William Palmer El Segundo, CA ***** 310-***-**** adv2w1@r.postjobfree.com

https://www.linkedin.com/in/bill-palmer/

Business Development Account Management Customer Relations

SALES MANAGEMENT / BUSINESS DEVELOPMENT

Influential, consultative and goal-oriented sales leader with 20+ years of success exceeding revenue targets through sales, marketing, and service excellence for a variety of corporations. Develops a comprehensive knowledge of products, competitors, and markets to guide strategies, optimize revenue, and surpass sales goals. Expert in product and solution marketing, able to formulate and execute customer-specific value propositions. Deeply committed leader who thrives in fast-paced, entrepreneurial, team-oriented environments. Able to work independently or as part of a team. Strong listener and very skilled at extracting client’s needs.

CORE STRENGTHS

Sales & Marketing

Networking

Strategic Planning

Project Management Sales

In-depth Technical Expertise

Account Development

Customer Relationship

Team Management

Critical Thinking

Problem Solver

Business Development

Sales Leadership

Expense Control

Customer Centric Approach

Contract Negotiation

Goal Setting & Attainment

Forecasting

Website Marketing Strategist

PROFESSIONAL EXPERIENCE

Website Marketing Strategist Agent Image October 2021 to January 2023

Built relationships with real estate agents, teams and brokers and consulted with them on website development of managed WordPress sites and associated marketing services.

Director of Business Development Webstyle February 2019 to March 2020 (COVID Termination Entire Los Angeles Office)

Responsible for building a portfolio of client reference partners and build case studies from completed agreements with numerous businesses from a wide spectrum of industries. These partnerships and case studies later became the means to organically grow the Los Angeles marketplace as well as becoming the tool for seeding the growth of Webstyle in other parts of the country.

Business Development Manager Liberty Paper January 2010 to January 2014

Developed corporate market segment, reorganized sales process and implemented Salesforce CRM for entire sales division, structured new departments and sales methods, increased sales 125% as a result of lucrative annual contract awards.

Drove annual sales from $1M to $5M annually.

Identified and established new market segments, received GSA Certification to sell into government and education institutions, achieved another $17M in sales annually.

Account Executive Effective Graphics, Inc. January 2009 to January 2010

Built account base from $0 to $40K per month in 3 months, with backlog and identified new business, sales were on pace to exceed $100K per month.

Organized and focused methods to broaden sales in key accounts.

Account Executive Platon Graphics, Inc. January 2006 to January 2009

Developed key accounts embedding proprietary technology into displays, frames and custom applications.

Fostered new accounts and drove average monthly sales to $208K in the first year, generated annual sales of $2.6M with a variety of key accounts.

Remained extremely focused on customer service and cultivating relationships, which led to future increased in business and customer retention.

Account Manager Nu Horizons January 2003 to January 2005

Managed key accounts for franchised distributor of semiconductors, established client relationships.

Drove sales from $25K per month to $250K per month in one year.

Penetrated key accounts and introduced proprietary products, resulting in long-term sales growth.

Director of Sales and Business Development ThermalWorks January 2001 to January 2003

Developed a business plan, attracted funding for a solutions provider for the packaging and printed circuit board (PCB) industry.

Built a sales team, established a manufacturing representative network across North America.

Collaborated on strategic partnerships with PCB manufacturers to license company’s patented technologies.

Secured contracts with multiple accounts, used the new technology to resolve previous problems.

Negotiated and set up contracts with strategic supply partners.

Regional Sales Manager Silicon Tech OEM Division, Simple Technology January 1997 to January 2001

Managed region consisting of Arizona, California, and Nevada for leading supplier of memory upgrades for servers, workstations, printers, laptops, notebooks, PDA’s, mp3 players, and other technologies.

Developed and implemented cutting-edge sales strategies to drive sales growth, increased sales from $7M to $81M per year.

President’s Club Award Winner, Outstanding Sales Achievement.

EDUCATION/TRAINING

Associate of Arts Degree, Organizational Leadership, Chapman University, Orange, CA

Miller Heiman Sales Methodologies, Conceptual and Strategic Selling

Selling Value, Not Price Sales Methodologies - Don Hutson

Sales 2.0 Methodologies

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