Vice President Business Consultant

ROBERT PARKERSON

Tucson, AZ ***** • ( *** ) *** . 8784 • rwparkerson@ gmail. com

PUBLIC AFFAIRS STRATEGIST

BUSINESS STRATEGY, GOVERNMENT RELATIONS & INDUSTRY TREND ANALYSIS A substantial contributor to revenue/profit growth by overseeing high-impact projects, establishing productive relationships and creating value across the company’s portfolio. An accomplished and seasoned senior executive with over two decades of experience in highly visible operational roles partnering with multiple business associates, government representatives and industry leaders to keep pace with emerging developments, legislative changes and product positioning. Review a cascade of corporate, internal, external and public relations communications to ensure an accurate, consistent and unified message is being delivered. Understand the importance of forming clarity around business proposals to certify business needs are accurately reflected and represented to support the business strategy. Serve as a key internal evangelist to sales and marketing areas to ensure teams understand product positioning, benefits and target markets for continued business growth. Areas of Excellence:

Executive Level Communications Business Consulting Proposal Development Contract Negotiations Forecasting Operations Management Project Management Product/Service Marketing P&L Risk Management Leadership Cross-Functional Teamwork Cost/Benefit Analysis Partnership Development Needs Assessment Financial Management Policy Development Factual Research/Analysis Corporate/Business Law PROFESSIONAL EXPERIENCE

INDEPENDENT BUSINESS CONSULTANT; Tucson, AZ 2016-Present Executive Level Consultant

Serve as a sounding board to company founders to execute on the vision in the development of analytic tools and dashboards to power more accurate crop insurance adjustments. Offer expert support due to seasoned experience by providing strategic perspectives and critical business initiatives to scale the business for accelerated growth.

• Lead business stakeholders through the development of business reviews, return-on-investment modeling and concept testing to drive improved understanding of the crop insurance industry.

• Partner with executive leadership to develop product strategies and use industry contacts to poise company in front of centers of influence and drive brand awareness. PROAG INSURANCE COMPANY; Amarillo, TX 2010-2015

Vice President

Worked directly with the company President, CEO and senior management teams to generate loan and crop insurance growth by identifying key contacts to seek new business opportunities while managing the company’s vast portfolio of

$900M in annual revenues. Worked in cooperation with lobbyists in guiding and informing regulators on establishing/ passing legislation favorable to the agriculture insurance industry. Conducted regular business reviews to ensure the proper mix of internal controls, administrative policies, sales/service protocols, personnel and reporting mechanisms were in place to fuel business growth. Developed metricized processes to measure and evaluate performance on revenues as well as compliance with short and long-term corporate goals. Maintained a constant pulse on the business to implement policy/procedure changes to target the achievement of annual goals and objectives. Drafted executive-level communications and served as an official spokesperson during media events, congressional committee meetings, trade shows, conferences and newsworthy interviews with some of the nation’s most recognized news talent.

• Structured an annual business plan that defined a long-term strategy which included sales forecasts, operational goals, continuous improvement and financial projections.

• Developed and maintained a professional presence in the agriculture community through active engagement with professional groups, associations and government/legislative representatives.

• Remained knowledgeable of legislative issues impacting the crop insurance industry and attended activities to build upon expertise and appraise current and future loan products. ROBERT PARKERSON P a g e 2

• Correlated profit/loss ratio and market share indices relative to present standards and industry trends and evaluate market research to meet changing market conditions.

• Monitored the competitive landscape to recommended product positioning and pricing strategies to produce the highest possible long-term market share.

• Conducted industry surveys on current and new insurance product concepts to provide feedback on future product enhancements and developments.

• Led, coached and provided direction to teams regarding crop insurance strategies and developing opportunity pursuits to build the company’s book of business.

• Executed on the corporate business plan to maximize portfolio growth and crop insurance expertise to position company as the preferred carrier of choice among ag communities.

• Remained up-to-date and knowledgeable of industry trends and innovations to determine the potential value of added insurance features and enhance the company’s competitive position.

• Instilled a participative teamwork environment across all departments by partnering with company leaders, field teams and account servicing staff regarding crop insurance initiatives.

• Actively participated in assessing and shifting marketplace sales strategies and delivery methods to ensure industry objectives were met and represented across all products. NATIONAL CROP INSURANCE SERVICES (NCIS); Overland Park, KS 1993-2010 President

Led this international not-for-profit organization representing the interest of private crop insurance companies in partnership with government agencies to form robust and sustainable risk management services to its members. Managed a $10M operating budget for effective stewardship of resources and achievement of the business strategy. Developed processes to measure and evaluate performance on revenues, profits and cash flow as well as compliance with both short and long-term objectives. Drove the organization’s primary focus in providing data-driven crop risk information used to create and deliver diverse and equitable crop insurance products. Responded to agricultural risks by conceptualizing industry standards to include underwriting guidelines, loss adjustment procedures, crop specific policy terms, training and education for industry professionals and developing research programs with land-grant universities.

• Analyzed proposed legislative changes to determine industry effectiveness by creating actuarial scenarios, testing the data and reporting findings to government entities to assist in the decision-making process and prevent unintended risk to production agriculture.

• Served on multiple USDA and crop insurance industry workgroups and task forces to pass 5 enhancements of the Farm Bill and reinsurance negotiations.

• Represented the NCIS with the National Association of Insurance Commissioners, congressional committee meetings, international insurance associations and served as an industry spokesperson for news commentary as a subject matter expert.

• Provided a working knowledge and expertise of the federal crop insurance program to help guide new members through the implementation of the NCIS network.

• Influenced organizational effectiveness and talent management by supporting initiatives related to corporate design, succession planning, associate engagement and talent development.

• Played an integral role in shifting the organization’s files, resources and archived records to an IT landscape to facilitate the rapid retrieval of historical data.

• Developed new business partnership by forming clarity around value propositions and benefits insurance providers will experience in becoming a member.

• Coached and mentored a successful team of client facing professionals to uncover opportunities for shifts in responsibility among the executive team leading to upward mobility. EARLIER CAREER EXPERIENCE

Vice President of Membership; NATIONAL ASSOCIATION OF MUTUAL INSURANCE COMPANIES Served in the United States Air Force

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