DONALD E. LAMBERT
Gallatin, TN 37066
*************@*********.***
LinkedIn: Donald E. Lambert
Executive Summary
Forward-thinking Sales & Marketing Executive with a successful track record in new business development, acquisition & growth strategy, and strategic planning for private & public companies within the healthcare industry. Results-driven, self-motivated professional with advanced skills in healthcare & pharmacy operations, sales training & development, and marketing plan execution in a dynamic environment. Highly motivated to utilize cross-functional leadership skills to achieve profitability and influence success for a growing company.
Skills & Core Competencies
•Hospital Sales
•Business Development
•Product Management
•Pharmacy & Hospital Relations
•Strategic Planning
•Training & Development
•Account Management
•Pharmacy & Healthcare Operations
•Contract Negotiation
•Executive Leadership
•Written Communication Skills
•Verbal Communication Skills
•Revenue Management
Professional Experience
•Budget Management & Reporting
•Sales & Marketing Consulting
•Process Improvement
•Performance Management
•Mergers & Acquisitions
Regional Director of Business Development 8/23/2021-Present
Genesis Healthcare, Kennett Square, PA
•Developed and oversaw census recovery in the aftermath of Covid 19.
•Grew census 6% points over 6 months.
•Oversaw the regional rollout of a new CRM system.
Vice President 07/2019-11/2020
Cadence Healthcare Solutions, Hixson, TN
•Oversaw business development initiatives to consistently grow sales and expand market share for healthcare management company.
•Identified, evaluated, and developed acquisition opportunities by establishing key partnerships with private equity firms to secure financing of projects.
•Spearheaded marketing strategies, training programs, and census development for all properties.
Director, Senior Living Markets 08/2018-04/2019
PharMerica, Louisville, KY
•Orchestrated development, design, and launch of new pharmacy product by researching the senior living market, executing rollout, and identifying optimal distribution channels.
•Formulated and implemented marketing materials, outreach programs, and advertising strategies to consistently grow brand awareness.
•Headed sales training programs on internal strategies to eliminate use of multiple pharmacies within senior living communities.
Principal Founder / Owner 01/2013-07/2018
Triumph Alliance Group, Gallatin, TN
•Founded and coordinated startup operations for post-acute care marketing consulting firm.
•Provided consulting services to retail, long term care pharmacies, and pharmacy wholesalers on a national basis.
Developed US market entry strategies for international clients.
Supported and advised companies on transitional strategies during and after ownership changes.
Conducted comprehensive business strategy reviews, sales & marketing process optimization, and product launch oversight.
Client list available during interview process.
Senior Vice President of Sales & Marketing 01/2011-01/2013
Orion Allied Services (OrionRX)Hendersonville, TN
•Created and rolled out customer-focused sales & marketing vision for 3 institutional pharmacies with 8500 LTC beds.
•Provided key insights as a member of leadership team to execute acquisitions and ownership transition plans.
•Transformed branding initiatives by forming digital marketing strategy for specialty pharmacy launch.
•Built and implemented new customer relationship management (CRM) program to increase transparency and client retention.
•Facilitated change management and continuous improvement by converting new business with prior customer loyalty over 2 generations.
Managing Director / Owner 01/2009-01/2010 Marketing Resource Alliance, Jacksonville, FL
•Delivered insightful, hands-on management consulting to healthcare companies in need of improved sales & marketing programs in alternate care markets.
•Evaluated existing sales & marketing programs, personnel, and processes to recommend enhanced technology & services to validate market opportunities.
•Led due diligence processes, acquisition strategies & full pharmacy rollout, and marketing plan formation to grow market share.
Client list available during interview process.
Regional Director, Health System Solutions 01/2007-01/2009
Walgreens Health Services, Deerfield, IL
•Strengthened relationships with C-level executives at hospital systems throughout the country to develop strategies and acquire outpatient pharmacies.
•Conducted market research, segmentation analysis, and financial assessments to determine optimal acquisition targets.
•Delivered pro-forma presentations to Walgreens Real Estate Committee & Board of Directors, resulting in a record-setting 70% approval rating.
•Streamlined strategic direction by integrating internal business units into multi-business plans.
•Organized contract negotiations to acquire pharmacies by fostering meaningful internal/external relationships.
Divisional Director of Sales 01/2006-01/2007
SeniorMed, LLC (Walgreens Affiliate), Aurora, CO
•Assembled and managed national sales team of 7 representatives by heading training programs and increasing monthly revenue by $500K.
•Optimized sales & marketing policies & procedures to boost employee engagement and facilitate brand development.
•Designed and implemented new CRM program by integrating existing salesforce with cross-selling techniques for additional revenue sources.
Managing Director / Owner 01/2004-01/2006
Marketing Resource Alliance, Jacksonville, FL
•Led innovative distribution & channel development programs to increase product delivery by 300%.
•Delivered sales & marketing consulting services to revamp healthcare companies, recruit top talent, grow revenue, and evaluate products/services for optimal ROI.
Client list available during interview process.
Regional Director of Marketing & Sales 01/1999-01/2004
SunScript Pharmacy Corporation, Albuquerque, NM
•Spearheaded new business development opportunities for pharmacies in 6-state alternate care market territory.
•Led contract negotiations & sales agreements to product $1M in monthly gross revenue within 2 years.
•Oversaw national account management by providing engaging customer service to 164 ancillary business units.
•Earned President's Club honors for showcasing agile sales leadership and winning salesperson of the year 4 consecutive years.
•Created and delivered sales & customer retention training programs to retain 100% of internal business of the Sun portfolio.
•Performed in-services with pharmaceutical companies for physicians and nurses.
Sales Referral Coordinator 01/1998-01/1999
Florida Institute for Neurological Rehabilitation, Wauchula, FL
•Orchestrated closing aspects of marketing referral system to consistently grow annual sales.
•Directed field marketers by educating & providing guidance on closing referrals, handling objections, and negotiating agreements.
•Negotiated fees for services with worker's compensation providers, managed care providers, private insurance providers, and government agencies.
Sales Representative 01/1997-01/1998
Amerx Health Care Corporation, Clearwater, FL
•Implemented smart territory development initiatives by growing/maintaining revenue in North Florida, marketing product cost effectiveness with 100+ pharmacies, and exceeding sales goals by 30%.
•Launched and marketed new wound care products to physicians, diabetes educators, hospitals, long-term care facilities, home care agencies, and pharmacies.
Additional Work Experience
Owner Operator 01/1985-01/1997
Specialized Home Care/Consulting, Jacksonville, FL
•Provided home care and guardianship services to traumatically brain injured clients.
•Developed & marketed services to referral sources, resulting in expanded business opportunities.
•Gained critical insights & knowledge in multiple capacities of medical, legal, banking, and insurance industries.
Education
Bachelor of Arts: Education
University of North Florida
Jacksonville, FL
Military Experience
United States Navy Reserves
Navy Hospital Corpsman
1984 - 1992