JANICE VEST

**** ****** ******

Myrtle Beach, SC 29588

843-***-****

advv9o@r.postjobfree.com

EXPERIENCE:

Hard Rock Cafe Myrtle Beach

Myrtle Beach, SC 29577

Sales and Marketing Manager

August 2008-March 2021*

*Furloughed in April 2020 due to covid. Terminated in March 2021 due to covid.

• Execute global, regional, and local marketing and sales programs

• Maintain accurate sales reports for corporate team, reviewing marketing/sales efforts, results, and action plans

• Execute flawless events according to corporate guidelines to ensure client satisfaction and Cafe profitability

• Follow up with all clients and send thank you notes

• Distribute weekly sales reports to General Manager and Regional Marketing Manager

• Created a new program to meet local businesses (Neighbors that Rock). Gained valuable facetime with prospective clients

• Attend all regional marketplaces (SC Motorcoach, Virginia Motorcoach, NC Motorcoach, and Georgia Motorcoach)

• Evaluate market partnership opportunities within the community

• Ensure Website, Facebook, Twitter, and Instagram content are current and up-to-date

• Comprehend and execute the sales process of prospecting, soliciting, and closing of business transactions

• Represent Hard Rock at all local networking events

• Communicate all event information to management team and staff

• Generate the annual sales & marketing budget based on sound research and potential sales driving opportunities

• Manage all social media accounts, posting relevant and timely information and events

• Respond to all review sites, including Trip Advisor, Yelp and Google + and resolve any issues

• Maintain and preserve the integrity and health of the brand in the local market

ACCOMPLISHMENTS:

• Exceeded 2017 group sales goal 4% over prior year

• Exceeded 2018 group sales goal 2% YTD over prior year

• Increased Redemptions of Guest Referrals by 23% over prior year

• Maintained top 5 Café in the company in audit scores 2009-2018 (Score: 100%)

• Maintained top 5 Café in the company in guest satisfaction scores 2016-2019

Broadway at the Beach

Myrtle Beach, SC 29577

Marketing Assistant

February 2016-July 2008

• Assist Marketing Manager with all special events and provide tenants with up to date event information

• Monitor traffic numbers and report to administrative team

• Participate in weekly staff meetings

• Distribute property brochure to all tenants and fulfillment requests

• Oversee annual KidzTime Festival, including securing participants and liability releases

• Operate as Manager on Duty on monthly schedule

• Responsible for controlling digital sign; i.e. posting relevant and updated information, securing advertisers

Hidden Valley Ski Resort

Vernon, NJ 07428

Marketing / Guest Services Manager

September 1997-July 2008

• Assist the Marketing Manager with all special event planning and execution.

• Produce all radio advertising and print advertising copy.

• Produce the annual resort brochure.

• Represent the resort at various local Expos, Trade Shows and community events.

• Meet with all media and conduct on-site interviews promoting the resort and special events.

• Meet with management team to establish and identify all programs and pricing for transient visitors and groups.

• Hire, train and supervise a team of 10 Ticketing Agents on daily operations and procedures.

• Assist department managers with Employee Orientations.

Vernon Valley Great Gorge Resort

Vernon, NJ 07462

Purchasing Assistant / Purchasing Manager / Marketing Assistant / F&B Manager

February 1990-September 1997

• Research and negotiate all parts and supplies for water park and ski area.

• Meet with all media and conduct on-site interviews promoting the resort.

• Create annual marketing brochure and establish distribution locations.

• Order all food and beverage supplies for daily restaurant operation (Kites Restaurant).

• Inventory all food and beverage supplies weekly to reduce product loss.

• Order all food for special events including annual Oktoberfest (15,000 daily attendance).

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