a weekly/monthly basis. Collaborated with Marketing and Creative Teams to identify the best execution of desired imagery.
Created animated GIFs.
Deciphered, embraced and executed markup requests. Familiar with all product imagery and digital asset workflows. Ensured visual consistency of images within projects and across multiple brands. Received and distributed creative direction to maintain brand standards. Continuous implementation of better tools regarding technologies and processes. Digital Artist
Gap Inc San Francisco, CA
09/2001–11/2010
Demonstrated professional proficiency with regards to retouching, color correcting, asset management and project management.
Managed retouching of marketing assets, as well as project coordination, to ensure delivery of high-quality imagery for multiple brands.
Worked closely with the photography team to develop guidelines on standardizing image specifications.
Continual communication with merchants to complete emergency requests, including color corrections, and required image alterations.
Edited on-line video to ensure consistent imagery compared with still product displays. Created stop motion animation to showcase holiday specials. Photography Production Manager
NextOffice.com San Francisco, CA
2000–2001
Multiple production responsibilities for all Next Office’s product images, including image scanning, formatting, processing, file management and retouch. Conducted extensive photographic sessions as well as collaborating with software engineers in a continuing effort to coordinate imaging standards with evolving technical advances. Performed on-set art direction to ensure the required images were captured. Coordinated production of photo shoots, including maintaining communication between merchandisers and photographers.
Qualifications
Over 25 years industry experience
Expert level experience Photoshop retouching.
Professional proficiency with Mac OS, Adobe Creative Suite, Capture One, Final Cut Pro, After Effects, as well as, FileMakerPro, Excel, Microsoft Office, and FTP platforms. Skills
Excellent knowledge and vision of color and photography. Keen understanding of lighting, reflections and textures, and how they affect color. Creative and technical problem-solving abilities.
Detail and deadline driven.
Exceptionally organized.
Effectively communicates with cross-functional partners. Strong knowledge of print process, including ink densities, complex color correction, separation and preflight.