Social Media Marketing And Optimization
Google Ads
Google Analytics
SEO
SMS Marketing
Email Marketing
MS Office
MS Excel
MS PowerPoint
DIBYASREE BHOWMIK
M B A M A R K E T I N G
*******.*********@*****.***
Present Location :
C O N T A C T
H A R D S K I L L S
I am a passionate Post Graduated MBA in Marketing with a knowledge of marketing. Currently, looking forward to an opportunity to start my career to utilize my knowledge and personal skills to gain a comprehensive understanding of a reputed organization to take responsibility and contribute significantly.
P E R S O N A L I N F O
Organization : Apollo Hospitals Enterprise Ltd.(Unit ”Apollo Pharmacy”) Duration :
Organization :
Created engaging content for social media platforms, like Facebook, Instagram, LinkedIn, Twitter, Pinterest and YouTube. Worked on Social Media calendars, Facebook ads, and Facebook Remarketing.
Consulted with the client and made a campaign as per their requirement.
Optimized client's social media pages and prepared weekly and Monthly reports.
Handled 30 Clients and the Graphic designing team. Handled Google Ads for Search, Display, Shopping, and Video Campaigns.
Worked on Social Media Campaigns for Sreeleathers, Sonnet Kolkata & Jamshedpur, Mercedes-Benz Tristar Motors, Aamaira Fashion Studio, Time Out Restaurant, Aurous Restro Lounge, Carscrap Junction, Onyx Hotel, The Spring Story.
June’2019 - August’2019
I N T E R N S H I P
Geonkhali, Mahishadal, Purba
Medinipur, West Bengal, India, Pin-
721603
Duration :
Project Name : Study on consumer perception on Apollo Hospitals Enterprise Ltd.(Unit “Apollo Pharmacy”)
Roles and Responsibility :
Life Productions
16th June'2022 - 16 October'2022
Roles and Responsibility :
S O F T S K I L L S
Negotiation
Analytical Skill
Decision-making
Teamwork and collaboration
Analyzing consumer buying behaviour and advertising a product's value to the customer to achieve sales.
Handling customers and maintaining a good relationship with the customer.
Collection of feedback on customers and taking suggestions from the customer.
Ensure track of competition and suggest strategies to effectively counter competition.
Retargeting and re-marketing in the market.
Area mapping.
Store visit and tracking the stock report.
Mystery shopping.
Surveyed within the area of Rajarhat, NBCC-New Town, New Town Malancha, Green Field, Sunrise Point and Beliaghata in Kolkata. Certification Course in Digital
Marketing from NIHT Digital
Marketing Institute.
Google Ads Search Certification
Shopping ads Certification
NPTL Online Certification(Founded by
Ministry of HRD, Govt. of India) on The
English Language for Competitive
Exams.
National Workshop on Managing Self
in the VUCA World(Volatile Uncertain
Complex Ambiguous).
Up-Skill program in Financial Literacy,
conducted under project Prabhat, a
community initiative of Hindustan
Unilever Limited at Prabhat-Labournet
Skill Development Center Haldia.
English
Hindi
Bengali
C E R T I F I C A T I O N S
L A N G U A G E A B I L I T Y
Haldia Institute of Technology
2018-2020
K.D College of Commerce
2015-2018
E D U C A T I O N
Master of Business Administration
Bachelors of Commerce
Maulana Abul Kalam Azad University of
Technology, West Bengal.
Minor: Human Resource
Major: Marketing
Vidyasagar University
Accountancy Honours
Higher Secondary
Geonkhali High School
W.B.C.H.S.E
Commerce
2014-2015
Secondary
Geonkhali High School
W.B.B.S.E
2012-2013