Marketing Manager, Graphic Designer, Video Design

Nancy Lynn Hendrickson

GRAPHIC DESIGNER / MARKETING SPECIALIST / EVENT PLANNER / SALES

PROFESSIONAL

OBJECTIVE

Seeking a rewarding career as a full-time graphic designer, marketing coordinator,

event planner or a combination thereof. I enjoy interacting with the public on behalf of a company that I can be proud of. I am a self-motivated, problem solver, team player who can take the lead on a project or work independently.

I have over 30 years of experience as a graphic designer working for advertising agencies and printers, 3 years of experience in computer sales and store management, 2 years of experience as a marketing coordinator and 2 years of experience as a marketing manager. I look forward to interacting with the public, traveling for business, tradeshows, of events that I have coordinated.

I am highly skilled in the Adobe Creative Suite programs as well as, Excel, PowerPoint, Access, MS Word, and a variety of other programs. As a very creative person, I am looking for company that will allow me to express my creativity in a variety of ways, along with managing a budget, advertising, social media, project management, event planning, and print materials. I enjoy sales and would love to join the sales team on calls or make sales calls myself.

EXPERIENCE

MAY2022 – JAN2023 MARKETING COORDINATOR – AdventHealth Ocala, Ocala, FL

Community Relations

+Establishing strategies and goals for building brand loyalty and growing market share in 55+ communities

+Manage P55 / Healthy Happenings Publications and Lectures with physicians

+Activate community sponsorships

+Event Management (Internal and External)

+Event data entry/reporting

+Leads internal/external events planning and execution

+Coordinate with tech vendors as needed for video, photography, and other asset creation for events and other applications

+Source and manage inventory of promo items

+Manage sponsorships / community events

Internal Communications

+Copywriting and editing for internal communications

+Social media and website support

MAY2018 – MAR2022 MARKETING MANAGER– ANCORP, Williston, FL

+Manage corporate marketing communications functions.

+Direct brand management, media relations, advertising, sales collateral, and tradeshow marketing.

+Conceptualize, develop, and execute B2B marketing campaigns that build memorable brand identity.

+Expert in the technical, conceptual, and content development of sales-driven collateral.

+Optimize website and social media content for (SEO).

+Perform ongoing customer/market research and demographic profiling to identify and capitalize on unmet market needs ahead of the curve.

+Leverage strengths in cost-effective marketing management and vendor negotiations to end each year under-budget.

AUG2013 - APR2018 SENIOR GRAPHIC DESIGNER– Conimar Group, LLC

+Create original artwork designs for various home products.

+Formulated graphics for web, blog, and social media posts.

+Designed and created several product catalogs on-time and on-budget.

+Designed banners, flyers, brochures, logos, packaging, trade show displays, product sheets and catalogs.

+Product video design and production

AUG2009 - JULY2012 GRAPHIC DESIGNER/MARKETING ASSISTANT – Zefon International, Inc.

+Video production for online product tutorials.

+Create animations for presentations and online videos.

+Assist Director of Marketing with trade show logistics and product photography.

+Design product brochures, sales presentations, packaging design, data sheets, technical drawings, website banners and website maintenance.

AWARDS

2006 FLAGLER AWARD: Creativity in Print Advertising, Florida Travel Saver

2010 NAPP PHOTOSHOP AWARD: First Place, Photoshop Layers Contest

EDUCATION

AUG2016 – MAY2018 BS Degree: BACHELOR OF BUSINESS & ORGANIZATIONAL

MANAGEMENT - College of Central Florida

+3.8 GPA

+Phi Theta Kappa Honor Society

+2 Times on the President’s Honor Roll

+

JUNE2007 – DEC2009 AS Degree: ASSOCIATES DEGREE IN ARCHITECTURE

College of Central Florida

+3.9 GPA

+Phi Theta Kappa Honor Society

+3 Times on the President’s Honor Roll

SKILLS

CREATIVE DESIGN:

+Thorough knowledge of advertising and print production.

+Highly Skilled in the Creative Cloud Programs: InDesign, Photoshop, Illustrator, Flash, Premiere Pro, Audition, Dreamweaver, and Media Encoder.

+MS Word, MS PowerPoint, MS Excel, and MS Outlook

+Photography and Video editing

+Trade show booth designs

TECHNICAL SKILLS:

+Google Analytics

+Social Media Marketing

+HubSpot Marketing

+Salesforce Marketing

+Platinum Website Management

+Blackthorn Event Management

+Search Engine Optimization (SEO)

+Web Design and Server Administration

+Content Management Systems (CMS)

+HTML and CSS

+Excellent Adobe Illustrator drawing skills

+Excellent Adobe Photoshop skills

MARKETING:

+Strong verbal and written skills

+Content Marketing with SEO

+Marketing Analysis

+Marketing Strategy Planning

+Public Speaking

+Trade show logistics and planning

+Budget Planning and Management

Contact this candidate