Brand Manager Creative Director

**************@******.*** WASHINGTON, D.C. 302-***-****

DOMINIQUE GAINES

PROFESSIONAL PROFILE

UX DESIGNER

WORK EXPERIENCE

WISDOM II, INC. - CREATIVE BOUTIQUE

November 2004 - Current

Creative Consultant & Visual Artist

- Conceptualize and execute solutions for a range of creative business challenges.

- Design products that uphold brand standards and guidelines to ensure cohesive brand identity across multiple platforms.

- Create and improve brand identities, making them standout within their industry.

- Translate brand strategy and mission into compelling and purposeful solutions that sure up the bottom line.

EVERYDAY AGENDA - MARKET & LIFESTYLE BRAND

March 2018 - December 2019

Creative Consultant & Brand Manager

- Developed a multi-dimensional business concept doubling the company’s profit margins.

- Produced and launched a mini market supporting New Castle County Delaware’s Corridor Revitalization Plan and residents of route 4.

- Managed development of buildout and business roll out by supervising work of community stakeholders and vendors.

- Created a zero cost marketing plan that rewarded community partners. and introduced the business to new customers daily.

-Curated the customer experience and visual merchandising of the store. DAILY BREAD - MINI MARKET

June 2015 - April 2016

Creative Director & Brand Manager

- Produced a broad range of marketing communicatons, video production and public relations activities across multiple channels to advance the brand’s identity and strategic marketing goals.

- Built and iterated on new market opportunities, and outreach methods.

- Decreased inventory cost by 15%, thus easing cash flow while increasing margins.

- Rebranded the business in turn growing channels of revenue by an additional 58% a month.

EDUCATION

UDEMY

User Experience Design Essentials

Motion Design with Figma

Web & Mobile Designer 2023

DELAWARE COLLEGE OF ART & DESIGN

Graphic Design

AMERICAN INTERCONTINETAL UNIV.

Fashion Design & Marketing

HAMPTON UNIV.

Entrepreneurship & Graphic Design

DELCASTLE VO-TECH

Visual Communications

TECHNICAL TOOLS

Adobe Creative Suite + Figma + Procreate

TALENT & SKILLS

- UX Design

- UI Design

- Graphic Design

- Content Writing

- Content Design

- Contextual Research

- Creative Management

- Strategic Marketing

- Branding

- Illustrating

- Painting

- Digital Painting

wisdom2inc.wixsite.com/dominiquegaines

Dynamic creative with 10+ years of experience in creative design projects, concept creation, brand strategy, graphic design, and marketing. A true team player equipped with the ability to raise brand awareness, identify opportunities, and activate ideation through research and empathy.

Productivity App. (Sort App./Side Note) - NDA signed April 2019 - Current

UI Designer (Team of 3)

www.figma.com/file/PFEnFZVIOawYAvf4llGFTZ/Sort-App-(Sidenote)-(Copy)

node-id=1730%3A44322&t=wExR6z1GpJ3tBfDF-1

Helped lead the product from ideation to User Testing via Test Flight. Able to share the 1st generation version of the app via figma link below

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Case Study & Prototypes

Case Study

https://xd.adobe.com/view/15cc71e9-68f3-47bd-9667-41f1c39abaf4-409f/?fullscreen Website Add-On

https://xd.adobe.com/view/cee0d6db-daa4-42dc-8f08-4ac1f0aeefd0-9bb3/ Mobile App. Add-On

https://xd.adobe.com/view/595a3b9c-34cf-402f-abf8-5ec3bd613487-0c09/

Contact this candidate