Event Coordinator Media

Melanie Miller

Scott, LA

*************.****@*****.***

Advance Products & Systems, LLC

Creative / Media Coordinator

December 2020 – Current

● Content creator…social media, brochures, flyers, monthly company newsletter, press releases

● Photography…Products, events, people

● Design…ads, flyers, in-house announcements, employee awards, brochures

● Event planning…Christmas party, Halloween party, company picnic, anniversary party - decorating, catering, contests, invitations, announcements

● Media planning / buying…worked from ad budgets to plan advertising in the appropriate industry magazines and/or digital platforms

● Worked with 3 different organizations to adopt families at Christmas…Faith House, Families Helping Families, Saints Peter & Paul Catholic Church - encouraged company employees to donate money or gifts for the families, shopped for gifts, wrapped gifts, delivered to families

● Trade events…set up, represented and distributed company, product information to attendees

● Promotional products…researched and ordered relevant promotional products. Responsible for employee work shirt and tshirt orders and distribution. Ordered and shipped pecan gifts at Christmas and King Cakes during Mardi Gras to customers and vendors across the country Machine Specialties and Manufacturing

Quality Control / Document Control

August 2018 - March 2020, Laid Off

Macy's Acadiana Mall

Fine and Fashion Jewelry - Department Manager

November 2015 - June 2018

● Conducted security audits in Fine Jewelry with Asset Protection and independently, to ensure all merchandise is secured and accounted for weekly.

● Worked with store and district management in recognizing areas of improvement within the department, developing strategies to strengthen the area, and promoting customer service programs to build sales and loyalty.

● Provide mentoring, training, and coaching to associates in various areas (fine/fashion/tech watches, fine and fashion jewelry) to fully develop selling potential, alternative selling methods.

● Create and manage grassroots marketing events in store, working with all department managers/sales leads to generate traffic in their locations, photographing events, and posting to Yammer – Macy’s social media platform.

● Store operations that include yearly inventory, price mark-ups/downs, setting sales with signing and displays, interviewing and hiring new associates, scheduling, creating sales goals for special events per associate, and processing weekly shipments.

AllPoints Oil Field Services

Quality Control / Document Control Assistant

February 2015 – August 2015, Laid Off

System Forward America/Pop-A-Lock

Franchise Marketing Manager

2011 – 2014

● Industry research… topics relevant to locksmith practices and safety for public and private sector including educational facilities

● Copywriting…Created press releases, wrote radio and TV commercial spots, articles on safety in a number of different areas including commercial, residential, educational facilities, and personal safety

● Developement…marketing concepts, safety programs and small local events in franchise areas. Trained new franchisees on how to present their company to police & fire departments, hospitals, businesses, schools concerning security, locksmith practices, and event planning.

● Promotional items… ordering and researching items that would have longevity with customers; kept inventory and worked with auditors for accounting of all items.

● Create…marketing ‘one-sheets’ and PowerPoint presentations for franchise owners to utilize in the field for various facilities and industry

● Event planning…yearly national meeting held around the country for approximately 200 people; worked with hotel, convention center, catering. Also, planned and executed social for all attendees and vendor sponsors. Created sponsorship letters for vendors and coordinated their presentations, handouts, and marketing items to be presented to franchise owners.

Oreck Corporation, Baton Rouge

Manager, Lead Sales, Marketing, In-store Event Coordinator, Training, Inventory Control 2003 – 2009

Citadel Broadcasting, Baton Rouge

Sales, Copywriter, Event Coordinator

2000 – 2003

Casino Rouge, Baton Rouge

Media Buyer, Copywriter, Event Coordinator

1999 – 2000

DDB Needham Worldwide, Dallas

Traffic Coordinator, Media Buyer, Copywriter

1994 – 1999

Software

Microsoft Office Suite, InDesign, Photoshop, QMS Software Systems, Sage Software Systems Skills

Marketing, Copy Writing/Editing, Media Buying, Event Planning, Management, Social Media, Ad Design, Photography Education

Paralegal Program thru Continuing Education Department Louisiana State University, Baton Rouge

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