Freelance Writer

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Kirsten Chanel Webber

*******************@*****.*** • 602-***-**** • kirstenchanelwebber.com SKILLS

• Content Creation: Article Contributor, Amazon OTT Scripts, SEO Blogs

• Digital Strategy: Social Media Management, Press Releases, Email Marketing Campaigns

• Professional Development: New Hire Training, Company Writing Workshops EXPERIENCE

Writer

• Contribute 40+ articles for publications including Daily Mail News and Brit + Co.

• Write and edit high-quality content for SEO blogs, paid advertisement campaigns, and organic social channels.

• Work with B2B and B2C clients in varying industries including beauty, automotive, fashion, and finance to increase web traffic. Senior Lead Content Strategist

• Created riveting Amazon OTT scripts that reach 55M+ monthly viewers on 68 partner networks including CNN, AMC, and CBS.

• Produced national ad campaigns for franchises including Tire Pros and Embry Health with engagement spanning 1.3M+.

• Taught 4 monthly writing workshops to a team of 35+ marketing specialists that focused on enhancing client engagement. Copywriter (I,II)

• Constructed captivating evergreen content that reached over 1,000 clients daily.

• Accelerated team productivity by overhauling work processes including developing and streamlining content libraries for over 2,500 clients.

• Prepared and conducted content creation training to educate new team members on persona writing. Digital Specialist (I,II,III)

• Optimized content strategies to reach clients' target audiences, including automotive, medical, and entertainment.

• Crafted individualized daily content for 60+ clients on social platforms including Facebook, Twitter, Instagram, and YouTube.

• Assisted clients with establishing and conveying brand messaging after thorough industry research. Writing Workshop Instructor

• Promoted effective verbal and written communication through listening, speaking, reading, and writing practice.

• Evaluated academic skills of each student through verbal assessments and graded assignments.

• Prepared and implemented lesson plans to enhance student writing skills. Transcriptionist

• Transcribed audio clips while maintaining an average of 93 WPM and an accuracy rate of 96% through transcription software.

• Consistently surpassed performance benchmarks for spelling and grammar accuracy.

• Implemented strategies for improving efficiency for real-time transcriptions. Market Research Analyst

• Spearheaded marketing studies of up to 230 people to generate insights and understand customer preferences.

• Recruited and facilitated focus groups to measure effectiveness of brand strategies.

• Forecasted and tracked marketing trends by thoroughly analyzing collected data. EDUCATION

Bachelors in English

Arizona State University • Current

Associates in Art

Paradise Valley Community College

Freelance June 2021 - Present

Digital Air Strike March 2021 - June 2021

Digital Air Strike February 2020 - March 2021

Digital Air Strike July 2018 - February 2020

Greenway Middle School April 2018 - December 2018

CaptionCall March 2017 - July 2018

TestAmerica Research Group June 2014 - January 2017

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