Mivian Pena Diez
C: 929-***-**** / E: adv47g@r.postjobfree.com
PROFESSIONAL EXPERIENCE
Roadway Moving – Marketing Associate; Bronx NY August 2022 - Current
-Developed social media strategies implemented in 3-month periods.
-Created original content for Instagram, Facebook, Twitter, LinkedIn, and TikTok using editing programs specialized for marketing campaigns.
-Collaborated with the marketing director to optimize the content calendar across all platforms.
-Recruited and managed an Influencer program for the company.
-Participated in numerous sponsored events hosted by well-known organizations while capturing content for each. (NorthShore Animal League, American Breast Cancer Society, FeedingNYC, Anima Iris)
United Way of Westchester and Putnam – Marketing Intern; WhitePlains, NY June 2022 - Sept 2022
-Interpreted complex technical information and translated it into easily understandable and non-technical communications.
-Represented the company for media inquiries and requests for information.
-Wrote content for publications and information displays.
-Provided complete writing and editing services for complex projects involving the web and other media platforms. Oppti – SEO & Marketing Intern; New York, NY April 2022- July 2022
-Administered on-page optimization, conducted keyword research, and developed metadata.
-Evaluated websites and developed forceful action plans to increase engagement.
-Developed and drove forward multi-channel digital media strategies and roadmaps aligned with client program growth goals.
-Tracked the latest search marketing technologies, digital trends, and strategies to identify options for integration into current methodologies. The Law Office of Clifford L Greenberg – Legal Assistant; New York, NY February 2020- May 2020
-Ensured prompt responses to phone/email inquiries and displayed professionalism in all client interactions
-Managed a range of confidential records, processes, and documents throughout legal proceedings such as litigation, settlement negotiations, depositions, and adoption matters
-Effectively managed high-volume workload of word processing assignments and court filings ORGANIZATIONS/AFFILIATIONS
North Shore Animal League
-Prepared table with branded items and informational pamphlets to hand out at the Annual Walk and Wag event as a sponsor. American Breast Cancer Society
-Developed and implemented plans and production schedules for the event (security walk thru, transportation plan, creative & printed materials, etc.) FeedingNYC
-Wrote and edited a broad range of SEO-rich content for digital publication, including video scripts, video content, social media posts, and photo captions. Anima Iris
-Designed and implemented plans for marketing activities throughout the 3 -day designer bag popup shop EDUCATION
Pace University – Pleasantville, NY
Digital Marketing
The City College of New York – New York, NY
SKILLS/KEY QUALIFICATIONS
-Certifications; Social Media Marketing, Hubspot (2022) & Google Analytics (2022)
-Native/Advanced speaker of English & Spanish
-Intermediate Search Engine Optimization & Market Research
-Web Content Creation and Proofreading, Brand Messaging, Social Media Account Administration
-Advanced Microsoft Office (Word, Excel, PowerPoint), Google (Docs, Excel, Sheets)
-Advanced proficiency in editing software. (CapCut, Canva, Adobe Illustrator)