JASON JONES

San Antonio, TX ***** 619-***-**** advki3@r.postjobfree.com

PROFESSIONAL SUMMARY

Versatile and goal-surpassing sales and marketing executive with 15+ years of experience in successfully spearheading the execution of revenue successes through innovative and solutions-focused business strategies. Adept at developing and launching strategies that develop customer bases and grow stronger revenues, with a focus on improving profit margins and achieving maximum operational impacts with minimum resource expenditures. Expertly define operational needs to drive the overall business vision and optimize efficiencies towards a strategic, client-centric direction, encompassing business development, sales and marketing, branding, management, integrated marketing communications, process improvement, innovation, and leadership. Proficient at locating growth opportunities and securing pivotal deals to continuously generate consistent results and hit targets while managing high-work volume, including organizational and client expectations professionally. CORE COMPETENCIES

Sales Revenue Development New Business Development Strategic Planning & Direction Product Development Brand Development Retail Merchandising Market Analysis Market Positioning & Penetration Contract Negotiation Operations Leadership Logistics Management Event Coordination & Management Technology Sales B2B & B2C Sales Customer Retention Outbound & Inbound Sales Warm-dialing Pipeline Development Client Relationship Management Project Management & Delivery Client Needs Analysis Territory Management & Expansion Stakeholder Management Budgeting & Forecasting Pricing Strategy Team Management CAREER HIGHLIGHTS

Strategic Business & Sales Planning

Engaged and sustained profitable accounts and partnerships with major “Tier 1” US retailers such as Apple, Amazon, Best Buy, Costco, Circuit City, Radio Shack, and other domestic retail partners; supervised international distribution in 30+ worldwide markets.

Instituted a fluid, multi-tiered competitive pricing matrix accounting for maximum NET profits based on key retail partner margin requirements, consumer purchasing behavior, competitive positioning, and international market fluctuations. Brand Development & Marketing

Developed and implemented comprehensive retail merchandising, brand development, and consumer-driven programs in each respective market, starting from the initial product development process through the entire product life cycle.

Performed ad copywriting/planning and print/electronic media buying; achieved specialization in online marketing focusing on SEO/SEM, Google Adworks, and other third-party flash and roto ad mediums. Team & Project Management

Supervised 30+ employees, two direct sales firms, 12+ international distributors, and various third-party contractors/consultants such as PR firms, advertising agencies, contract manufacturers, and legal advisors.

Led teams of internal employees across departments, and outside contractors, to coordinate weekly/monthly/annual objectives. Supervised 12 product launches and respective sales/marketing programs. PROFESSIONAL EXPERIENCE

President/Consultant Bullseye Consulting Group Austin, TX (2009 – Present) Oversaw the operations of a consulting firm specializing in sales and marketing -- evaluating business performance to identify gaps, implement corrective actions, align processes, and reinforce executive management strategies to deliver short- and long-term visions.

• Command and architect companywide business process solutions across consumer electronics, race event, and non-profit industries, presiding as a technical expert and consultant while managing project portfolios, defining solution strategy, spearheading project work stream, and overseeing resource management.

• Strengthen consultancy initiatives while operating with a set of requirements, concepts, and models to drive sales decisions that are in line with the organization’s strategic goals.

• Amplify business objectives by consistently forging key partnerships, implementing productivity, executing system improvements, nurturing stakeholder relationships, and reinforcing go-to-market strategies.

• Demonstrate a primary focus on the formation of vendor sales and marketing programs for both online and brick-and-mortar retail partners while also developing external targeted marketing and PR campaigns.

• Extend sound and strategic advice to clients on business model structuring, product development and design, market analysis and evaluation, brand positioning, and pricing strategies. Key Accomplishments:

• Forge and maintain beneficial collaborations with previous and current brands across consumer electronics (LITGlasses, LIFT, Lift Audio, and CM4/Smartish), race events (Austin Marathon, Dallas Marathon, Cadence Events, Events Southwest, iRun Events, numerous 5/10k races (Thundercloud Turkey Trot, Zuma Series, and Shiner Run)), and non-profit organizations (Gazelle Foundation and Run for the Water).

Professional Development, continued. . .

Sales Executive Hilton Grand Vacations New York, NY (Sept. 2016 – Jan. 2018) Amplified sales objectives and delivered a substantial increase in revenue by forging critical partnerships with key accounts, developing tactical plans focusing on profitable growth, and driving active engagements among clients and stakeholders.

• Capitalized on market opportunities by understanding consumer requirements, defining competitive market trends, establishing targeted market shares, and implementing revenue growth and brand awareness initiatives.

• Anticipated trends, analyzed competitors, and remained abreast of current industry knowledge to formulate strategies and implement plans, create opportunities, capitalize on market shifts, and drive stronger market penetration.

• Drove higher revenues by optimizing tactical sales strategies aligned with company standards, understanding marketplace dynamics and opportunities, and identifying upselling opportunities.

• Mobilized strong leadership skills in training newly hired executives to bring them up to speed on our product and sales strategies. Key Accomplishments:

Promoted in the “Frontline” sales, facilitating in-person and face-to-face presentations.

Strategically recommended Hilton’s exclusive Fractional Deeded Ownership Program (W. 57th St NY, NY) to qualified prospects.

Realized total net annual revenue volume amounting to $1,666,656 or $100k+ in monthly sales.

Attained $5k+ "VPG" (Volume per Guests) by aligning cost effectiveness of marketing expenses to get high level appointments and maximizing NET profit margins for company and clients.

Recognized as the top sales executive in class after completing extensive training to obtain advanced product knowledge of the program, industry, and sales process.

Vice President of Sales and Marketing V-Moda Hollywood, CA (March 2006 – Jan. 2009) Liaised with the CEO to generate $50M+ within the start-up’s first 3 years of operation, establish the corporate vision and organizational infrastructure, and foster ongoing development of customer-specific plans to achieve business objectives and continued company success.

• Recruited, supervised, and directed a top-performing network of national sales representatives and a large network of domestic and international distributors while also assuming responsibility for their dismissal, assignment, and evaluation.

• Responsible for overall direction regarding the company’s strategy across offerings creation, go-to-market, marketing, sales and business development, and financial management, ensuring adherence to established bottom-line goals.

• Designed and implemented strategic action plans to drive measurable, incremental revenue, identifying areas of business development, sales, and marketing initiatives in addition to steering positive results for the company by efficiently directing operations, process improvement, procedure implementation, and overall business performance.

• Fortified marketing strategies and drove the development and implementation of branding initiatives to ensure realized brand marketing visions, augmented international brand recognition, and maximized returns on investment.

• Authored copy and provided creative directives for all marketing materials and collaterals, including packaging, website, third- party online merchandising, print and online ads, and press releases.

• Executed PR initiatives by liaising with two PR firms specializing in media outreach and celebrity gifting/seeding.

• Created and executed sales and marketing programs unique to each individual retail partner and international market, coordinated all trade show functions, and attended trade shows as a company representative.

• Spearheaded contract negotiation processes while working with third-party legal teams. Key Accomplishments:

Improved revenue for up to $1.5M in the first year, $20M+ in 2007, and $35M+ in 2008.

Obtained the #2 market share worldwide within the product category.

Oversaw new product development, sourcing, price negotiations, and quality control of three (3) new product lines, including on- site management at factories in China.

Successfully directed brand development and positioning of five (5) new product launches. EDUCATION & PROFESSIONAL DEVELOPMENT

Master of Arts (M.A.) in Management, Magna Cum Laude University of San Francisco Orange, CA Bachelor of Science (B.S.) in Political Science California State University San Marcos, CA Training & Certifications:

Project & Product Management (Google and Coursera), Neuroscience Courses & Podcasts, Nutrition/Supplement Courses & Research TECHNICAL & COMPUTER PROFICIENCIES

Windows Mac OS Servers Routers LAN Wireless LAN Microsoft Exchange Microsoft Office Suite Microsoft Project Access Project Management Software (Zoho Projects) Web Design (Square Space) Word Press SalesForce CRM MailChimp Email Marketing App Sumo Suite HubSpot Server Hosting Chatbot Software