Connor Ernst

**** ********* *****, #***, *****, CA, 92069

760-***-****

advxo0@r.postjobfree.com

SUMMARY OF QUALIFICATIONS

● BA in Media & Communication: California State University of San Marcos

● Proficient at Google Ads, Microsoft Bing ads, Facebook ads, Pinterest ads, Reddit ads

● Skilled at scaling and optimizing websites through the use of SEO & CRO to grow traffic and increase ROI

● Comprehensive knowledge of search engine algorithms and ranking factors

● Experienced with Google Analytics, Google Search, Google Tag Manager, Ubersuggest, SEMrush, Wordpress, Mailchimp, Omnisend, GT Metrix, and Google PageSpeed Insights

● Proficient in Final Cut Pro X, Divinci Resolve, Adobe Premiere Pro, Adobe Photoshop, Adobe Illustrator, Microsoft Word, Microsoft Powerpoint, Microsoft Excel, Google Sheets, Google Docs

● Highly experienced in cinematography and photography using RED cameras, DSLR cameras and drones (FAA Licensed drone pilot)

● Effective multicultural communication skills

● Proven ability to perform effectively in stressful, high-pressure environments EDUCATION

Bachelor of Arts in Communication: Mass Media Concentration May 2017 California State University of San Marcos

Relevant Coursework: Mass Media Ethics, Mobile Media Cultures, Global Media, Mass Media & Technology, Intercultural Communication, The Computer and the Visual Arts, and Critical Thinking. RELEVANT EXPERIENCE & ACCOMPLISHMENTS

Director of Marketing, Nilo Toys, Vista, CA 2020 - Present

● Produce all content from photoshoots to video shoots including post-editing & graphics.

● Execute and optimize both organic and paid ad campaigns with a focus on ROI.

● Direct all email marketing & social media marketing campaigns.

● Successfully increased website revenue 35% from 2020 to 2021 and another 37% from 2021 to 2022 through the implementation of a comprehensive digital marketing strategy.

● Proficient in Google Tag Manager, Google Merchant, Google ads, Google Search Console, Facebook ads, Google Analytics, Bing Ads, Wordpress, Organic SEO, CRO, backend and front end website optimizations.

● Rank position one for highly competitive search terms.

● Led successful Kickstarter campaign to launch a new product generating +/- $250k. Cinematographer, Mad Media, Vista, CA 2018 - 2019

● Filmed and edited commercials, interviews and promotions for companies such as Polaris, BFG Tire, Redbull, Rockstar Energy, Monster Energy, Tensor Tire, Honda and more using a RED cinema cameras and drones.

● Traveled to Baja, Mexico, Las Vegas, Primm, and other top off-road destinations to film professional off-roaders. ADDITIONAL SKILLS & HOBBIES

● Social Media: Instagram, Facebook, TikTok,

Pinterest, Twitter, Snapchat

● Ability to wear multiple hats

● Strong Communicator and Leader

● Organized, analytical, and detail oriented

● Critical thinker, skilled with problem solving

● Talented multi-tasker

● Reliable and timely

● Ability to work under pressure

● Online marketing

● Extreme sports enthusiast

● Off-roading is my passion (Dirt bikes, Mountain

Bikes & Trucks)

● Skateboarding and Snowboarding

● Enjoy all outdoor activities

● Fast typer: approx. 100 Words Per Minute

● Drone Cinematography

● Part 107 Licensed Drone Pilot

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