S
Erica Soto
**********@*****.**
m
Yuma, AZ 85364
SUMMARY
Upbeat, customer-focused Sales Associate with 30 years of experience in retail environments. Flexible and approachable, with strong organizational and time management skills. Delivers memorable guest experience through welcoming interactions and extensive product knowledge.
SKILLS
Retail Metrics and Goals
Merchandising and Display
Product Demonstrations
Energy and Physical Stamina
Building Customer Relationships and
Loyalty
Engaging with Diverse Customers
Sales and Promotions
Customer Service
Meeting Sales Goals
Merchandise Recommendations
Building Customer Loyalty
Inventory Management
Product Knowledge
Friendly and Helpful
EXPERIENCE
Beauty Consultant Sales Representative
Carlsbad, CA
CVS Pharmacy/ Dec 2016 to Current
Maintained knowledge of sales and promotions, return policies and security practices. Ticketed, arranged and displayed merchandise to promote sales. Stocked shelves and supplies and organized displays to focus customer attention on specific items.
Recommended merchandise to customers based on needs and preferences. Maintained records related to sales for store management. Cleaned shelves, counters and tables to maintain organized store. Organized store by returning merchandise to proper areas and restocked displays. Recommended, selected and located merchandise based on customer desires. Described merchandise and explained use, operation and care. Performed floor moves, merchandising, display maintenance and housekeeping to keep sales areas well-stocked, organized and current. Greeted customers to determine wants or needs.
Answered store and merchandise questions and led customers to wanted items. Unboxed new merchandise and restocked shelves in appealing and organized arrangements to promote items.
Created brand awareness by offering gift with purchase promotions and in-store events to increase customer knowledge of store and products. Durable Medical Equipment Specialist
Carlsbad, CA
CVS Pharmacy/ Jun 2007 to Nov 2016
Informed patients about proper use of compression stockings, nebulizers and urinary bags and answered questions in regards to these items. Demonstrated correct operation and preventive maintenance of medical equipment to personnel.
Trained patients on how to properly operate medical equipment. Assisted with customer requests and answered questions to improve satisfaction. Approached customers and engaged in conversation through use of effective interpersonal and people skills.
Retail Associate
Carlsbad, CA
CVS Pharmacy/ Jan 1993 to May 2007
Processed merchandise returns and exchanges for customers to refund payments, trade items and offer store credit.
Used product knowledge to suggest items to match client needs. Invited customers to participate in-store activities and promotions to generate new business and boost loyalty.
Walked sales floor and remained aware of customer actions to maintain safe and secure shopping environment.
Assisted customers by phone regarding store operations, products, promotions and orders.
Created price tags and merchandise signs for new items. Welcomed customers, offered to help locate items and suggested merchandise without being intrusive or pushy.
Arranged merchandise for display to highlight new styles, attract customers and enhance sales.
Counted cash, made change and stored coupons to keep organized and balanced cash register drawer.
Processed payments and handled exchanges, returns and refunds according to company policy.
Stocked and cleaned shelves while maintaining neat and orderly store. Assisted customers by asking open-ended questions to understand needs and suggest suitable merchandise.
Engaged with customers to determine appropriate items to fit needs. Restocked shelves, racks and bins with latest merchandise and changed signage to promote special items.
EDUCATION AND TRAINING
Some College (No Degree)
Palomar College
San Marcos, CA